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Publications

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  • All HBS Web  (791)
    • People  (4)
    • News  (202)
    • Research  (470)
    • Multimedia  (2)
  • Faculty Publications  (153)

Show Results For

  • All HBS Web  (791)
    • People  (4)
    • News  (202)
    • Research  (470)
    • Multimedia  (2)
  • Faculty Publications  (153)
← Page 28 of 791 Results →
  • Profile

Alika Phipps

Succeeding in Haiti and beyond While at HBS, Alika is especially interested in marketing. “I used to think it was primarily about brand management,” she says. “My courses have opened my mind to the importance of distribution, and I’ve... View Details
  • 01 Feb 1999
  • News

New Releases

companies in the consumer electronics, branded packaged goods, and telecommunications industries. They describe how the transnational model has taken shape over the past decade and address management issues that have arisen as the model... View Details
Keywords: Nancy O. Perry
  • 17 Mar 2015
  • First Look

First Look: March 17

relationship, greater partner integration is associated with higher costs, but not with higher product quality. Our results shed light on the subtle interplay between formal and relational contracting. They have important implications for practice, with respect to... View Details
Keywords: Sean Silverthorne
  • 19 Sep 2006
  • First Look

First Look: September 19, 2006

the largest segment. The case describes in detail the company's endeavors to develop its private brand in apparel. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=506054 Icebreaker: The China Entry... View Details
Keywords: Sean Silverthorne
  • 28 Jul 2015
  • First Look

First Look: July 28, 2015

handbags, accessories, and fragrances. Founded in 1996 in London by couture shoe designer Jimmy Choo and Vogue accessories editor Tamara Mellon OBE, the brand enjoyed immediate success and rapidly acquired a... View Details
Keywords: Carmen Nobel
  • 12 Oct 1999
  • Research & Ideas

Confronting the Challenges that Face Bricks-and-Mortar Stores

grocery-shopping system that grouped cold cereals by their main ingredients (rice, corn, or wheat, for example). Many shoppers had trouble finding their favorite brands because they didn't know the ingredients. Lesson 6: Study The Effects... View Details
Keywords: by Raymond Burke; Retail
  • 01 Jan 2002
  • News

Marjorie M.T. Yang (MBA '76)

to try to improve the livelihood of every member of the company." When you go into a store looking for a stylish, well-made shirt, the designer brands jump out at you-names like Hugo Boss, Tommy Hilfiger,... View Details
  • 20 May 2019
  • Research & Ideas

Activist CEOs Are Rising Up—and Their Customers Are Listening

When former Starbucks CEO Howard Schultz announced earlier this year he was thinking about running for president of the United States, it wasn’t a new idea. Past CEOs seeking the White House have included Carly Fiorina, Ross Perot, Herman Cain, Steve Forbes, Mitt... View Details
Keywords: by Michael Blanding
  • Career Coach

Guy Kamguia

Guy (HBS’ 15, Villanova’ 11, UMBC’ 08) is a Director of Strategy at TOMRA, a global leader in the design and manufacturing of advanced sorting equipment. He previously worked in private equity, driving value creation in portfolio... View Details
Keywords: Emerging Markets; Impact Investing; Financial Services (All); Private Equity; Financial Services (All); Search Fund; Financial Services (All); Manufacturing
  • 28 Jul 2009
  • First Look

First Look: July 28

fashion company competing in a variety of unconventional ways, many "experience economy" related. Moods fronts their brand with the "boy band" images of its three founders and designs... View Details
Keywords: Martha Lagace
  • 09 May 2013
  • News

Road Trip

companies they will be visiting, and what makes them interesting case studies: Red Ants Pants (White Sulphur Springs, Montana). USA-made work clothes designed to fit women, including 70 sizes of pants. Founded in 2006 by Montana... View Details
Keywords: Finance; Management
  • 06 Sep 2012
  • News

Fashion-Forward

disrupted by digital media, for the most part, and they had already figured out how to bring in professional management. In fashion, it wasn’t so simple.” Amed began meeting with young British designers and networking. For nine months, he... View Details
Keywords: fashion; apparel; News, Library, Internet, and Other Services; Information; Clothing and Clothing Accessories Stores; Retail Trade
  • 25 Sep 2006
  • Research & Ideas

How Software Platforms Revolutionize Business

solutions for myriad tasks that previously were performed in traditional, non-tech ways. In this way, they have improved the productivity of many traditional industries (just look at all the industries that use PCs today) and created View Details
Keywords: by Sean Silverthorne; Video Game; Web Services
  • 01 Jun 2012
  • News

Alumni Book Briefs

By Invitation Only: How We Built Gilt and Changed the Way Millions Shop by Alexis Maybank and Alexandra Wilkis Wilson (both MBA 2004) (Portfolio) The founders of Gilt Groupe reveal how they built the web’s most famous fusion of high tech and high fashion. Sample sales... View Details
Keywords: News, Library, Internet, and Other Services; Information; Clothing and Clothing Accessories Stores; Retail Trade
  • 24 Oct 2013
  • News

Searching for a Better Society

needs. That took me a long time to understand, and it cost me a lot of money. It is why I believe what I believe. I don't want to repeat mistakes." Dumon is more than someone with a formulaic approach to designing new products. He has... View Details
Keywords: Robert S. Benchley; Management, Scientific, and Technical Consulting Services; Professional Services
  • 15 Jan 2018
  • Research & Ideas

A Better Business Model for Fighting Cancer

need for genetic testing. Business techniques employed include developing an emotive brand to draw people in; using more social media; employing jargon-free language; and “making everything simple and straightforward, from our... View Details
Keywords: by Julia Hanna; Health; Pharmaceutical
  • 06 Dec 2021
  • News

HBS Curricula Explore the Complexities of Innovation

Digital Initiative, was how to develop the skills and insight to become a leader in the digital age. Today’s MBA Program has multiple electives designed to help students conceive, lead, and execute digital innovation initiatives and... View Details
Keywords: Jennifer Gillespie
  • 09 Jun 2015
  • First Look

First Look: June 9, 2015

helps bridge the gap between people's moral values and their actual behavior. Combined, the REVISE framework guides the design of policy interventions to defeat dishonesty. Publisher's link:... View Details
Keywords: Sean Silverthorne
  • 09 Feb 2016
  • First Look

February 9, 2016

Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=39907 Does 'What We Do' Make Us 'Who We Are'? Organizational Design and Identity Change at the Federal Bureau of Investigation By: Gulati, Ranjay, Ryan Raffaelli, and... View Details
Keywords: Sean Silverthorne
  • Web

Trade Catalogs - The Art of American Advertising

of “Posting” Brand Name Management A Marketing Revolution “The contents of a catalogue . . . must tell their story in about the same way as the well-posted salesman would orally present the advantages of the goods.” Fowlers Publicity... View Details
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