Professor Bill George - Publications - Faculty & Research

30 Sep 2002
Research & Ideas

Use the Psychology of Pricing To Keep Customers Returning

Buyers are more apt to use a product right after they purchase it, a fact you need to ponder as you consider how to keep customers coming back for more. In this e-mail interview with HBS Working Knowledge's Manda Mahoney, Harvard Business School View Details

Keywords: by Manda Mahoney

16 Jun 2003
Research & Ideas

Historical Perspective: Levitt Shaped the Debate

Harvard Business School professors Richard S. Tedlow and Rawi Abdelal, who provided a historical perspective on Levitt's work at the Globalization of Markets colloquium held May 28-30. The twentieth-year anniversary of the article has... View Details

Keywords: by Sean Silverthorne

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School Leadership | About

School Leadership Faculty Leadership Srikant M. Datar George F. Baker Professor of Administration Dean of the Faculty ; Dean of the Faculty C. Fritz Foley André R. Jakurski View Details

26 Jul 2004
Research & Ideas

A Better Way to Negotiate: Backward

Here's another bit of conventional wisdom on proper sequencing: "Get your own house in order first." Yet this was not the path that President George H. W. Bush followed in preparing for the first Gulf War. Instead of approaching... View Details

Keywords: by James K. Sebenius

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About Michael Porter - Institute For Strategy And Competitiveness

HBS ISC About Michael Porter About Michael Porter A Letter from Michael Porter Biography The Essential Porter Honors & Awards Affiliated Organizations & Institutions VBHCD Initiative About Michael Porter “He has influenced more executives - and more nations - than any... View Details

11 Jul 2012
Research & Ideas

The Future of Boards

In discussions that continue to swirl in the aftermath of the financial crisis, the question of corporate governance's role is often front and center. In The Future of Boards: Meeting the Governance Challenges of the Twenty-First Century, Harvard Business School View Details

Keywords: by Julia Hanna

20 Dec 2004
Research & Ideas

How an Order Views Your Company

Over a dozen years ago, HBS professors Ben Shapiro and Kash Rangan conducted research with colleague John J. Sviokla, focusing on the impact that a company's order management cycle (OMC) has on customers. Think of OMC as the process that... View Details

Keywords: by Sarah Jane Johnston

13 Dec 2011
First Look

First Look: Dec. 13

Eccles, George Serafeim, and James HeffernanHarvard Business School Case 412-052 Rodolfo Guttilla, director of corporate affairs for Natura Cosméticos S.A. (Natura), prepared for a meeting with key stakeholders to discuss the future of... View Details

Keywords: Sean Silverthorne

06 Apr 2007
What Do You Think?

Will Market Forces Stop Global Warming?

Clearly, my effort to frame the discussion around just the third question failed. As George Olsen said, "A lot of the people posting to this discussion appear to have missed the point." But responses have prompted me to wonder... View Details

Keywords: by Jim Heskett; Energy; Utilities

09 Jun 2021
News

The Next Frontier of Sustainable Investing: Measuring Impact

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Marketing Faculty - Faculty & Research

Business Administration Eva Ascarza Jakurski Family Associate Professor of Business Administration Jill J. Avery Senior Lecturer of Business Administration C. Roland Christensen Distinguished Management Educator David E. Bell Senior... View Details

24 Jun 2008
First Look

First Look: June 24, 2008

into asset prices. Position and Emotion: The Significance of Georg Simmel's Structural Theories for Leadership and Organizational Behavior Authors: Rosabeth Moss Kanter and Rakesh Khurana Publication: In The Oxford Handbook of Sociology... View Details

Keywords: Martha Lagace

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Accounting & Management Faculty - Faculty & Research

Terrie F. and Bradley M. Bloom Associate Professor of Business Administration Tatiana Sandino Arthur Lowes Dickinson Professor of Business Administration George Serafeim... View Details

Research Summary

Overview

By: Vincent Pons

Professor Pons studies questions in political economy and development with the goal of understanding how democratic systems function, and how they can be improved.

He decomposes the electoral cycle into four essential steps: the factors affecting voter... View Details

17 Oct 2023
HBS Case

With Subscription Fatigue Setting In, Companies Need to Think Hard About Fees

sort of subscription offering, according to a new industry and background note coauthored by Harvard Business School Professor Elie Ofek. And they’re expected to multiply in the years ahead, with subscription View Details

Keywords: by Jay Fitzgerald; Consumer Products; Information; Information Technology

23 Aug 2004
Research & Ideas

New Challenges for Long-Term Investors

individual's portfolio to his or her age (young investors should take more risk with stocks) and attitudes toward risk (conservative investors should hold more cash). Research done by Harvard Business School finance professor Luis M.... View Details

Keywords: by Ann Cullen

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Named Fellowship Funds - Alumni

Penny George and William W. "Bill" George (MBA 1966) in honor of Bill's 40th Reunion. The former CEO of Medtronic Inc., Bill was awarded the School's highest honor, the Alumni... View Details

16 Apr 2008
Lessons from the Classroom

Chris Christensen: Legend of the Classroom

years later and was named the School's first George F. Baker, Jr. Professor of Business Administration in 1963. One of Christensen's greatest strengths in research and case development was his ability to... View Details

Keywords: by Deborah Blagg; Education

17 Nov 2003
Research & Ideas

The Business Case for Diabetes Disease Management

What should business people in particular know about the pros and cons of attempts to treat and control diabetes—or indeed other chronic diseases? That was the focus of a lively case-study discussion among some fifty participants led by HBS View Details

Keywords: by Martha Lagace; Health

28 Oct 2015
Research & Ideas

A Dedication to Creation: India's Ad Man Ranjan Kapur

fascinated by the old British style of operation. And advertising was seen as a glamorous thing” Kapur discusses his years as a developing ad man and eventual executive chairman of O&M India in a new interview with Sunil Gupta, the Edward W. Carter View Details

Keywords: by Sean Silverthorne; Advertising

Publications