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Show Results For
- All HBS Web
(997)
- People (2)
- News (199)
- Research (666)
- Events (1)
- Multimedia (2)
- Faculty Publications (165)
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- 13 Feb 2017
- Research & Ideas
Paid Search Ads Pay Off for Lesser-Known Restaurants
spending in the United States in 2015, up from $26 billion in 2010. Advertisers are steering the biggest share of their digital ad dollars—about half of all online ad expenditures—toward paid search. "Smaller businesses have less of an... View Details
- 05 Mar 2019
- First Look
New Research and Ideas, March 5, 2019
elements differently, I observed that the organizations able to pursue both social and financial goals over time seem to share a commonality—they maintain a hybrid organizational culture that holds and balances tensions between creating... View Details
Keywords: Dina Gerdeman
- 08 Jul 2002
- Research & Ideas
How to Fashion Your New E-Business Model
specific customer or market need. They might sell and maintain the product or share that role with others in an industry or with those outside traditional industry boundaries. Distributors enable buyers and sellers to connect,... View Details
Keywords: by Lynda M. Applegate
- 06 Feb 2018
- First Look
First Look at New Research and Ideas: February 6, 2018
developing products that created shared value, defined as those that both generated profits and created positive social impact. One of the primary ways the company advanced such products was through... View Details
- 30 Oct 2006
- First Look
First Look: October 31, 2006
poor financial markets, b) increases in the share of FDI or the relative productivity of the foreign firm leads to higher additional growth in financially developed economies compared to those observed in financially under-developed ones,... View Details
Keywords: Sean Silverthorne
- 28 Jul 2015
- First Look
First Look: July 28, 2015
by the interaction of partner firms that does not necessarily accrue to any of them. The extent of "ambivalent value" is unclear, but its persistence, despite changing structural market features, promises to help sustain superior View Details
Keywords: Carmen Nobel
- 07 Sep 2020
- Research & Ideas
How to Help Small Businesses Survive COVID's Next Phase
like this.” Concentrate on the best profit opportunities. Small-business owners must identify their most valuable products and services and eliminate everything else. If a restaurant’s tried-and-true burger has a stronger gross View Details
- 20 Dec 2016
- First Look
December 20, 2016
issue high-headline-rate and more complex products in low-rate environments. Finally, we find that high-headline-rate and more complex products are more profitable for banks, and that their ex post performance is lower. Publisher's link:... View Details
Keywords: Carmen Nobel
- 21 Apr 2015
- First Look
First Look: April 21
"have nots" in developed countries has widened, with a small proportion of the population reaping an increasingly larger share of a country's economic rewards. This growing economic inequality has been particularly pronounced in... View Details
Keywords: Carmen Nobel & Sean Silverthorne
- 26 Nov 2007
- Research & Ideas
Best Practices of Global Innovators
book is obsolete in an era where the greatest value a partner provides is in the ideas they possess and not the wage rate they pay. Partners must be encouraged to share ideas, which can only be accomplished if they View Details
Keywords: by Sean Silverthorne
- 19 Mar 2019
- First Look
New Research and Ideas, March 19, 2019
sequence of actions can have different psychological effects due to the role of mutual agreement. Finally, we contribute to research on consumers’ shared experiences by suggesting a novel mechanism for committing to such experiences:... View Details
Keywords: Dina Gerdeman
- 27 Jan 2009
- First Look
First Look: January 27, 2009
strategic choices that affect both the expected profits of the firm and their riskiness. Even if competition at first pushes the manager towards profit maximization as commonly argued, I show that further... View Details
Keywords: Martha Lagace
- 24 Oct 2017
- First Look
First Look at New Research and Ideas, October 24, 2017
integrated chain. The presence of an e-intermediary with limited market share improves farmers' profits; however, if the e-intermediary grows too large, it negatively impacts both farmers' and supply chain profits. Finally, as the number... View Details
Keywords: Sean Silverthorne
- 15 Jul 2008
- First Look
First Look: July 15, 2008
as on how it should evolve. Since 1980 General Electric, for instance, has continued to reinvent itself in every field from wind energy to medical diagnostics; and it enjoyed a $22.5 billion profit in 2007. Organizations that foster... View Details
Keywords: Martha Lagace
- 26 Feb 2019
- First Look
New Research and Ideas, February 26, 2019
forthcoming Management Science Frenemies in Platform Markets: Heterogeneous Profit Foci as Drivers of Compatibility Decisions By: Adner, Ron, Jianqing Chen, and Feng Zhu Abstract— We study compatibility decisions of two competing platform... View Details
Keywords: Dina Gerdeman
- 16 Oct 2007
- First Look
First Look: October 16, 2007
distribution of sales and profits across products. By enabling an analysis of the book acquisition, development, and marketing process from the perspective of the publisher, author, and agent, serves as a vehicle for contrasting different... View Details
Keywords: Sean Silverthorne
- 24 Feb 2014
- Research & Ideas
Busting Six Myths About Customer Loyalty Programs
in the minds of many retailers over whether loyalty programs offer a sustainable and profitable business model. Retailers such as Sainsbury's in the United Kingdom illustrate this hesitation. They were early adopters of loyalty programs... View Details
- 21 Mar 2004
- Research & Ideas
Loyalty: Don’t Give Away the Store
to get the right numbers, so they know they are getting enough data. The targets for loyalty programs vary from retailer to retailer. Some focus on getting more wallet share of customers; others may have an elite circle of customers that... View Details
- 27 Jun 2005
- Research & Ideas
The Potential Downside of Win-Win
shared second-choice dinner option, and movie E, their shared second-choice movie option. But these two professionals, both trained in value-creation negotiation, realize that Al cares much more about where... View Details
Keywords: by Max H. Bazerman
- 29 May 2014
- Research & Ideas
Research Symposium 2014
research going on at Harvard Business School. Held each May on the HBS campus, the event provides the opportunity for a few faculty to share recent work with an audience of doctoral students, HBS staff members, and other professors. This... View Details