Publications

17 Mar 2015
Research & Ideas

Where Did My Shopping Mall Go?

face a host of challenges in the years ahead. For some retailers, ecommerce threatens to digitize the products they sell and leave them without anything meaningful to stock in their stores. For others, hyper-competitive View Details

Keywords: by Sean Silverthorne; Retail

03 Jul 2008
What Do You Think?

Are Followers About to Get Their Due?

by extension, potentially supportive of bad leadership (as in Nazi Germany), she focuses on behaviors of the other three types. Of these three, "participants" seem to me to offer the most potential for long-term, productive... View Details

Keywords: by Jim Heskett

2024
Book

The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create

By: Steve Kaczynski and Scott Duke Kominers

We demystify the coming digital revolution, showing how NFTs will transform our online and offline interactions.

NFTs aren’t just pictures on the internet, or a fad that has come and gone. Rather, they’re a new technology for creating digital assets and... View Details

September 1985 (Revised October 1988)
Case

NIKE in China

By: James E. Austin and Francis Aguilar

Nike is reviewing its strategy for producing shoes in China for the U.S. market. Compares the experience in China with that in other countries. View Details

Keywords: Strategy; Production; Manufacturing Industry; China; United States

April 2007
Case

Schibsted

By: Bharat N. Anand and Sophie Hood

In 2006, newspaper firms in developed markets were severely threatened on three fronts: the growth of online news, online classified advertising, and free newspapers. Schibsted, however, had managed to cope with these challenges successfully, and had become something... View Details

Keywords: Transition; Product Launch; Organizational Change and Adaptation; Adaptation; Competitive Advantage; Media and Broadcasting Industry; Scandinavia

September 1986
Case

BOC Group: Ohmeda (A)

The president of Ohmeda, a wholly owned company of the BOC Group, plans to grow the company's medical equipment sales from $95 million in 1985 to $158 million in five years by focusing on the sale of "high-tech" equipment. At the same time, the president expects to... View Details

Keywords: Marketing Communications; Salesforce Management; Marketing Channels; Medical Devices and Supplies Industry

26 Feb 2013
First Look

First Look: Feb. 26

award program decreased plant productivity by 1.4%, and that positive effects from awards are accompanied by more complex employee responses that limit program effectiveness. Download the paper: http://ssrn.com/abstract=2215922 Do Display... View Details

Keywords: Sean Silverthorne

April 2018
Case

The Bayer - Monsanto Merger: GMOs and 'Science for a Better Life'

By: Martha J. Crawford and James Barnett

This case allows students to explore the economic, ethical and legal challenges faced by agri-business companies, after several decades of promoting and selling Genetically Modified (GM) crops. Starting in the 1980s, the widespread introduction of GM crops was... View Details

Keywords: Merger; Acquisition; GMO; Genetically Modified Crops; Neonics; Pesticides; Crop Seeds; EU; Mergers and Acquisitions; Agribusiness; Genetics; Natural Environment; Corporate Social Responsibility and Impact; Governing Rules, Regulations, and Reforms; Consolidation; Agriculture and Agribusiness Industry; Europe; United States

12 Mar 2019
HBS Seminar

Giorgos Zervas, Boston University

April 2003
Tutorial

ABC Pen Factory Tutorial

By: Robert S. Kaplan

To preview this online product, Authorized Faculty can call our customer service department at 1-800-545-7685 or 617-783-7600. Illustrates, via a guided audio tour accompanied by dynamically changing spreadsheets, the role for activity-based cost systems. The numerical... View Details

Keywords: Factories, Labs, and Plants

August 2017 (Revised November 2017)
Case

Paktor: Designing a Dating App

By: Michael Luca, Stephanie Chan and Essie Alamsyah

Paktor is a popular mobile-based online dating app from Singapore, where a user can swipe right or left on a profile to indicate her interest in a potential match. The case is designed to explore issues related to pricing, market design, and launch strategies in the... View Details

Keywords: Mobile and Wireless Technology; Design; Price; Product Launch; Global Strategy

15 Apr 2002
Research & Ideas

In the Virtual Dressing Room Returns Are A Real Problem

decision-making process—color, feel, and fit—are difficult, if not impossible, to communicate "virtually." Moreover, unlike books, music, and consumer electronics, the difficulty in describing the product cannot be offset easily... View Details

Keywords: by Jan Hammond & Kristin Kohler; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products

05 May 2003
Research & Ideas

How Bank of America Turned Branches into Service-Development Laboratories

Companies often use rigorous R&D processes to guide new product development, but are much less scientific when it comes to creating services. Not Bank of America, which has turned Atlanta-area branches into consumer laboratories.... View Details

Keywords: by Stefan Thomke; Banking; Financial Services

23 Sep 2022
Research & Ideas

8 Strategies to Sustain Business Innovation

marketed. As McDonald says, “People buy a product or service to solve a problem. They hire it to do a job.” He says the online service TurboTax is successful at this: The name says what the job is. It’s more... View Details

Keywords: by Lane Lambert

March 2009
Article

Earnings Management and Corporate Tax Shelters, and Book-Tax Alignment

By: Mihir Desai and Dhammika Dharmapala

This paper reviews recent evidence analyzing the link between earnings management and corporate tax avoidance and considers the implications for how policymakers should evaluate the financial reporting environment facing firms. A real-world tax shelter is dissected to... View Details

Keywords: Earnings Management; Taxation; Financial Reporting; Business and Shareholder Relations

SSRN

May 2024 (Revised July 2024)
Case

Lowe’s: Improving the Total Home Strategy

By: Elie Ofek, K. Shelette Stewart and Alicia Dadlani

In 2023, Marvin Ellison, CEO of Lowe’s, contemplated enhancements to the company’s Total Home Strategy to accelerate performance and grow market share. In the last five years since becoming CEO, Ellison had championed a turnaround of the company, completing a... View Details

Keywords: Growth and Development Strategy; E-commerce; Competition; Brands and Branding; Business Strategy; Retail Industry; United States; North Carolina