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Show Results For
- All HBS Web
(2,027)
- People (3)
- News (356)
- Research (1,328)
- Events (13)
- Multimedia (4)
- Faculty Publications (459)
- 13 Aug 2012
- Research & Ideas
When Good Incentives Lead to Bad Decisions
research suggests there was something at work beyond simple greed, setting the stage for deeper exploration of how incentives shape not only what we do, but also how we perceive reality. “The question of incentives is fundamental to... View Details
- Research Summary
Innovations in Logistics: The Impact of Channel Coordination
Roy D. Shapiro (with Janice H. Hammond and Marshall L. Fisher) is studying innovative systems and management approaches that integrate and coordinate material and information flows through the supply chain so as to reduce or eliminate the redundant activities that tend... View Details
- 03 Mar 2008
- Research & Ideas
Marketing Your Way Through a Recession
weakening both consumer confidence and the consumer spending—much of it on credit—that has been buoying the U.S. economy. Companies should bear eight factors in mind when making their marketing plans for... View Details
Keywords: by John Quelch
- November 2021 (Revised January 2022)
- Case
Nicole M. Jones and The Hangar℠: Delta Air Lines' Global Innovation Center
By: Linda A. Hill and Emily Tedards
In 2016, Nicole M. Jones was hired to lead The Hangar, Delta Air Lines’ new innovation center in Atlanta, Georgia. Delta’s leadership had intended for The Hangar to catalyze a new approach to innovation at the company. After conducting three months of research on... View Details
Keywords: Innovation Lab; Breakthrough Innovation; Biometric Technology; Innovation and Invention; Leadership; Innovation and Management; Collaborative Innovation and Invention; Innovation Strategy; Technological Innovation; Georgia (state, US)
Hill, Linda A., and Emily Tedards. "Nicole M. Jones and The Hangar℠: Delta Air Lines' Global Innovation Center." Harvard Business School Case 422-042, November 2021. (Revised January 2022.)
- 23 Jul 2018
- News
Driving Digital Strategy to Reimagine Your Business
- 31 Aug 2020
- What Do You Think?
Why Don’t More Organizations Understand the Power of Diversity and Inclusion?
number of readers put forward well-tempered comments questioning research on whether diversity and inclusion enhance organization performance. The implication is that this may account in some part for the slow pace of progress on this... View Details
Keywords: by James Heskett
- 2022
- Book
Purpose + Profit: How Business Can Lift Up the World
By: George Serafeim
The roadmap and best practices to reap the enormous value that can emerge when your business prioritizes social and environmental goals—such as climate change, diversity and inclusion, and sustainability—right alongside the pursuit of profit.
We not only... View Details
We not only... View Details
Keywords: ESG (Environmental, Social, Governance) Performance; Profitability; Business And Society; Organizations; Mission and Purpose; Goals and Objectives; Social Issues; Environmental Sustainability; Value Creation; Organizational Change and Adaptation
Serafeim, George. Purpose + Profit: How Business Can Lift Up the World. New York: HarperCollins Leadership, 2022.
- August 2022
- Exercise
Joy4Home Brands: Pricing Matters
By: Elie Ofek, Oded Koenigsberg and Marco Bertini
Joy4Home Brands, the maker of novel houseware items, was gearing up for its launch. The company would be introducing two lines: kitchenware products and storage containers. The initial go-to-market plan called for a direct to consumer (DTC) channel strategy. While... View Details
Keywords: DTC; Pricing Decisions; B2B; Product Marketing; Product Launch; Marketing Strategy; Business Model; Opportunities; Consumer Products Industry
Ofek, Elie, Oded Koenigsberg, and Marco Bertini. "Joy4Home Brands: Pricing Matters." Harvard Business School Exercise 523-709, August 2022.
- 05 Jun 2019
- Research & Ideas
If Your Customers Don't Care What You Charge, What Should You Charge?
explains, is often because of compressed investigation timelines, as well as the commonly held belief that incorporating consumer inertia would lead to higher price increases post-merger–the opposite of what the View Details
- 09 Sep 2015
- HBS Seminar
Judith A. Chevalier, Yale University
- 20 May 2019
- Research & Ideas
Activist CEOs Are Rising Up—and Their Customers Are Listening
When former Starbucks CEO Howard Schultz announced earlier this year he was thinking about running for president of the United States, it wasn’t a new idea. Past CEOs seeking the White House have included Carly Fiorina, Ross Perot, Herman Cain, Steve Forbes, Mitt... View Details
Keywords: by Michael Blanding
- 26 Oct 2010
- Working Paper Summaries
When Does a Platform Create Value by Limiting Choice?
- 18 Jun 2024
- Research & Ideas
Industrial Decarbonization: Confronting the Hard Challenges of Cement
Cities like Cairo; Chongqing, China; Delhi; and Kinshasa, Congo are experiencing population explosions accompanied by unprecedented demand for homes, offices, factories, and infrastructure. In the United States, the Biden Administration’s policy-driven infrastructure... View Details
- 20 Feb 2017
- Working Paper Summaries
Where Should We Build a Mall? The Formation of Market Structure and Its Effect on Sales
- Research Summary
Overview
By: Chiara Farronato
Based on a broad interest in the economics of innovation and the Internet, Professor Farronato concentrates her research on the evolution of e-commerce and peer-to-peer online platforms, including platform adoption, economies of scale, and drivers of heterogeneous... View Details
- Article
Friends or Foes? Examining Platform Owners' Entry into Complementors' Spaces
By: Feng Zhu
As platform owners continue to expand their ecosystems, many of them have started to provide consumers with their own complementary applications. These moves position the platform owners as direct competitors to their complementors. This paper surveys empirical studies... View Details
Zhu, Feng. "Friends or Foes? Examining Platform Owners' Entry into Complementors' Spaces." Special Issue on Platforms. Journal of Economics & Management Strategy 28, no. 1 (Spring 2019): 23–28.
- 24 Jul 2017
- Research & Ideas
People Have an Irrational Need to Complete 'Sets' of Things
Credit: Martin Barraud Here’s a tip for persuading people to finish more tasks, buy more products, or donate more money: Simply present assignments, requests, or items as arbitrary sets, rather than as individual units. New research... View Details
Keywords: by Carmen Nobel
Michael I. Norton
Michael I. Norton is the Harold M. Brierley Professor of Business Administration at the Harvard Business School. He holds a B.A. in Psychology and English from Williams College and a Ph.D. in Psychology from Princeton University. Prior to joining HBS, Professor... View Details
- July 2023
- Case
DayTwo: Going to Market with Gut Microbiome (Abridged)
By: Ayelet Israeli
DayTwo is a young Israeli startup that applies research on the gut microbiome and machine learning algorithms to deliver personalized nutritional recommendations to its users in order to minimize blood sugar spikes after meals. After a first year of trial rollout in... View Details
Keywords: Business Startups; AI and Machine Learning; Nutrition; Market Entry and Exit; Product Marketing; Distribution Channels
Israeli, Ayelet. "DayTwo: Going to Market with Gut Microbiome (Abridged)." Harvard Business School Case 524-015, July 2023.
- 21 Jul 2022
- Research & Ideas
Did Pandemic Stimulus Funds Spur the Rise of 'Meme Stocks'?
The US government set out to support consumers and jolt the economy when it issued federal stimulus checks during the early months of the COVID-19 pandemic. But actually, that money helped propel questionable investments in “meme stocks,”... View Details