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- 01 Oct 2001
- Research & Ideas
Connecting With Nonprofits
and cause-related marketing. This excerpt focuses on the collaborative stages.Collaborations between businesses and nonprofit organizations are becoming more prevalent, important, and complicated. Marketing plays an increasingly... View Details
Keywords: by James Austin
- 29 Apr 2013
- Research & Ideas
Are First-Time Buyers Left Out of Real Estate’s Rebound?
rates. Supply and demand, of course, always have an impact, with an additional element in select markets such as Phoenix, Las Vegas, and Southern California, where prices fell by half or more after the... View Details
- 29 Jan 2013
- Research & Ideas
Creating the Perfect Super Bowl Ad
question whether ads, including the over-the-top Super Bowl spots, have become too entertaining, says Thales S. Teixeira, an assistant professor in the Marketing unit at Harvard Business School. In upcoming research, Why, When and How... View Details
- 06 Apr 2016
- Research & Ideas
Should Entrepreneurs Pitch Products or Ideas for Products?
because the buyer’s rival could take it to market faster.” Therefore, selling the idea at a later stage provides the seller with better protection. There are other reasons, which are not explicit in the model, for which a later-stage sale... View Details
- March 2008
- Case
Patel Food and Chemicals Private Limited (A)
By: Felda Hardymon and Ann Leamon
Alok Patel, the founder and chairman of a Gujarat-based, privately held edible oils processor, must decide whether to hire a CFO candidate. Previously, his company's book-keeping has been done by an uncle, who has mentioned that he may retire soon. Patel could hire his... View Details
Keywords: Selection and Staffing; Family Business; Managerial Roles; Emerging Markets; Diversity; Finance; Food and Beverage Industry; Gujarat
Hardymon, Felda, and Ann Leamon. "Patel Food and Chemicals Private Limited (A)." Harvard Business School Case 808-142, March 2008.
- 06 Aug 2014
- Research & Ideas
Climbing Down from the Ivory Tower
Ashraf, an associate professor in the Negotiations, Organizations, and Markets unit at Harvard Business School. “Asking them to apply something that's been generated somewhere else isn't involving them in the process” But there's a dearth... View Details
- 16 Apr 2001
- Research & Ideas
Making the Most of Government Upheaval
privatization have created unprecedented opportunities for firms of all sizes and varieties to compete in larger markets than ever before. In the process, a handful of global organizations have risen to replace formerly state-owned... View Details
Keywords: by Nancy O. Perry
- 10 Nov 2008
- What Do You Think?
How Much Can You Ask of Your Customers?
over-involvement (of) customers have led to bitter intellectual property right disputes customers simultaneously trying to drive the product in two (or more) very separate market directions (or) feature creep that literally prevents... View Details
Keywords: by Jim Heskett
- March 2024
- Case
Biomanufacturing Decentralization by Stämm
By: Paul A. Gompers, Jenyfeer Martínez Buitrago and Mariana Cal
In Buenos Aires, Argentina, cousins Llamazares and D’Alvia founded Stämm, a startup based on the idea of decentralizing biomanufacturing processes and downsizing biotech facilities. After raising its seed and series A rounds, and while finalizing its series B round in... View Details
Keywords: Business Model; Business Startups; Entrepreneurship; Venture Capital; Selection and Staffing; Technological Innovation; Science-Based Business; Business Strategy; Commercialization; Growth and Development Strategy; Product Launch; Research and Development; Biotechnology Industry; Latin America; South America; Argentina; Buenos Aires
Gompers, Paul A., Jenyfeer Martínez Buitrago, and Mariana Cal. "Biomanufacturing Decentralization by Stämm." Harvard Business School Case 824-190, March 2024.
- 11 Sep 2007
- First Look
First Look: September 11, 2007
markets relative to one-sided markets. Download the paper: http://www.hbs.edu/research/pdf/08-011.pdf Future Lock-In: Future Implementation Increases Selection of 'Should' Choices Authors:Todd Rogers and Max... View Details
Keywords: Martha Lagace
- July 2010
- Teaching Note
Managing Creativity at Shanghai Tang (TN)
By: Roy Y.J. Chua and Lisa Kwan
Teaching Note for 410018. View Details
- 26 Feb 2001
- Research & Ideas
David, Goliath, and Disruption
As elegantly described by HBS professor Clayton M. Christensen in his 1997 bestseller, The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail, so-called disruptive technologies are upstart innovations that manage to penetrate the View Details
Keywords: by Martha Lagace
- 04 Dec 2007
- First Look
First Look: December 4, 2007
a platform-based market socially efficient? We analyze a dynamic model where an entrant with superior quality competes with an incumbent platform, and examine long-run market outcomes. We find that the... View Details
Keywords: Martha Lagace
- 08 Aug 2006
- First Look
First Look: August 8, 2006
recency) but are more cautious (positive recency). Paper not available Learning and Equilibrium As Useful Approximations: Accuracy of Prediction on Randomly Selected Constant Sum Games Author:Ido Erev, Alvin E. Roth, Robert L. Slonim, and... View Details
Keywords: Sean Silverthorne
- 09 Sep 2008
- First Look
First Look: September 9, 2008
Customer Management Strategy in Business Markets Harvard Business School Note 503-060 Describes in detail customer management strategies in business markets, including selection decisions, design and... View Details
Keywords: Sean Silverthorne
- 12 Oct 1999
- Research & Ideas
Bright Ideas: The Creative Power of Groups
methodology. The need to put together a diverse group, say Leonard and Swap, immediately challenges the assumptions of many managers, who tend to subconsciously select people like themselves in training and attitude. This "chorus of... View Details
Keywords: by Laurie Joan Aron
- 11 Mar 2014
- First Look
First Look: March 11
our sample). August 2013 Marketing Letters To Groupon or Not to Groupon: The Profitability of Deep Discounts By: Edelman, Benjamin, Sonia Jaffe, and Scott Duke Kominers Abstract—We examine the profitability and implications of online... View Details
Keywords: Sean Silverthorne
- 06 Oct 2003
- What Do You Think?
Is “the Innovator’s Solution” to Sustained Corporate Growth an Unnatural Act?
customers whose capabilities and needs have been outstripped by the development of newer and more complex product features. In the face of a "disruptive technology," dominant competitors flee to the upper end of the market where... View Details
Keywords: by James Heskett
- 25 Jul 2005
- Research & Ideas
An Organization Your Customers Understand
the strategy and marketing literature on the importance of creating customer value. In our everyday language, we think of a customer as someone who buys goods or services. But we have recently witnessed an explosion in the definition of a... View Details
Keywords: by Robert Simons
- 12 Oct 1999
- Research & Ideas
Confronting the Challenges that Face Bricks-and-Mortar Stores
continue to evolve. Performance improves and prices drop. Today, artificial intelligence is used in the selection of retail sites and to facilitate one-to-one marketing programs; voice recognition routes... View Details