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Show Results For
- All HBS Web
(8,731)
- People (64)
- News (2,532)
- Research (3,047)
- Events (28)
- Multimedia (150)
- Faculty Publications (1,477)
- 01 Jun 2018
- News
From Das’s Desk
working alongside our colleagues in the MBA Program, Executive Education, HBX, the Initiatives, and Harvard Business Publishing to roll out new ways in which you can engage with the School to stay current on the latest business thinking; to View Details
Keywords: Das Narayandas
- Article
Soul and Machine (Learning)
By: Davide Proserpio, John R. Hauser, Xiao Liu, Tomomichi Amano, Burnap Alex, Tong Guo, Dokyun (DK) Lee, Randall Lewis, Kanishka Misra, Eric Schwarz, Artem Timoshenko, Lilei Xu and Hema Yoganarasimhan
Machine learning is bringing us self-driving cars, medical diagnoses, and language translation, but how can machine learning help marketers improve marketing decisions? Machine learning models predict extremely well, are scalable to “big data,” and are a natural fit to... View Details
Keywords: Machine Learning; Marketing Applications; Knowledge; Technological Innovation; Core Relationships; Marketing; Applications and Software
Proserpio, Davide, John R. Hauser, Xiao Liu, Tomomichi Amano, Burnap Alex, Tong Guo, Dokyun (DK) Lee, Randall Lewis, Kanishka Misra, Eric Schwarz, Artem Timoshenko, Lilei Xu, and Hema Yoganarasimhan. "Soul and Machine (Learning)." Marketing Letters 31, no. 4 (December 2020): 393–404.
- 01 Mar 2019
- News
From Das’s Desk
While the External Relations team is working to develop a lifelong learning program for alumni, efforts are under way elsewhere at the School to help prepare MBA students for their lives beyond HBS. Professor Leslie Perlow, with 17... View Details
- 03 Jun 2019
- Blog Post
9 Lessons from the Class of 2019
It is the students who ultimately end up teaching all of us. Here are the nine lessons we learned from the Class of 2019. 9. A Lesson in Vulnerability and Giving Triston Francis and Sana Mohammed spoke... View Details
- 04 Sep 2019
- News
From Das’s Desk
session too is a new spin on our reunion model, giving attendees a chance to learn from one of their own and share ideas and perspectives with each other, while we recorded the classroom session for... View Details
Keywords: Das Narayandas
- 27 Mar 2020
- News
Lessons from Italy’s Response to Coronavirus
- May 2004
- Article
Management Lessons from Mars
By: Alan MacCormack
MacCormack, Alan. "Management Lessons from Mars." Forethought. Harvard Business Review 82, no. 5 (May 2004): 18–19.
- 23 Aug 2023
HBS Perspectives from Taiwan
Join a panel of local alumni and current students from Taiwan who will share their backgrounds and how they have cultivated their personal and professional interests while at HBS. This in-person event will be a great opportunity for... View Details
- 2024
- Working Paper
Incrementality Representation Learning: Synergizing Past Experiments for Intervention Personalization
This paper introduces Incrementality Representation Learning (IRL), a novel multitask representation learning framework that predicts heterogeneous causal effects of marketing interventions. By leveraging past experiments, IRL efficiently designs and targets... View Details
Keywords: Heterogeneous Treatment Effect; Multi-task Learning; Representation Learning; Personalization; Promotion; Deep Learning; Field Experiments; Customer Focus and Relationships; Customization and Personalization
Huang, Ta-Wei, Eva Ascarza, and Ayelet Israeli. "Incrementality Representation Learning: Synergizing Past Experiments for Intervention Personalization." Harvard Business School Working Paper, No. 24-076, June 2024.
