Publications

22 Aug 2022
Video

Helmy Abouleish

Helmy Abouleish, CEO of the SEKEM Initiative, details the group’s commitment to education, emphasizing how it allows community members to further their creative and productive potential. View Details

January 2016 (Revised May 2016)
Case

IKEA in Saudi Arabia (A)

By: Karthik Ramanna, Jérôme Lenhardt and Marc Homsy

A Swedish newspaper reveals that IKEA has erased all images of women from its catalog for Saudi Arabia. The article sparks criticism of IKEA from the Swedish government and its customers in the West. Critics contend that IKEA is not living up to its own commitments to... View Details

Keywords: Corporate Values; Islam; Multinationals; Globalization; Leadership; Equality and Inequality; Multinational Firms and Management; Religion; Organizational Culture; Gender; Consumer Products Industry; Saudi Arabia; Sweden

28 May 2020
News

Meet the 2020-2021 Leadership Fellows

17 Feb 2014
News

Companies Detangle from Legacy Pensions

09 Jun 2023
Blog Post

How to Communicate your Organizations’ People-Centered Values

For organizations seeking to understand the actions needed to achieve their diversity and inclusion recruiting goals and to communicate their commitment to diversity and inclusion in the recruiting process, there are a lot View Details

Keywords: All Industries

Video

Adrian Gore

Adrian Gore, founder and Group Chief Executive of Discovery Limited, outlines a commitment to improving the health of their customers, which has allowed the company to continue building public trust. View Details

17 Jun 2025
Blog Post

Balancing Career Stability with Creative Pursuits with Jeff Roslund (MBA 2013)

roles within large organizations. My goal was to move beyond the task-oriented nature of my previous work and embrace opportunities that required navigating ambiguity, making decisions, and leading teams. HBS delivered in ways I hadn’t... View Details

30 May 2019
News

Meet the 2019-2020 Leadership Fellows

24 May 2018
News

Meet the 2018-2019 Leadership Fellows

December 2024 (Revised March 2025)
Case

Strategy and CEO Succession at Starbucks

By: Krishna G. Palepu and David Lane

On August 13, 2024, Starbucks announced that Laxman Narasimhan who was appointed as the CEO only in September 2023, was stepping down as CEO and board director “with immediate effect.” Laxman would be replaced on September 9 by Brian Niccol, CEO since 2018 of Chipotle... View Details

Keywords: Strategy; Corporate Governance; Leadership; Management Succession; Cost Management; Labor Unions; Working Conditions; Order Taking and Fulfillment; Service Operations; Investment Activism; Governing and Advisory Boards; Resignation and Termination; Food and Beverage Industry; United States

November 2017
Editorial

Facebook, BlackRock, and the Case for Purpose-Driven Companies

By: George Serafeim

Purpose-driven companies have been shown to outperform their peers over the long term. But purpose-driven companies are also hard to come by. Why is that? Because purpose is costly. At the very least, it requires a credible commitment to that purpose. And credible... View Details

Keywords: Facebook; BlackRock; Purpose; Corporate Purpose; ESG; Short-termism; Mission and Purpose; Corporate Governance; Leadership

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12 Dec 2023
Cold Call Podcast

Can Sustainability Drive Innovation at Ferrari?

Keywords: Re: Raffaella Sadun; Auto

October 2023
Case

Lasell University in 2023: Securing the Future

By: John Jong-Hyun Kim and Mary C. Sauer

In a groundbreaking move on September 20, 2022, Lasell University's President, Michael B. Alexander, announced an extraordinary 33% reduction in tuition, room, board, and fees, signaling a pivotal shift in higher education. Situated in an affluent Boston suburb,... View Details

Keywords: Higher Education; Cost; Valuation; Competitive Advantage; Education Industry; United States; Massachusetts

September 2020
Case

West Side United: Hospitals Tackle the Racial Health and Wealth Gap

By: Rosabeth Moss Kanter and Paul Stramaglia

During the COVID-19 pandemic, Dr. David Ansell, Darlene Hightower, and Ayesho Jaco, leaders of West Side United (WSU), a coalition of Chicago hospitals, community residents, banks, and small businesses conceived in 2016, reviewed progress toward WSU’s goal of ending... View Details

Keywords: COVID; COVID-19; Hospital; Coalition; Health Pandemics; Race; Health; Wealth and Poverty; Equality and Inequality; Change; Leadership; Chicago

November 2010 (Revised April 2011)
Case

Google and Earnings Guidance

By: Francois Brochet and David Kiron

The case explores Google's communication strategy with Wall Street analysts. In particular, the case focuses on Google's commitment to a no-guidance policy and provides an overview of guidance practice among major U.S. companies. View Details

Keywords: Business Earnings; Communication Strategy; Capital Markets; Corporate Disclosure; Corporate Governance; Business and Shareholder Relations; United States

December 2016
Article

Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud

By: Michael Luca and Georgios Zervas

Consumer reviews are now part of everyday decision making. Yet, the credibility of these reviews is fundamentally undermined when businesses commit review fraud, creating fake reviews for themselves or their competitors. We investigate the economic incentives to commit... View Details

Keywords: Ethics; Marketing Reference Programs

Find at Harvard

2015
Working Paper

Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud

By: Michael Luca and Georgios Zervas

Consumer reviews are now part of everyday decision-making. Yet, the credibility of these reviews is fundamentally undermined when businesses commit review fraud, creating fake reviews for themselves or their competitors. We investigate the economic incentives to commit... View Details

Keywords: Information; Competition; Internet and the Web; Ethics; Reputation; Social and Collaborative Networks; Retail Industry; Food and Beverage Industry