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- Faculty Publications (272)
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- All HBS Web (2,375)
- Faculty Publications (272)
- 09 Apr 2014
- Research & Ideas
A Playbook for Small-Business Job Creation
faced her whole career: How can the United States drive innovation and turn it into jobs? She believes the answer to that question is key to the country's long-term economic growth, and will help create an ecosystem that fosters...
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- July 2022 (Revised August 2022)
- Case
Athletic Brewing Company: Crafting the U.S. Non-Alcoholic Beer Category
By: Ayelet Israeli and Anne V. Wilson
Athletic Brewing Company (“Athletic,” for short) was founded by Bill Shufelt and John Walker in 2017. In creating Athletic, Shufelt and Walker opened the first U.S. brewery and taproom fully devoted to the production of non-alcoholic (NA) craft beer. By 2021, Athletic...
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Keywords:
Advertising;
Brands and Branding;
Product Development;
Product Marketing;
Product Positioning;
Product Launch;
Product Design;
Product;
Competition;
Marketing;
Entrepreneurship;
Growth Management;
Cultural Entrepreneurship;
Culture;
Food and Beverage Industry;
United States
Israeli, Ayelet, and Anne V. Wilson. "Athletic Brewing Company: Crafting the U.S. Non-Alcoholic Beer Category." Harvard Business School Case 523-021, July 2022. (Revised August 2022.)
- 09 Apr 2008
- Research & Ideas
The Matchmaker of the Modern Economy
Warren Motley, was also a counsel to the National Association of Investment Companies who helped write the 1940 Investment Company Act, a key piece of legislation that aimed to restore the public trust after the 1929 stock market crash....
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by Spencer E. Ante
- August 1993 (Revised November 1994)
- Case
Deaver Brown and Cross River, Inc.
Cross River makes and sells an innovative, folding baby stroller to the U.S. market. The company has broken even in its first year, selling mainly to small retailers. CEO Deaver Brown urgently wants to expand distribution to national chains and has secured appointments...
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Bhide, Amar, and Deaver Brown. "Deaver Brown and Cross River, Inc." Harvard Business School Case 394-042, August 1993. (Revised November 1994.)
- 13 Dec 2006
- Research & Ideas
Improving Public Health for the Poor
low cost or a business providing goods or services that end or reduce respiratory ailments. Bringing together public healthcare and market forces "could have huge impact," says Chu. That feeling was underscored by Chu's own...
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- 31 Jan 2017
- Research & Ideas
Why These Business School Professors Oppose Trump's Executive Order on Immigration
globally we will lose deeply. The fact that our innovative workforce depends so heavily on being the best place in the world for global talent to work only exacerbates this sensitivity. The United View Details
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by Staff
- 22 Apr 2014
- First Look
First Look: April 22
decision-making is limited. Exploiting exogenous variation in state compulsory schooling laws in both standard and two-sample instrumental variable strategies, we show...
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Sean Silverthorne
- July 2015
- Case
Uncharted Play (A)
By: Shikhar Ghosh and Ali Huberlie
The case recounts the process of launching an early stage venture, from idea conception through initial efforts to validate the concept, followed by product launch, and fund raising. It emphasizes the Customer Value Proposition of the business model, and asks – Who is...
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Keywords:
Early Stage;
Female Protagonist;
Value Proposition;
Team Building;
Founders' Agreements;
Start-up;
Entrepreneurship;
Business Model;
Business Startups;
Sports;
United States;
North America;
Nigeria;
Africa
Ghosh, Shikhar, and Ali Huberlie. "Uncharted Play (A)." Harvard Business School Case 816-018, July 2015.
- December 2006 (Revised August 2008)
- Case
Pervasis Therapeutics, Inc.
By: Robert F. Higgins and Virginia Fuller
In May 2005, Steve Bollinger was about to become president and chief operating officer of Pervasis Therapeutics, a small cell therapy start-up in Cambridge, Mass. If proven successful, Pervasis' product, Vascugel, could change the way vascular disease is treated and...
