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  • All HBS Web  (8,534)
    • People  (32)
    • News  (1,483)
    • Research  (5,642)
    • Events  (36)
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  • April 1988 (Revised March 1991)
  • Supplement

Boeing 767: From Concept to Production (B)

By: David A. Garvin
Updates the (A) case to the present day. The issue facing students is whether Boeing's approach to managing new airplane programs must be modified to fit with this new environment. View Details
Keywords: Production; Change Management; Product Development; Product Marketing; Situation or Environment; Air Transportation Industry; Manufacturing Industry
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Garvin, David A. "Boeing 767: From Concept to Production (B)." Harvard Business School Supplement 688-041, April 1988. (Revised March 1991.)
  • April 1992
  • Case

Time Inc. and New Magazine Development (B)

By: David J. Collis and Nancy Donohue
Keywords: Journals and Magazines; Product Development; Publishing Industry
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Collis, David J., and Nancy Donohue. "Time Inc. and New Magazine Development (B)." Harvard Business School Case 792-044, April 1992.
  • August 1994 (Revised May 1997)
  • Case

Olympus Optical Company, Ltd. (A): Cost Management for Short Life Cycle Products

Explores Olympus Optical's strategic response to major losses in its camera business. Key to Olympus's recovery were its extensive product planning process, a quality improvement program, and an aggressive cost-reduction program. In particular, the case details... View Details
Keywords: Cost Management; Product Design; Business Strategy; Product Development; Consumer Products Industry
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Cooper, Robin. "Olympus Optical Company, Ltd. (A): Cost Management for Short Life Cycle Products." Harvard Business School Case 195-072, August 1994. (Revised May 1997.)
  • 15 Sep 2003
  • Lessons from the Classroom

HBS Cases: Developing the Courage to Act

Harvard Business School professor David A. Garvin has studied the development of the case method of teaching at Harvard's law, business, and medical schools. Garvin wanted to see how the schools are similar and different in their use of... View Details
Keywords: by David A. Garvin
  • May 1996 (Revised July 1998)
  • Case

Enron Development Corporation: The Dabhol Power Project in Maharashtra, India (A)

By: V. Kasturi Rangan, Krishna G. Palepu, Ahu Bhasin, Mihir A. Desai and Sarayu Srinivasan
A large, lucrative power plant is negotiated for construction/operation by an American power company in India's evolving privatized power sector. The process of incorporating the project is captured in this case. The American company will own and operate the plant in... View Details
Keywords: Change Management; Forecasting and Prediction; Private Sector; Cross-Cultural and Cross-Border Issues; Emerging Markets; Market Entry and Exit; Agreements and Arrangements; Private Ownership; Projects; Energy Industry; India; United States
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Rangan, V. Kasturi, Krishna G. Palepu, Ahu Bhasin, Mihir A. Desai, and Sarayu Srinivasan. "Enron Development Corporation: The Dabhol Power Project in Maharashtra, India (A)." Harvard Business School Case 596-099, May 1996. (Revised July 1998.)
  • Blog

How the Pandemic Changed Case Development in Latin America

At HBS, research and case development are tightly intertwined. Cases provide the opportunity for faculty to develop ideas, gain insight into nascent research questions, and illustrate theory in practice. In... View Details
  • Article

Making a Difference: Developing Actionable Knowledge for Practice and Theory

By: Michael Beer
There is a widely acknowledged gap between academic research and practice. While the field of organizational studies and development has had an impact on management practice in some organizations, it has had only a modest impact on widely accepted management practice... View Details
Keywords: Actionable Knowledge; Actionable Practice; Normal Science; Scholar-consultant; Management Practices and Processes; Theory; Innovation Leadership; Organizations; Performance Effectiveness
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Beer, Michael. "Making a Difference: Developing Actionable Knowledge for Practice and Theory." Journal of Applied Behavioral Science 56, no. 4 (December 2020): 506–520.
  • 02 Apr 2009
  • Working Paper Summaries

The Flattening Firm and Product Market Competition: The Effect of Trade Liberalization

Keywords: by Maria Guadalupe & Julie M. Wulf
  • Web

From Concept to Product | Baker Library

Concept to Product draws on the extensive holdings of the Polaroid Corporation Collection at Baker Library, Harvard Business School. This remarkably comprehensive collection includes correspondence and memos, research and View Details
  • 2015
  • Working Paper

Business Groups Exist in Developed Markets Also: Britain Since 1850

By: Geoffrey Jones
Diversified business groups are well-known phenomena in emerging markets, both today and historically. This is often explained by the prevalence of institutional voids or the nature of government-business relations. It is typically assumed that such groups were much... View Details
Keywords: Business Groups; Business History; Economic History; Conglomerates; Entrepreneurship; Globalization; Management; Organizations; United Kingdom
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Jones, Geoffrey. "Business Groups Exist in Developed Markets Also: Britain Since 1850." Harvard Business School Working Paper, No. 16-066, November 2015.
  • July 1989 (Revised October 1992)
  • Case

