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Show Results For
- All HBS Web
(1,682)
- People (8)
- News (504)
- Research (675)
- Events (6)
- Multimedia (2)
- Faculty Publications (321)
- 05 Apr 2011
- First Look
First Look: April 5
Limits to Network Effects Authors:Hann Hałaburda and Mikołaj Jan Piskorski Abstract We model conditions under which agents in two-sided matching markets rationally prefer a platform restricting choice rather than a platform that offers... View Details
Keywords: Sean Silverthorne
- Web
For Alumni - Health Care
For Alumni Making a Difference in Health Care Harvard Business School With more than 8,000 graduates working in all health care industries around the globe, our alumni play important roles from supporting faculty with research to helping students View Details
- May 2009 (Revised January 2011)
- Case
HubSpot: Inbound Marketing and Web 2.0
By: Thomas J. Steenburgh, Jill Avery and Naseem Ashraf Dahod
This case introduces the concept of inbound marketing, pulling customer prospects toward a business through the use of Web 2.0 tools and applications like blogging, search engine optimization, and social media. Students follow the growth of HubSpot, an entrepreneurial... View Details
Keywords: Customer Relationship Management; Entrepreneurship; Price; Growth and Development Strategy; Marketing Communications; Social and Collaborative Networks; Segmentation; Web
Steenburgh, Thomas J., Jill Avery, and Naseem Ashraf Dahod. "HubSpot: Inbound Marketing and Web 2.0." Harvard Business School Case 509-049, May 2009. (Revised January 2011.)
- 20 Jul 2011
- Research & Ideas
Five Discovery Skills that Distinguish Great Innovators
two-thirds of our innovation skills still come through learning—from first understanding the skill, then practicing it, and ultimately gaining confidence in our capacity to create. This is one reason that individuals who grow up in societies that promote View Details
- Web
Winners & Runners-Up | New Venture Competition
Ballantyne (MBA 2025) Business Track Crowd Favorite We provide continuous, high-bandwidth access to satellite data through a software-enabled optical communications module and data transfer service, connecting individual satellites in any... View Details
- Web
Online Finance & Accounting Courses | HBS Online
your perspective, and challenge your worldview. Social Join a global community of business professionals. Learn from and network with peers before, during, and after your course. Ask questions, collaborate,... View Details
- Web
Information Technology | About
Copyright Act (DMCA) Standards for Electronic Communication & Interaction Communications with Large Groups Use of Networking and Social Media Tools Use of Computers and... View Details
- 10 Jan 2012
- First Look
First Look: January 10
cross-sectional differences in communication patterns: relative to people in the line organization, staff members are more central in the corporate e-mail network and possess broader networks. However, much... View Details
Keywords: Sean Silverthorne
- Web
Alumnae Circles - Alumni
communications should the program expand to your area. OTHER ALUMNAE RESOURCES Career & Professional Development Job Search Career Coaching Networking Ongoing Learning Transitions & Paths: Career Re-entry,... View Details
- 01 Jun 2000
- News
Going Public: Margaret M. Crotty
year after graduating from Princeton with a degree in history. As a consultant, she evaluated community development programs throughout Indonesia and helped rural women build microenterprises. The resourcefulness of the women impressed... View Details
Keywords: Susan Young
- Web
Geography of Care - Institute For Strategy And Competitiveness
as their hub, they expanded their care network over a 9 state area through affiliations. The University of Texas MD Anderson Cancer Center geographically expanded initially through an MD Anderson Cancer View Details
- Winter 2021
- Article
Dealmaking Disrupted: The Unexplored Power of Social Media in Negotiation
By: James K. Sebenius, Ben Cook, David A. Lax, Isaac Silberberg and Paul Levy
While social media has had profound effects in many realms, the theory and practice of negotiation have remained relatively untouched by this potent phenomenon. In this article, we survey existing research in this area and develop a broader framework for understanding... View Details
Sebenius, James K., Ben Cook, David A. Lax, Isaac Silberberg, and Paul Levy. "Dealmaking Disrupted: The Unexplored Power of Social Media in Negotiation." Special Issue on Artificial Intelligence, Technology, and Negotiation. Negotiation Journal 37, no. 1 (Winter 2021): 97–141.
- Web
Online Business Strategy Course | HBS Online
categories Get social by collaborating with a global community of peers before, during, and after your course. Learners who successfully complete an HBS Online program will be added to the HBS Online Community's Official View Details
- April 2012 (Revised May 2012)
- Case
EILEEN FISHER: Repositioning the Brand
By: Anat Keinan, Jill Avery, Fiona Wilson and Michael Norton
Well-established fashion brand Eileen Fisher has traditionally appealed to older women. However, to drive growth, Eileen Fisher's management team wants to target a younger demographic and has revamped its Fall product line to offer more fashionable styles to appeal to... View Details
Keywords: Marketing; Brand Management; Brand Positioning; Market Segmentation And Target Market Selection; Retailing; Fashion; Corporate Social Responsibility; Brands and Branding; Product Positioning; Segmentation; Social and Collaborative Networks; Growth and Development Strategy; Social Media; Retail Industry; Fashion Industry
Keinan, Anat, Jill Avery, Fiona Wilson, and Michael Norton. "EILEEN FISHER: Repositioning the Brand." Harvard Business School Case 512-085, April 2012. (Revised May 2012.)
- Web
Rising Leaders for Social Impact Forum | Social Enterprise | Harvard Business School
The Rising Leaders Forum is HBS’s premier offering for social impact focused students. Through carefully tailored content and small peer group discussion, our highest potential change leaders are engaged in reflection, conversations, tools, and View Details
- 05 Oct 2023
Top MBAs HBCU Tour - Atlanta
the Wharton School of the University of Pennsylvania invite you to learn about their MBA programs and the diverse community experience in business school and beyond. The event will feature a moderated panel discussion with admissions... View Details
- 05 Jul 2023
- News
GCC Alumni Celebrate Grand Opening of New Club Center
Sinemale, Director of Corporate Relations, Middle East and Africa at HBS; Sarah Shaw, Lead of Athar Program, HBS Club of GCC; and moderator Keshia Pieters, Senior Policy and Strategy Manager, HBS Club of GCC. As a hub for the 1,400 HBS alumni in the region, as well as... View Details
Keywords: Margie Kelley
- 16 May 2005
- Research & Ideas
Nonprofit Networking: The New Way to Grow
different: Her research suggests that a more powerful lever to increase a nonprofit's social impact might be to focus on building network relationships like-minded groups—even competitors. Organizations as unique as Guide Dogs for the... View Details
Keywords: by Martha Lagace
- Web
For Alumni - Entrepreneurship
For Alumni Rock100 Network When HBS alumni entrepreneurs connect, share their experiences, and learn together, a powerful community is established. Join the Rock100 global network, an exclusive View Details
- 21 Dec 2010
- First Look
First Look: December 21
Authors:Ranjay Gulati, Maxim Sytch, and Adam Tatarynowicz Publication:Organization Science (forthcoming) Abstract This paper explores the interplay between social structure and economic action by examining some of the evolutionary dynamics of an emergent View Details