Publications

December 2001 (Revised January 2002)
Case

COSCO

By: F. Warren McFarlan and David Lane

Focuses on the IT challenges facing COSCO, one of the largest shipping companies in the world, as it deals with the Internet and modern information technology. The challenge is to understand what they are trying to do and understand the complexity of the task. View Details

Keywords: Internet and the Web; Information Technology; Organizational Change and Adaptation; Technological Innovation; Complexity; Problems and Challenges; Shipping Industry; China

December 2018 (Revised April 2020)
Case

Fluidity: The Tokenization of Real Estate Assets

By: Marco Di Maggio, David Lane and Susie Ma

In December 2018, the blockchain startup Fluidity was about to participate in its first tokenization deal, which would create digital access to property rights in a 12-unit Manhattan condominium complex. The deal was proof-of-concept for Fluidity, which hoped to... View Details

Keywords: Blockchain; Tokenization; Data Security; Revenue Model; Finance; Technological Innovation; Strategy

March 1991 (Revised August 1995)
Case

Interco

Interco has been advised by Wasserstein Perella to reject a $70 per share offer for the company. The case deals with the various types of analysis employed by Wasserstein Perella and allows a discussion of the actions of Interco's board as well as Wasserstein Perella. View Details

Keywords: Valuation; Negotiation Offer; Acquisition

September 1992
Case

International Airlines

A frequent flyer for a large international airline encounters typical but recurring service problems. The marketing management of the company explores the use of information technology in understanding and dealing with the issues involved. Concepts of database... View Details

Keywords: Marketing Communications; Information Technology; Customer Focus and Relationships; Air Transportation Industry

23 Apr 2020
News

‘Staying Nimble’: How Small Businesses Can, and Do, Shift Gears

Henry Eder Caicedo

Keywords: Agribusiness

02 Mar 2015
Research & Ideas

Retail Reaches a Tipping Point—Which Stores Will Survive?

In this three-part series, we start with an overview of why retail experts Rajiv Lal, José B. Alvarez, and Dan Greenberg believe retail is at an inflection point. In Part Two, coming next week, they identify effective strategies for retailers caught in these turbulent... View Details

Keywords: by Sean Silverthorne; Retail

October 2002 (Revised June 2003)
Case

Scanlon Technologies, Inc.

Deals with equity section accounting. Introduces a company that issues common stock, convertible debt, and debt. Also addresses the accounting for repurchases of common stock and the convertible debt. Discusses the accounting for dividends (cash and stock) as well as a... View Details

Keywords: Accounting

05 Jun 2018
News

Schultz 2020? Other C.E.O.s Will Be Watching Closely

15 Jun 2016
News

Microsoft is buying itself about 400 million new friends

January 1999 (Revised August 1999)
Background Note

Doing Business in Russia: Note on Negotiating in the "Wild East"

By: James K. Sebenius and Randall A Fine

Based on an MBA's experience, this anecdotal note explores cross-border negotiations between U.S. executives and Russian counterparts. The first section guides the reader through general aspects of the Russian market. Next follows a characterization of the Russian... View Details

Keywords: Negotiation Deal; Problems and Challenges; Negotiation Style; Decisions; Cross-Cultural and Cross-Border Issues; Negotiation Participants; Russia; United States

October 2007 (Revised January 2009)
Case

The Hertz Corporation (A)

By: Timothy A. Luehrman and Douglas Scott

Examines the leveraged buyout of Hertz in 2005, a complex, high-profile deal and a good example of cutting-edge practice in private equity. The first of a two-part series on the Hertz LBO, adopts the perspective of Clayton, Dubilier & Rice, the leader of a private... View Details

Keywords: Leveraged Buyouts; Private Equity; Bids and Bidding; Negotiation Deal; Valuation; Value Creation; Financial Services Industry; United States

October 2010 (Revised November 2010)
Case

The NFL's Digital Media Strategy

By: Anita Elberse, C. Kelsey Calhoun and Daven Johnson

In late 2009, Brian Rolapp, senior vice president of media strategy and digital media for the NFL, was faced with the challenge of determining the league's strategic approach to the wireless market—and presenting his views to NFL team owners. What was the league's best... View Details

Keywords: Business Model; Marketing Channels; Marketing Strategy; Media; Distribution Channels; Mobile and Wireless Technology; Sports Industry

Research Summary

Work/family

By: D. Quinn Mills

I have just published, in 2004, a book on how professionals might manage the challenge of balancing work and family demands. The book is oriented not at the problem, which is often dealt with in publications by others, but with six steps for dealing with it. View Details

January 1995 (Revised August 1996)
Case

Pacific Dunlop China (A): Beijing

Describes the predicament of an overworked Western plant manager in a Chinese joint venture. The fourth in a line of such managers, he must deal with the combined problems of an inability to delegate, different customs and practices, and difficulties in information... View Details

Keywords: Production; Joint Ventures; Management Skills; Cross-Cultural and Cross-Border Issues; Manufacturing Industry; Beijing

October 1979 (Revised January 1983)
Case

IBM Corp.: The Bubble-Memory Incident

Focuses on the role of IBM's Corporate Management Committee (CMC) in resolving conflicts between the line and staff elements of IBM's organization. The issue for discussion is not a substantive technological question but a question of the proper role for the CMC in... View Details

Keywords: Managerial Roles; Conflict and Resolution; Computer Industry