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- All HBS Web
(995)
- People (1)
- News (176)
- Research (585)
- Events (9)
- Multimedia (3)
- Faculty Publications (376)
- Web
PRIDE | MBA
different journey; our members are in control of their own narrative and we have different categories of membership to reflect that. PRIDE members can choose between three types of membership: Ambassador – Ambassador Members openly... View Details
- Web
Innovation and Renovation: Optimizing Product Line Architecture - Course Catalog
companies and products/services over time --- and the need for innovation AND renovation as a company evolves. We discuss a case on Peloton in which the company nicely creates a category --- in class we will delve into later developments.... View Details
- 01 Mar 2004
- News
The New Global Business Manager
senior executives to coordinate their activities. These categories still hold true over ten years later, says Bartlett, but other things have changed. Baker Library’s Cynthia Churchwell interviewed Bartlett on his current thinking. An... View Details
Keywords: Management
- 09 Mar 2010
- First Look
First Look: March 9
Journal (forthcoming) Abstract Stable category meanings act as institutions that facilitate market exchange by providing bases for comparison and valuation. Yet little is known about meaning construction in new View Details
Keywords: Martha Lagace
- 06 Aug 2020
- News
Defining Flex Work
employees’ needs fit into a combination of six categories Werk devised after reviewing existing company policies, including “remote,” an employee who is never in the office; “desk-plus,” an employee who has the option to work from the... View Details
- 21 Oct 2002
- Research & Ideas
The Parable of the Bungled Baggage And the Unhappy Customer
program identifies our very best customers. And our very best customers often fly one or two times a week. Now, you're not in that category of frequent flyers, but because you're talking with the top management group, you're in that View Details
Keywords: by W. Earl Sasser
- 10 Nov 2003
- Research & Ideas
The Hard Numbers on Social Investments
lack of data about the actual returns of a specific set of companies in this early-stage category has resulted in an ongoing philosophical debate that to date has been based largely on anecdotal investor experience. As far as we could... View Details
Keywords: by Manda Salls
- 16 Sep 2008
- First Look
First Look: September 16, 2008
firms otherwise sheltered from entry by standalone rivals may be vulnerable to an adjacent platform provider's envelopment attack. We analyze conditions under which envelopment strategies are likely to succeed. Download the paper:... View Details
- 15 Jun 2021
- News
Elevator Pitch: Dress Code
music, but not fashion, which is an extremely nuanced category requiring constant training and retraining of the model,” says Koen. Stats: Founded in 2018 and launched in May 2020, The Yes currently employs 40 and is the subject of a... View Details
- 16 Jun 2009
- First Look
First Look: June 16
Categories on Resource Allocations (revised) Authors:Stephen M. Garcia, Max H. Bazerman, Shirli Kopelman, and Dale T. Miller Abstract This paper explores the influence of social categories on the perceived... View Details
Keywords: Martha Lagace
- 01 Aug 2002
- News
Seventy Years Out: Class of 1932 Celebrates Reunions
up running at the age of 65 and a decade later set the U.S. record for the 5K event in his age group. “You've got to remember,” noted the 93-year-old, who no longer runs due to a detached retina, “the competition in my age category was... View Details
- 10 Mar 2015
- Research & Ideas
The Surprising Winners and Losers in the Retail Revolution
brick and clicks are Home Depot and Pet Smart. What did Home Depot do right? Rajiv Lal: Home Depot thought about the challenges facing their business very strategically. They've gone category by category and... View Details
- 10 Oct 2007
- Research & Ideas
“Blank” Inside: Branding Ingredients
ingredient is central to the functional performance of the final product. Think Shimano gear systems on performance bicycles or Monsanto's Nutrasweet, added to Equal sweetener. 3. The final products are not well-branded themselves, either because the View Details
- 01 Sep 2020
- News
Action Plan: Finding Fluency
don’t think we’re ever going to go back to the world of 16-week planning cycles.” How to: Find New Customers Look nearby. “Think about adjacent categories for your company,” Dunaway advises. Duolingo has launched Duolingo ABC to teach... View Details
- Fast Answer
Bonds: data
select Datastream Formula. This will open the Datastream Formula Builder. Under Category select Bonds & Convertibles from the drop-down list. Select the funnel icon (find series) beside... View Details
- 01 Sep 2010
- News
Online Fashionistas
“A lot of the brands love the fact that our Web site is private like a very contained platform in which we could sell their goods. It was actually very easy once we got the system up and running to get amazing designers, not only women’s ready-to-wear but for other... View Details
- 11 Sep 2012
- First Look
First Look: September 11
economies across and within activities vary by activity and type of organic expansion; and (4) across-activity internal economies are asymmetric. Download the paper: http://www.hbs.edu/research/pdf/13-025.pdf Entrepreneurship in the Natural Food and Beauty View Details
Keywords: Sean Silverthorne
- 01 Mar 2007
- News
Microsoft’s Ballmer Makes His Pitch
narrowly about the product as just a music device, he quickly added. Thinking more broadly about portable digital media, “it’s a category that will continue to change,” explained Ballmer. “Unless you think the View Details
- Profile
Diane Esber
tech industry. After she completes her MBA, she plans on exploring options in product management. "It's fun working with products you can touch and feel and use," Dianne says. "Product management allows me to combine my technology interests with my... View Details
Marty Blue
Marty spent 16 years in licensing at Reebok International predominantly as a licensor. She worked across a number of different brands (eg. Reebok, Weebok, Rockport, Greg Norman golf, and Boston Whaler) and product categories including... View Details