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  • All HBS Web  (944)
    • News  (136)
    • Research  (674)
    • Events  (5)
    • Multimedia  (8)
  • Faculty Publications  (458)

Show Results For

  • All HBS Web  (944)
    • News  (136)
    • Research  (674)
    • Events  (5)
    • Multimedia  (8)
  • Faculty Publications  (458)
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  • 22 Apr 2002
  • Research & Ideas

Profits and Prophets: The Role of Values in Investment

economic, amoral basis. Domini said that of the $7 trillion or so now invested in mutual funds, some $200 billion are in socially responsible funds. But she also said this segment is among the fastest growing in the mutual fund sector,... View Details
Keywords: by Sean Silverthorne
  • 18 Apr 2017
  • First Look

First Look at New Ideas, April 18

targeted a variety of demographic segments in different sales points, acquired new customers, and created a moment of luxurious consumption for all ages. Accordingly, within Godiva’s global enterprise, Godiva Japan had become number two... View Details
Keywords: by Sean Silverthorne
  • 30 Nov 2016
  • Op-Ed

Where Could More Regulation Help Small Businesses? Online Lending.

written at a time when online lending was nonexistent, let alone the fastest growing segment of the market. 2. Set universal rules and guidelines to strengthen borrower protections An important precondition of a national charter should be... View Details
Keywords: by Karen Mills and Brayden McCarthy; Financial Services
  • 22 Sep 2014
  • Op-Ed

Online Banks Fill Funding Needs for Small Business

access capital” Historically, this segment of the market has been small compared to the $700 billion in small business bank credit assets. But since the onset of the financial crisis, and particularly during the economic recovery, there... View Details
Keywords: by Karen Mills; Banking; Financial Services
  • 07 Jun 2016
  • Op-Ed

Can Brand Trump Win a Presidency?

can it influence voters? Source: Jaconelli The skills needed to win a party nomination are more akin to those of the commercial marketer. A distinctive appeal to a niche segment of the population is sufficient. Trump has become the... View Details
Keywords: by John A. Quelch; Advertising; Media & Broadcasting
  • 05 Mar 2014
  • What Do You Think?

When Will the Next Dot.com Bubble Burst?

monetize concepts, many of them apps for Android and IOS, driving doubtful revenue models in packed market segments with little differentiating code." Nol Perreira asked, "What will prick the bubble? The timing of that is, one... View Details
Keywords: by James Heskett; Publishing; Retail
  • 06 Dec 2011
  • First Look

First Look: Dec. 6

http://hbr.org/product/flying-without-a-net-turn-fear-of-change-into-fuel/an/10297-HBK-ENG The Real Consequences of Market Segmentation Authors:Sergey Chernenko and Adi Sunderam Publication:Review of Financial Studies (forthcoming)... View Details
Keywords: Sean Silverthorne
  • 06 Dec 2016
  • First Look

December 6, 2016

rationalize these findings in a stylized model with segmented investor clienteles and habit formation. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=51958 Harvard Business School Case 716-062 Naranya: Created in... View Details
Keywords: Sean Silverthorne
  • 14 Jun 2011
  • First Look

First Look: June 14

somebody else's point of view and seeking out safe ways to allow themselves to become vulnerable. Read the article: http://hbr.org/2011/06/managing-yourself-the-paradox-of-excellence/ar/1 Segmenting the Base of the Pyramid Authors:V.... View Details
Keywords: Sean Silverthorne
  • 05 Feb 2001
  • What Do You Think?

Do MBA Programs Face “The Innovator’s Dilemma”?

technology such as online learning. The fastest-growing segment of education, of course starting from a small base, is that delivered online. Increasingly, anything, anywhere, anytime is becoming possible for those desiring education of... View Details
Keywords: by James Heskett
  • 23 Jul 2024
  • Research & Ideas

Forgiving Medical Debt Won't Make Everyone Happier

segment about the nonprofit on comedian John Oliver’s HBO show Last Week Tonight. Kluender coauthored the study with Neale Mahoney, a professor at Stanford University; Wesley Yin, a professor at the University of California at Los... View Details
Keywords: by Rachel Layne; Health
  • November 2024
  • Case

