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Show Results For
- All HBS Web
(3,544)
- People (9)
- News (643)
- Research (2,193)
- Events (38)
- Multimedia (28)
- Faculty Publications (1,298)
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- 01 Sep 2017
- News
Is Private Equity Blockchain’s Killer App?
been testing blockchain’s potential for a few years now. But until Northern Trust’s pilot began this past spring, private equity investors didn’t have a commercial application for blockchain. Aware of the tech’s potential impact, Northern... View Details
Keywords: Dan Morrell
- 01 Sep 2015
- News
Ink
send employees and supporters over to the big chain store to buy it, bring it back, and sell it for a penny less.” THE MARKET TESTING “I told this Freezy Frosty story to my kids for years. And they would tell their friends, who would come... View Details
- 01 Jun 2014
- News
Case Study: A Souped-Up Strategy
the model before tackling the more competitive cities that the traveler-oriented services are blanketing. Testing a few big markets periodically will help confirm whether the return is greater by sticking to small and medium in the near... View Details
- 01 Sep 2020
- News
Wide Angle
think we're really seeing amongst our students—and in colleges across the country—that students want to be on campus. Education in this country is part of a broader experience, so the test for us, and particularly for us at HBS and HBS... View Details
- 23 May 2018
- News
Christopher B. Howard, MBA 2003
University When the head of the presidential search committee for Robert Morris University (RMU) came across Chris Howard’s résumé, he thought the search firm was testing him. Howard was a sitting college president, veteran, and Rhodes... View Details
Keywords: Susan Young
- 06 Sep 2016
- News
The Solution That Doesn’t Get Discussed About How to Get More Women On Corporate Boards
women 100% of the open seats and potentially create more openings: Interview the women first. It doesn’t need to be tested by the FDA before corporate boards across America try it. Trewstar has done it over 30 times, and it always works.... View Details
- 01 Dec 2014
- News
Case Study: Growing the Family Business
(neighborhood parents of infants) of the center? Maybe throw in incentives for higher commitments like X hours of credits, VIP parking, five free birthday parties, etc. You could even launch a few simultaneous campaigns varied by neighborhood as a way to View Details
- 25 Aug 2022
- News
Vision: To Go-Go
locations.” “The industry is hard. You need tons of money to get started. Almost all restaurants go broke after the first year. And very few people get beyond one or two locations.” “We run A/B testing around price, around pictures,... View Details
- 20 Dec 2018
- News
Baker Library Webinar Features Resources for Alumni
signaled the start of an increased emphasis on alumni outreach.“This was a successful test of a new form of outreach to alumni and is likely the first of many webinars directed at HBS clubs,” says Haley. “Within 10 minutes of the end of... View Details
Keywords: Margie Kelley
- 19 Jan 2016
- News
Electric Avenues
drought-proof resource has become increasingly appealing. “Carlsbad is a very important test case,” he says. “There are lots of eyes on it—everywhere from Texas to Florida.” And it’s not only the tech that interests other cities, it’s the... View Details
Keywords: Dan Morrell
- 04 Sep 2019
- News
Case Study: Up in the Air
by Talent Alpha, which appears to act as an agency. Therefore the client has to have a decent process to manage remote programmers, bring them into project teams, and test and integrate their code. Perhaps the early contracts will put the... View Details
- 01 Jun 2015
- News
Case Study: Sneak Peak
locations in the Midwest and Mid-Atlantic, a focus on price-sensitive customers, and a much narrower range of healthy beverages, so this product could stand out more. This might provide a good test of the product’s appeal to a different... View Details
- 15 Dec 2015
- News
The Year in Ideas 2015
create informed, online test prep through Khan Academy. Free, accessible coaching, Khan reasons, will help “level the playing field”—giving every student, everywhere access to elite-level SAT coaching. J.R. Simplot’s White Russet is... View Details
- 01 Sep 2003
- News
These Are the Good Old Days
money management. Moore herself has tested the global waters in a strategic manner. Time Inc. is already the largest publisher of magazines in the world, with an audience of three hundred million, but the bulk of its readers are still in... View Details
- 25 Aug 2022
- News
A New Platform for Alumni Engagement
exchanges, McKenney says. The Institute’s founders consider the SIP an “innovation in progress,” a way to test theories about how best to bring timely research insights to those both on and off campus. “They were testing, iterating,... View Details
Keywords: April White
- 16 Jan 2018
- News
Celebrating the Impact of Nonprofits
pitched her business, which makes at-home lab testing kits on ABC's Shark Tank and sealed a deal for a $1M line of credit from investor Lori Greiner, in exchange for five percent equity in the company. The investment marks the largest... View Details
Keywords: Margie Kelley
- 05 Aug 2014
- News
A Diversified Portfolio
When the pair shared their further research with the women who had attended the HBS roundtable, this time they found the go-ahead they were looking for to launch the fund. As Dodi recalls, "They weren't just giving us advice. A number of these women wrote checks, which... View Details
Keywords: Constantine von Hoffman
- 01 Mar 2013
- News
Alumni News | Bookshelf
black box that transforms ideas into actual products and services. "Little bets labs," for example, allow companies large and small to rapidly build and test prototypes in the market using inexpensive web resources. "Find someone with a... View Details
- 06 Dec 2021
- News
Truth Be Told
it could create—again, we haven’t tested this—distrust among employees. But, in general, having employees with the right ethics and values, who come forward when they see something, can actually help companies overall. How could these... View Details
- 25 Jun 2020
- News
Covering All Corners
basic ventilators, which are around 1 percent of the cost of high-end computerized ventilators. They’re now being tested in a hospital in Egypt. Our most significant efforts in the global battle against the pandemic are possible thanks to... View Details