- 2022
- Chapter
Of Learning and Forgetting: Centrism, Populism, and the Legitimacy Crisis of Globalization
By: Rawi Abdelal
Every order is a bargain with disappointments and trade-offs. Thus is every order an unstable equilibrium. The first era of globalization, circa 1870–1914, created both international prosperity and domestic instability. That instability was fully realized during the... View Details
Keywords: Globalization; Policy; Economic Systems; Balance and Stability; Europe; European Union; United States
Abdelal, Rawi. "Of Learning and Forgetting: Centrism, Populism, and the Legitimacy Crisis of Globalization." In The Downfall of the American Order? edited by Peter J. Katzenstein and Jonathan Kirshner, 105–123. Ithaca, NY: Cornell University Press, 2022.
- September 2006
- Article
The Speed of Learning in Noisy Games: Partial Reinforcement and the Sustainability of Cooperation
By: Yoella Bereby-Meyer and Alvin E. Roth
In an experiment, players ability to learn to cooperate in the repeated prisoners dilemma was substantially diminished when the payoffs were noisy, even though players could monitor one anothers past actions perfectly. In contrast, in one-time play against a succession... View Details
Bereby-Meyer, Yoella, and Alvin E. Roth. "The Speed of Learning in Noisy Games: Partial Reinforcement and the Sustainability of Cooperation." American Economic Review 96, no. 4 (September 2006): 1029–1042.
- Blog
Emerging from the Pandemic: Insights from South Asia and ASEAN
have heard about the on-campus experience from friends or colleagues and want to experience that for themselves—including the opportunity to learn and network with senior executives View Details
- 08 Aug 2022
- HBS Case
Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS
M.C. for Youth)—to champion the band on social media and send it to mega-stardom. The large, loyal following was a big part of what investors were buying when BTS’ management company raised $50 billion in its 2020 IPO, leading Chung and Koo to take a closer look at... View Details
- 21 Aug 2019
- Research & Ideas
What Machine Learning Teaches Us about CEO Leadership Style
stratospherically in the last 20 years, there are now many opportunities for better analyzing many of the things going on in business,” Khanna says. YouTube, for example, could provide a rich trove of information to analyze CEO communication View Details
Keywords: by Michael Blanding
- 01 Dec 2008
- News
Lesson from the Fall
contrary to human nature to expect total objectivity from a CEO regarding his or her performance. One cannot expect a CEO in the role of chairman to prepare the board to evaluate lapses and failures on his... View Details
- Web
1.17 Field Based Learning / Independent Projects | MBA
To ensure informed consent, follow all procedures outlined in the Policy on Protection of Research Participants (login required) from the Division of Research & Faculty Development. Protection of Privacy and Confidentiality in Field-Based... View Details
- 26 May 2015
- Blog Post
5 Ways the Case Method Changes How You Learn
support your argument. This usually involves analyzing financial statements, corporate memos, legal documents, etc. That is how part of the learning takes place. The major part of learning comes View Details
- Working Paper
Visual Uniqueness in Peer-to-Peer Marketplaces: Machine Learning Model Development, Validation, and Application
By: Flora Feng, Charis Li and Shunyuan Zhang
Peer-to-peer (P2P) marketplaces have seen exponential growth in recent years featured by unique offerings from individual providers. Despite the perceived value of uniqueness, scalable quantification of visual uniqueness in P2P platforms like Airbnb has been largely... View Details
Keywords: Peer-to-peer Markets; Marketplace Matching; AI and Machine Learning; Demand and Consumers; Digital Platforms; Marketing
Feng, Flora, Charis Li, and Shunyuan Zhang. "Visual Uniqueness in Peer-to-Peer Marketplaces: Machine Learning Model Development, Validation, and Application." SSRN Working Paper Series, No. 4665286, February 2024.
- October 2018
- Article
The Operational Value of Social Media Information
By: Ruomeng Cui, Santiago Gallino, Antonio Moreno and Dennis J. Zhang
While the value of using social media information has been established in multiple business contexts, the field of operations and supply chain management have not yet explored the possibilities it offers in improving firms' operational decisions. This study attempts to... View Details
Cui, Ruomeng, Santiago Gallino, Antonio Moreno, and Dennis J. Zhang. "The Operational Value of Social Media Information." Special Issue on Big Data in Supply Chain Management. Production and Operations Management 27, no. 10 (October 2018): 1749–1774.