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Keywords:
Business Startups;
Venture Capital;
Financial Strategy;
Governing Rules, Regulations, and Reforms;
Health Care and Treatment;
Health Testing and Trials;
Health Industry;
Cambridge
Higgins, Robert F., and Virginia Fuller. "Pervasis Therapeutics, Inc." Harvard Business School Case 807-026, December 2006. (Revised August 2008.)
- 07 Apr 2020
- Research & Ideas
What Customers Need to Hear from You During the COVID Crisis
As the COVID-19 virus pandemic began to sweep across the world, Doug McMillon and his team at Walmart watched in horror. Suddenly, they realized, tomorrow would be nothing like “business as usual” and everything View Details
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by Jill Avery and Richard Edelman
- March 2020 (Revised May 2020)
- Case
Redefining Mogul
By: George Serafeim, Ethan Rouen and Sarah Gazzaniga
Tiffany Pham taught herself to code and created a technology platform, Mogul, with the goal of providing girls and women around the world with information and opportunities. After several years Mogul had reached more than 146 million women around the world and had...
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Keywords:
Women;
Inclusion;
Technology;
Branding;
Social Impact;
Entrepreneurship;
Internet and the Web;
Information;
Knowledge Dissemination;
Gender;
Diversity;
Brands and Branding;
Expansion;
Strategy;
Media;
Personal Development and Career;
Technology Industry;
Media and Broadcasting Industry;
United States
Serafeim, George, Ethan Rouen, and Sarah Gazzaniga. "Redefining Mogul." Harvard Business School Case 120-043, March 2020. (Revised May 2020.)
- 26 Feb 2007
- Research & Ideas
The Power of the Noncompete Clause
about the world of noncompetes before you embarked on this study. How did you get interested in studying them vis-à-vis inventor mobility? What gap in the research did you want...
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by Martha Lagace
- 27 Mar 2018
- First Look
First Look at New Research, March 27, 2018
of growing importance and has created fresh opportunities for new product development. Pioneering a new application of supervised document classification, we consider over 35,000 new medical devices that came to market View Details
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Sean Silverthorne
- December 2013
- Case
The PGA Tour (A)
By: Ramon Casadesus-Masanell and Cole Magrath
In 1994, the PGA Tour (the "Tour"), the dominant incumbent professional golf circuit, had created tremendous value for its players. In the 1974 season, players competed for $8 million in prize money; by the 1994 season, the total prize purse had increased to $56... View Details
- 26 Sep 2011
- HBS Case
HBS Cases: Lady Gaga
Celebrated for both her outré style and musical prowess, the recording artist known as Lady Gaga is not only one of the world's biggest pop stars, but also one of the most recognized brands. She's garnered five Grammys, holds two spots in...
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- 22 Sep 2021
- Blog Post
Student Spotlight: Jesse Lou (MBA 2022) – Working to Change the Food System
Jesse Lou (MBA 2022) reflects on his decision to come to HBS, what motivates him to make a difference in the world by using technology to build a more sustainable food system, and how he has utilized...
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Ramana Nanda
Ramana Nanda is Professor of Entrepreneurial Finance and Academic Lead of the Institute for Deep Tech Entrepreneurship at Imperial College London. His research examines financing frictions facing new ventures, with an aim to help entrepreneurs with fundraising and... View Details
- 22 Jan 2014
- Research & Ideas
High-Tech Immigrant Workers Don’t Cost US Jobs
Many high-tech companies in the United States look overseas to fill talent gaps in their employment ranks by hiring skilled immigrants, often sponsoring the visas these workers...
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- 06 May 2015
- What Do You Think?
Are You Ready for Personalized Predictive Analytics?
added: "Predictive analytics could (provide) such specialized, repetitive solutions that society will become polarized into user niches that can no longer properly interact What a sad state of affairs." Philippe Gouamba...
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by James Heskett
- 14 Jan 2002
- Research & Ideas
Countries on the Cusp: The Power of Nationalism
What does nationalism mean for the world economy? And what does it have to say in a world of ever-increasing globalization? We recently put those questions to political...
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by Martha Lagace