Air Products and Chemicals, Inc.: MIS Reorganization (A)

As a part of the Management Information Services (MIS) Division's evolution, it was planned to distribute all systems development and applications (SD&S) activities and resources (assets and personnel) from the central MIS Division to the operating areas by October... View Details
Keywords: Restructuring; Decision Making
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Balaguer, Nancy S. "Air Products and Chemicals, Inc.: MIS Reorganization (A)." Harvard Business School Case 190-015, July 1989. (Revised October 1992.)
  • June 2009
  • Teaching Note

Curled Metal Inc. - Engineered Products Division (TN)

By: Frank V. Cespedes
Teaching Note for [709434]. View Details
Keywords: Sales; Product Development; Customers; Business Divisions; Price; Business Strategy; Cost; Production; Mining Industry
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Cespedes, Frank V. "Curled Metal Inc. - Engineered Products Division (TN)." Harvard Business School Teaching Note 709-501, June 2009.
  • 29 Oct 2014
  • Research & Ideas

Inventing Products is Less Valuable Than Inventing Ideas

social network that would allow everyone to share their lives with one another across geographies. "Compared to the value of the global network idea, the value of the actual product of a platform for college kids was much less,"... View Details
Keywords: by Michael Blanding; Technology
  • May–June 1993
  • Article

Real-World R&D: Jumping the Product Generation Gap

By: Marco Iansiti
Keywords: Research and Development; Product
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Iansiti, Marco. "Real-World R&D: Jumping the Product Generation Gap." Harvard Business Review 71, no. 3 (May–June 1993): 138–147.
  • September 2012 (Revised April 2013)
  • Case

Digital Microscopy at Carl Zeiss: Managing Disruption

By: Willy Shih
Ulrich Simon, the head of the Microscopy business group at Carl Zeiss AG knew that his unit was facing a disruptive threat, so he chartered a special team to tackle the industrial segment. Given a high degree of autonomy, the project team developed an understanding of... View Details
Keywords: Modularity; High Technology Products; Emergent Strategy; Product Lines; Corporate Strategy; Digital Platforms; Disruptive Innovation; Technology Industry; Germany
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Shih, Willy. "Digital Microscopy at Carl Zeiss: Managing Disruption." Harvard Business School Case 613-039, September 2012. (Revised April 2013.)
  • November 2006 (Revised March 2007)
  • Case

Lifan Group - Automobile Production in China

By: Felix Oberholzer-Gee, Tarun Khanna and Elizabeth Raabe
Lifan Group, one of China's premier motorcycle companies, considers entering automobile production. The company plans to assemble a midsize sedan, hoping it will be able to sell this car to affluent families in China and to export it. Domestic demand for cars is... View Details
Keywords: Product Development; Decision Making; Demand and Consumers; Price; Auto Industry; Manufacturing Industry; China
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Oberholzer-Gee, Felix, Tarun Khanna, and Elizabeth Raabe. "Lifan Group - Automobile Production in China." Harvard Business School Case 707-443, November 2006. (Revised March 2007.)
  • 2006
  • Working Paper

Can Higher Prices Stimulate Product Use? Evidence from a Field Experiment in Zambia

By: Nava Ashraf, James Berry and Jesse M. Shapiro
The controversy over whether and how much to charge for health products in the developing world rests, in part, on whether higher prices can increase use, either by targeting distribution to high-use households (a screening effect), or by stimulating use... View Details
Keywords: Price; Attitudes; Health Industry; Zambia
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Ashraf, Nava, James Berry, and Jesse M. Shapiro. "Can Higher Prices Stimulate Product Use? Evidence from a Field Experiment in Zambia." Harvard Business School Working Paper, No. 07-034, December 2006. (Forthcoming, American Economic Review.)
  • 21 Mar 2023
  • Blog Post

Grundfos: Innovation & Inspiration for Sustainable Product Design

circular design to be embedded within its design, engineering, and manufacturing processes so that pumps can be separated and broken down into subcomponents. To enable easier recycling, the company embeds sustainable design, and their... View Details
  • 12 PM – 1:30 PM EDT, 02 May 2025
  • Webinars: Career

Establishing Your Professional Identity: How to Develop Your Unique Personal Brand

Whether you're looking for career direction, in career transition, or seeking a promotion, a strong personal brand can build your confidence, your focus, and accelerate your career trajectory. In this workshop led by executive communication coach Andrea Wojnicki (HBS... View Details
  • 21 Apr 2003
  • Research & Ideas

Are Crummy Products Your Next Growth Opportunity?

participate because of low skill level or low wealth. The initial product for this new market usually isn't very good; in fact, it's usually "crummy," Christensen said. But it's good enough. When Sony in 1955 View Details
Keywords: by Sean Silverthorne
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