Publications
Publications
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- All HBS Web
(2,395)
- Faculty Publications (1,066)
- April 2008
- Teaching Note
Marketing Chateau Margaux (TN)
By: John A. Deighton and Leyland Pitt
Teaching Note for [507033]. View Details
- April 2008 (Revised September 2008)
- Case
Shareholder Activists at Friendly Ice Cream (A)
By: Fabrizio Ferri, V.G. Narayanan and James Weber
Two activist investors, one a founder and one a hedge-fund manager, seek to improve board oversight at a chain restaurant company. Prestley Blake founded Friendly Ice Cream in 1935 with his brother, and the two created a chain of full-service restaurants. In 1979 they... View Details
- March 2008 (Revised March 2022)
- Case
Cadbury Schweppes: Capturing Confectionery (A)
By: David Collis, Toby Stuart and Troy Smith
In late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an acquisition bid for Adams, an underperforming gum company which had been put up for sale by pharmaceutical giant Pfizer. Examining the decision from a... View Details
- March 2008 (Revised January 2023)
- Supplement
Cadbury Schweppes: Capturing Confectionery (B)
By: David Collis, Toby Stuart and Troy Smith
In late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an acquisition bid for Adams, an underperforming gum company which had been put up for sale by pharmaceutical giant Pfizer. Examining the decision from a... View Details
- March 2008 (Revised July 2011)
- Supplement
Cadbury Schweppes: Capturing Confectionery (C)
By: David Collis, Toby Stuart and Troy Smith
In late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an acquisition bid for Adams, an underperforming gum company which had been put up for sale by pharmaceutical giant Pfizer. Examining the decision from a... View Details
- March 2008 (Revised July 2011)
- Supplement
Cadbury Schweppes: Capturing Confectionery (D)
By: David Collis, Toby Stuart and Troy Smith
In late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an acquisition bid for Adams, an underperforming gum company which had been put up for sale by pharmaceutical giant Pfizer. Examining the decision from a... View Details
- January 2008 (Revised February 2010)
- Case
Chocolates El Rey
By: Rohit Deshpandé, Gustavo Herrero and Regina Garcia-Cuellar
In late November 2006, Jorge Redmond, CEO of Chocolates El Rey, called a meeting with senior management to discuss the company's growth strategy. A relatively small firm with sales of around $14 million, El Rey produced top quality chocolate made with single origin... View Details
- December 2007 (Revised July 2008)
- Case
General Mills (A)
By: Raymond V. Gilmartin, Marco Iansiti and Bianca Buccitelli
General Mills is an 80-year-old company that specializes in consumer foods such as cereal, snacks, baking, and dinner products. Although General Mills is, on the whole, a very successful company, they have, in the recent past, had to face challenges as a result the... View Details
- December 2007 (Revised July 2008)
- Supplement
General Mills (B)
By: Raymond V. Gilmartin, Marco Iansiti and Bianca Buccitelli
Keywords: Food and Beverage Industry
- December 2007 (Revised February 2017)
- Case
Vegpro Group: Growing in Harmony
By: David E. Bell, Brian Milder and Mary Shelman
Vegpro, a horticulture company, is Kenya's largest exporter of fresh vegetables and flowers to top supermarkets in the U.K. and Europe. In 2007, Vegpro's business is threatened by growing consumer concern about the environmental impact of food production and transport,... View Details
- November 2007 (Revised April 2008)
- Case
Russian Standard
By: Rohit Deshpande and Seth Schulman
In September 2006, Russian billionaire Roustam Tariko, founder and owner of Russian Standard, needed to develop a strategy for introducing Russia's most popular brand of premium vodka (RSO) to American consumers. In the past year, he had introduced Imperia, the firm's... View Details
- September 2007 (Revised June 2008)
- Case
Food Security and The Church of Jesus Christ of Latter-day Saints
By: Ray A. Goldberg and Eliot Sherman
The Mormon Church focuses on self-reliance and being prepared for emergencies. Part of their program encourages each member of the Church to have a reserve food supply on hand at all times. Given U.S. and global food stock levels, is the Church program a good model for... View Details
- September 2007
- Case
Still Leading (B8): Paul Newman—Newman's Own Script
By: Rosabeth Moss Kanter and Lance P. Pierce
Well known actor Paul Newman started a business to give profits to charity. Summarizes his experience in making the transition from one kind of leadership to another. View Details
- 2007
- Working Paper
Mental Accounting and Small Windfalls: Evidence from an Online Grocer
By: Katherine L. Milkman, John Beshears, Todd Rogers and Max H. Bazerman
We study the effect of small windfalls on consumer spending decisions by examining the purchasing behavior of a sample of online grocery shoppers over the course of a year. We compare the purchases customers make when redeeming a $10-off coupon they received from their... View Details
- August 2007
- Teaching Note
Academia Barilla (TN)
By: David E. Bell and Mary L. Shelman
Teaching Note to (507-001). View Details
- May 2007
- Case
Free the Grapes--Direct-to-Consumer Shipping in the Wine Industry
By: Felix Oberholzer-Gee, Dennis A. Yao, Patricia Wu and Libby Cantrill
While wine tourism in the United States was booming, the majority of consumers who tasted a Cabernet Sauvignon in one of Napa Valley's tasting rooms were not permitted to ship the wine directly to their home. In 2002, direct-to-consumer shipping was either banned or... View Details
- April 2007 (Revised May 2007)
- Case
John Mackey and Whole Foods Market
By: Nancy F. Koehn and Katherine Miller
Traces the history of organic agriculture from its pre-industrial roots to the present day, and examines the growth of Whole Foods Market in the context of the broader growth of the organic industry. Also investigates John Mackey's role as a founder and leader of the... View Details
Keywords: Leadership; Food; Entrepreneurship; Agribusiness; Retail Industry; Retail Industry; Retail Industry
- April 2007
- Teaching Note
McDonald's Corporation: Managing a Sustainable Supply Chain (TN)
By: Ray A. Goldberg and Jessica Droste Yagan
Teaching Note to (907-414). View Details
Keywords: Food and Beverage Industry
- 2007
- Working Paper
I'll Have the Ice Cream Soon and the Vegetables Later: A Study of Online Grocery Purchases and Order Lead Time
By: Katherine L. Milkman, Todd Rogers and Max H. Bazerman
How do decisions made for tomorrow or two days in the future differ from decisions made for several days in the future? We use data from an online grocer to address this question. In general, we find that as the delay between order completion and delivery increases,... View Details
- March 2007
- Teaching Note
Monsanto: Realizing Biotech Value in Brazil (TN)
By: David E. Bell and Mary L. Shelman