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  • 04 May 2016
  • What Do You Think?

What Does Boaty McBoatface Tell Us About Brand Control on the Internet?

been able to anticipate. As Duncan Philps-Tate noted, “This after all is the nation which elected H’Angus the Monkey (the local soccer team’s mascot) as Mayor of Hartlepool.” Those endorsing the name saw it as a way of popularizing a little-known but important View Details
Keywords: by James Heskett; Advertising
  • 11 Mar 2001
  • Research & Ideas

Evolving for Success [Part Two]

a project to a small group of people who are amateurs, who do the project part-time and act as a committee. It doesn't demand management time and resources, and you haven't brought in new skills. This holds for hospitals, government... View Details
Keywords: by Staff
  • 28 Aug 2012
  • First Look

First Look: August 28

Deloitte, and the Centre for Corporate Governance in Africa, 2012. Abstract An abstract is unavailable at this time. Book: http://www.unglobalcompact.org/docs/news_events/upcoming/RioCSF/partner_deliverables/Making_Investment_Grade.pdf... View Details
Keywords: Sean Silverthorne
  • 02 Mar 2010
  • First Look

First Look: March 2

suggesting that they reliably differ in their risk acceptance; and 3) risk acceptance appears to entail different psychological constructs when the decision problem involves co-occurring gains and losses. The New Governance Paradigm... View Details
Keywords: Martha Lagace
  • 26 Oct 2010
  • First Look

First Look: October 26, 2010

set of analytic and practical challenges arises, which this article explores via three cases: 1) a cross-border, large-dollar complex sales effort requiring interlocking financial, political, and organizational negotiations among dozens... View Details
Keywords: Sean Silverthorne
  • 14 Jan 2014
  • First Look

First Look: January 14

and square," was a central component of the new strategy. The scheme initially had three pricing tiers and eliminated typical sales promotions in an attempt to simplify the shopping experience for consumers, thus moving J.C. Penney... View Details
Keywords: Sean Silverthorne
  • 12 Jun 2018
  • First Look

New Research and Ideas, June 12, 2018

https://www.hbs.edu/faculty/Pages/item.aspx?num=54565 Governance Through Shame and Aspiration: Index Creation and Corporate Behavior By: Chattopadhyay, Akash, Matthew D. Shaffer, and Charles C.Y. Wang Abstract—After decades of both... View Details
Keywords: Dina Gerdeman
  • 06 Jun 2017
  • First Look

First Look at New Research and Ideas: June 6, 2017

Examination at the USPTO The U.S. Patent and Trademark Office (USPTO) is the federal government agency responsible for evaluating and granting patents and trademarks. In 2015, the USPTO employed approximately 8,000 patent examiners who... View Details
Keywords: Sean Silverthorne
  • 09 May 2017
  • First Look

New Research and Ideas, May 9

governance-related frictions. Collectively, these findings provide new evidence on the explicit practice of using relative performance benchmarks and on its implications for corporate governance and firm performance. Flexing the Frame:... View Details
Keywords: Sean Silverthorne
  • 17 Mar 2022
  • Research & Ideas

Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’

commitments that influence the supply chain, and governments creating proper incentives and market dynamics to fuel innovation and usher in improvements.” Puri and his team did indeed make the decision to use plastic despite its negative... View Details
Keywords: by Ranjay Gulati
  • 14 Mar 2017
  • First Look

First Look at New Research, March 14

Rica benefited from biodiversity and a pleasant climate, the country’s preeminence in ecotourism requires more than a natural resource endowment explanation. While previous literature has emphasized the efforts of the government and... View Details
Keywords: Sean Silverthorne
  • 04 Dec 2012
  • First Look

First Look: December 4

these other sectors, there is a need for more innovation in both government policy and business strategy. "America Needs a Chief Strategy Officer Authors:Andy Zelleke and Justin Talbot Zorn Publication:Foreign Policy (November 2,... View Details
Keywords: Carmen Nobel
  • 25 Jul 2005
  • Research & Ideas

An Organization Your Customers Understand

Imagine an organization made up of a variety of three-dimensional shapes. Rectangular blocks represent the functions: manufacturing, R&D, and sales and marketing. The spheres are regional offices. Pyramids represent product groups—one... View Details
Keywords: by Robert Simons
  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

Prevention-focused and older individuals—who engage in processing that shifts reference points to less extreme instances—show a decreased sensitivity to variance. We discuss the marketing implications of preferences for variance. Adding Bricks to Clicks: The Effects of... View Details
Keywords: Martha Lagace
  • 07 Nov 2017
  • First Look

New Research and Ideas: November 7, 2017

Hyunjin Kim, and Michael Luca Abstract—Can new data sources from online platforms help to measure local economic activity? Government datasets from agencies such as the U.S. Census Bureau provide the standard measures of economic activity... View Details
Keywords: Carmen Nobel
  • 08 Oct 2013
  • First Look

First Look: October 8

  Publications August 2013 The Industrial Policy Revolution I: The Role of Government Beyond Ideology Growth and the Quality of Foreign Direct Investment: Is All FDI Equal By: Alfaro, Laura, and Andrew Charlton Abstract—In this paper we... View Details
Keywords: Sean Silverthorne
  • 28 Apr 2015
  • First Look

First Look: April 28

framework and focus on finding empirically testable strategies to mitigate unethical behavior.   Working Papers Government Preferences and SEC Enforcement By: Heese, Jonas Abstract—I examine whether political influence by the View Details
Keywords: Sean Silverthorne
  • 28 Feb 2012
  • First Look

First Look: Feb. 28

reforms, we find that an increase in female representation in local government induces a large and significant rise in documented crimes against women in India. Our evidence suggests that this increase is good news, driven primarily by... View Details
Keywords: Sean Silverthorne
  • 30 Apr 2001
  • Research & Ideas

Entering the Age of Alliances

ten thousand employees, and operations throughout the world, and it evolved into an. increasingly deep partnership. By 1998, Starbucks had boomed into a global company with sales of almost $1 billion and was CARE's largest corporate... View Details
Keywords: by James Austin
  • 06 Feb 2018
  • First Look

First Look at New Research and Ideas: February 6, 2018

J. Marinich, and Michael D. Shields Abstract—This study examines the effect of psychological contract breach on budgetary misreporting. Psychological contracts are mental models or schemas that govern how employees understand their... View Details

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