Ather Energy: The Future of Mobility

By: Shunyuan Zhang, Kannan Srinivasan and Malini Sen
Ather Energy, India’s third-largest electric scooter maker by volume, was founded in 2013. Five years later, the start-up launched its first electric scooter, Ather 450, which was powered by artificial intelligence (AI) and the Internet of Things (IoT), to navigate... View Details
Keywords: Energy Policy; Climate Change; Alternative Energy; Corporate Entrepreneurship; Transportation; Transformation; Green Technology; Technology Adoption; Communication Strategy; Marketing Strategy; Customer Focus and Relationships; Business Startups; Growth and Development Strategy; Brands and Branding; Product Launch; Product Positioning; Business Strategy; Segmentation; Asia; India
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Zhang, Shunyuan, Kannan Srinivasan, and Malini Sen. "Ather Energy: The Future of Mobility." Harvard Business School Case 525-040, November 2024.
  • 28 Oct 2024
  • Op-Ed

Latino Voters Have Grown More Politically Divided. That’s Not Surprising.

John Judis and Ruy Teixeira heralded a new age of US politics in their 2002 book, The Emerging Democratic Majority. The book predicted that the growing Latino population, coupled with a clear Democratic lead in many other growing segments... View Details
Keywords: by Richard Calvo, Vincent Pons, and Jesse M. Shapiro
  • 05 Apr 2011
  • First Look

First Look: April 5

China's skin care market. A Chinese domestic brand, after some success in partnership with Sephora in Europe, aspires to challenge the French and U.S. brands' hold on the China market. It must decide how to segment the market, how to... View Details
Keywords: Sean Silverthorne
  • 30 May 2007
  • Research & Ideas

Health Care Under a Research Microscope

particular segment of the population." HBS is also training current and future health care leaders. The School's executive education program offers custom programs to boost the management skills of Boston-area hospital executives.... View Details
Keywords: by Sean Silverthorne; Health; Biotechnology
  • 02 Jan 2019
  • What Do You Think?

SUMMING UP: Do We Need an Artificial Intelligence Czar?

less than enthusiastic about these ideas. He remarked, “Let me see if I get this question right. We want to create a government position to oversee AI across all segments of the US economy. Great idea.” After citing a number of ways he... View Details
Keywords: by James Heskett; Technology
  • 11 Feb 2008
  • Research & Ideas

Does Democracy Need a Marketing Manager?

advantage of to reach voters? A: Political marketing is evolving in the same way. Grassroots political organizations and interest groups are using digital technology to communicate to targeted segments of citizens, receive input from... View Details
Keywords: by Sean Silverthorne
  • January 2001 (Revised June 2001)
  • Case

Local Initiatives Support Corporation

By: James E. Austin and Kim Slack
Local Initiatives Support Corp. (LISC) is a $74 million nonprofit social enterprise that combats poverty by helping community development organizations build affordable housing and create economic development opportunities through public-private partnerships. Poses a... View Details
Keywords: Business Model; Development Economics; Education; Capital; Investment Funds; Taxation; Growth and Development; Partners and Partnerships; Nonprofit Organizations; Segmentation; Service Industry
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Austin, James E., and Kim Slack. "Local Initiatives Support Corporation." Harvard Business School Case 301-124, January 2001. (Revised June 2001.)
  • 24 Aug 2016
  • Research & Ideas

Can Obamacare Be Saved?

many carriers may have to develop a fundamentally different business model—the commercial segment model is not viable for the public exchanges.” INGREDIENTS FOR SUCCESS From consumers: Consumers need to learn how to make smarter choices... View Details
Keywords: by John A. Quelch and Emily Boudreau; Insurance; Health
  • 09 Mar 2016
  • Lessons from the Classroom

In This Classroom, Beer Can Improve Your Grade

two-and-a-half-day simulation puts students in charge of a brewery for 7 fictitious financial quarters. Working in four- to five-person teams, players make decisions on everything for running their business: types of ingredients to use, packaging, pricing, and customer... View Details
Keywords: by Roberta Holland; Education; Food & Beverage
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