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Show Results For
- All HBS Web
(6,428)
- People (3)
- News (1,233)
- Research (4,141)
- Events (16)
- Multimedia (81)
- Faculty Publications (2,871)
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- 01 Dec 2014
- News
Making Big Data Fashionable
Principles Áslaug Magnúsdóttir Customizing Couture Online Customizing Couture Online Jamal Motlagh Taking Tailoring High Tech Taking Tailoring High Tech Katrina Lake Dressing by Number Dressing by Number... View Details
- 26 Aug 2016
- News
Improving Wellness Through Better Nutrition
diseases—heart disease, renal disease, celiac, diabetes, cancer—are influenced by the food we eat,” Burrough notes. By providing freshly made meals with ingredients customized to meet specific nutritional needs, Mom’s Meals helps seniors... View Details
- 01 Mar 2006
- News
The Real Conflict
words of Robert Solow, a Nobel laureate in economics and an adviser to the study, “By far the most important factor in that growth is Wal-Mart.” Second, most of the value created by the company is actually pocketed by its customers in the... View Details
- 22 Sep 2016
- News
Building a Green Energy Grid
megawatts of wind energy—enough to power more than one million homes—from the wind-rich Oklahoma Panhandle region to customers in Arkansas, Tennessee, and other states in the Mid-South and Southeast. “Picture a new, 700-mile stretch of... View Details
- 01 Dec 2014
- News
Faculty Q&A: The New Brand Manager: You
Now that customers have more of a voice in the consumer-brand relationship, some brands have suffered loud criticism for recent business decisions. How can brands avoid that pitfall? I’m not sure consumer criticism is always necessarily... View Details
Keywords: April White
- 01 Mar 2016
- News
Case Study: Paper Chase
have to offer your entire line through each channel, just match each card with each channel. The most responsive channels could be your focus. Videos on their channel sites and on YouTube could be a nice way to jump-start visibility, offering exposure via someone... View Details
- 01 Dec 2000
- News
Core Values Keep Airline Flying High
procedures, boost innovation, and keep costs down while retaining a high degree of teamwork, communication, and coordination across functions. While its top-ranked customer service ratings have established its reputation as the "nice"... View Details
- 01 Sep 2010
- News
You’ve Been YouTubed
media, analyzing the reach and impact of a clever customer complaint music video produced by Canadian musician Dave Carroll when his attempts to recoup the value of his guitar (broken in transit) are stonewalled for over a year by United... View Details
- 01 Mar 2007
- News
Courting the Poor
A BETTER MOUSETRAP: At a Magazine Luiza virtual showroom, sales staff use computers to help customers make their purchases. Photo COURTESY MAGAZINE LUIZA The inspiration for a new case can strike at any time. For HBS associate professor... View Details
- 01 Oct 1997
- News
After 27 Years at HBS, Shapiro Shifts Professional Focus
Publications, director of Research, head of the required MBA Marketing course, and faculty chair of Strategic Marketing Management. Shapiro is the author, coauthor, or editor of fourteen books, among them Seeking Customers and Keeping... View Details
- 01 Dec 2009
- News
Faculty Books
Resilience: Putting Customers at the Center of Your Business by Ranjay Gulati (Harvard Business Press) Many companies claim to be customer-driven, but their customers find it difficult to reach someone who... View Details
- 21 Feb 2014
- News
The First Five Years: Evelyne White (MBA 2010)
local customs were. My best travel experiences have always involved having a local person on the ground, so I set out to launch a platform where travelers could connect with local people. Sharing a meal is one of the best ways to break... View Details
- 01 Jun 2010
- News
Alumni Books
how companies use innovative business models to achieve transformational growth by fulfilling customer needs in current markets; serving new customers and creating new markets; and responding to shifts in... View Details
- 01 Sep 2020
- News
Giving Amazon the Boot
since people preferred Amazon’s free two-day shipping. Occasionally, scammers would return cheaper, used boots in Ranch Road boxes for a full refund, and Ford was anxious that an unwitting customer would wind up with the wrong product and... View Details
- 22 Feb 2022
- News
Case Study: Welcome Aboard
manage their assets, tenants, and leasing, the software solutions that Lerner and Holder supported offered the promise of a cutting-edge solution. The implementation process once a customer signed on, however, could be a struggle, with... View Details
Keywords: Jen McFarland Flint
- 15 Apr 2020
- News
How Sarah Kauss Built S’well
single-use plastic ones per year—enough to put her Million Bottle Project, which aims to eliminate 100 million plastic bottles by 2020, well ahead of schedule. “We’re trying to get our customers to covet this product that will help change... View Details
- 01 Dec 2001
- News
Cable Gal
employees. She particularly likes to join the company's cable installers on their rounds, in order to get their feedback and to hear from customers firsthand. "My job is to facilitate, to keep things moving in the right direction,"... View Details
- 01 Sep 2009
- News
Ready for Launch
have our first customers and revenue by early fall, when we plan to start actively raising our first round of financing.” Family support: Michelle “My entire family is supportive. My sister came to the final presentation. Her son, who is... View Details
- 01 Feb 2000
- News
The Future Is Now: 21st-Century Business Pondered at HBS Forum
much more connected, pervasive, and easy to use. Greater customization will result, and the consumer will call the shots. "Companies that return power to the consumer will be the ones that thrive," Ballmer said, mentioning online banking... View Details
- 08 May 2019
- News
Fellowships Fuel a Passion to Help Underserved Communities
company’s customer experience and devised a workshop introducing staff to brainstorming and ideation methods. Currently, she is a participant in the Venture Incubation Program at the Harvard Innovation Labs, where she is developing a... View Details