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  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

similar behavior following periods of poor financial performance. In addition to offering promotions more frequently, we find that firms offer deeper price discounts to manage earnings during these periods. Furthermore, our results... View Details
Keywords: Martha Lagace
  • 2011
  • Working Paper

'Last-place Aversion': Evidence and Redistributive Implications

By: Ilyana Kuziemko, Ryan W. Buell, Taly Reich and Michael I. Norton
Why do low-income individuals often oppose redistribution? We hypothesize that an aversion to being in "last place" undercuts support for redistribution, with low-income individuals punishing those slightly below themselves to keep someone "beneath" them. In laboratory... View Details
Keywords: Wages; Surveys; Wealth and Poverty; Behavior; Income; Research; Rank and Position; Attitudes; Personal Characteristics; Economics
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  • 02 Feb 2016
  • First Look

February 2, 2016

observers rate those who reveal even questionable behavior more positively (experiments 4A and 4B). The negative impact of hiding holds whether opting not to disclose unflattering (drug use, poor grades, and... View Details
Keywords: Sean Silverthorne
  • 18 Feb 2013
  • Research & Ideas

Breaking Through a Growth Stall

increases," write the authors of How to Identify the Best Customers for Your Business, published in the Winter 2013 issue of the MIT Sloan Management Review. “Ineffective opportunity management eventually leads to loss of money, time, and View Details
Keywords: by Sean Silverthorne
  • 25 Oct 2016
  • First Look

October 25, 2016

companies committed to making positive contributions to health and wellness. Focusing on four interconnected areas of corporate impact, it not only discusses the business imperative of promoting a healthier society and improved living... View Details
Keywords: Sean Silverthorne
  • September 1999 (Revised July 2006)
  • Case

Juice Guys (A)

By: Joseph B. Lassiter III, Sharon Lee Fox and Cynthia Rushmore Kuechle
The case explores who the customers are for a new beverage product, their desires as customers for this product, and their desires when ordering this product from a local specialty store location. View Details
Keywords: Entrepreneurship; Product Launch; Product Positioning; Customer Relationship Management; Consumer Behavior; Commercialization; Customer Satisfaction; Food and Beverage Industry
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  • 11 Dec 2020
  • Research & Ideas

Economic Jitters Push Pandemic Job Seekers to Big Companies, Not Startups

The coronavirus pandemic is spurring job applicants to seek positions at big companies and avoid startups in what new research calls an economic “flight to safety.” Job applicants using AngelList Talent, the largest online recruitment... View Details
Keywords: by Rachel Layne
  • 24 Jun 2014
  • First Look

First Look: June 24

trust, employee commitment, and "ownership" behaviors of both employees and clients-could explain and be used to predict up to half of the difference in operating income between agency offices of a global service provider. The... View Details
Keywords: Sean Silverthorne
  • 18 Oct 2011
  • First Look

First Look: October 18

creativity is a better predictor of unethical behavior than intelligence (Experiment 1). In addition, we find that participants who were primed to think creatively were more likely to behave dishonestly than those in a control condition... View Details
Keywords: Sean Silverthorne
  • 21 Jul 2008
  • Research & Ideas

Solving the Marketing Resources Allocation Puzzle

millions of customers are able to track how marketing investments affect individual customer's behavior. Every aspect of behavior is being monitored—a customer's first encounter with the firm, the initial and subsequent purchases, and the... View Details
Keywords: by Sean Silverthorne
  • 23 Jan 2012
  • Research & Ideas

Break Your Addiction to Service Heroes

of that can, in fact, be counterproductive. Q: Could you give an example of that? A: Frei: Well, we're all pretty familiar with the litany of problems in health care, but let me give you an example of a renowned health care organization that has embraced the concept of... View Details
Keywords: by Deborah Blagg; Service
  • 10 Apr 2007
  • First Look

First Look: April 10, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=607064 Ascent Media Group (B) Harvard Business School Supplement 607-080 Supplements the (A) case. Purchase this supplement: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=607080 View Details
Keywords: Martha Lagace
  • 25 Jul 2017
  • First Look

First Look at New Research and Ideas: July 25, 2017

different types of seats are filled) on distributional objectives is comparable to the effect of adjusting reserve sizes. Either lowering the precedence order positions of reserve seats at a school or increasing the number of reserve... View Details
Keywords: Carmen Nobel
  • 18 Jun 2012
  • Research & Ideas

Better by the Bunch: Evaluating Job Candidates in Groups

produced one of the most exciting papers that I have worked on." The idea for the paper grew from a conundrum that Bohnet faced when she became faculty director of the Kennedy School's Women and Public Policy Program (WAPPP). Although she'd built a career on using... View Details
Keywords: by Maggie Starvish
  • 28 Jan 2013
  • Research & Ideas

Helping Yelp Create More Accurate Reviews

elite reviewer more likely to post a positive review, too—or a negative one. Of course, some reviewers care more about their reputation on Yelp than others; while others may prefer to never deviate from their prior reviews. How product... View Details
Keywords: by Kim Girard; Food & Beverage
  • 03 Nov 2009
  • First Look

First Look: Nov. 3

ethicality of the perpetrator of an unethical action. Our studies show that people judge behavior as more unethical when (1) identifiable versus unidentifiable victims are involved and (2) the behavior leads... View Details
Keywords: Martha Lagace
  • 25 Sep 2007
  • First Look

First Look: September 25, 2007

producer, Canada would have a long-term advantage because of its history of high-quality grain production. Further, he believed that SWP, with its deep farmer relationships and state-of-the-art infrastructure, was ideally positioned to... View Details
Keywords: Martha Lagace
  • 22 Jul 2014
  • First Look

First Look: July 22

U.S. firms and foreign firms from strong rule of law countries show a positive association between restatement frequency and internal control weaknesses. Firms from weak rule of law countries show no significant association. We interpret... View Details
Keywords: Sean Silverthorne
  • 03 Nov 2011
  • What Do You Think?

The Ultimate Question in Management

continuously inspire the passion and confidence for every employee to perform their role at the expected level or better?" (from Barry Cohen), "Will the world be a better place if I do my job well?" (from Mo Bjornestad), "Do you want this View Details
Keywords: by James Heskett
  • 05 Aug 2010
  • What Do You Think?

What Is Customer Opinion Good For?

or less important (because) customers had no sense when it came to entertaining tradeoffs (between features and cost)." Phil Clark commented that, regardless of method or purpose, "It is important to know your customers better than they know themselves They will tell... View Details
Keywords: by Jim Heskett; Technology

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