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Show Results For
- All HBS Web
(1,025)
- People (1)
- News (176)
- Research (579)
- Events (9)
- Multimedia (3)
- Faculty Publications (376)
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- 12 Oct 1999
- Research & Ideas
Confronting the Challenges that Face Bricks-and-Mortar Stores
for example. Each site requires consumers to navigate slightly differently; sites organize product categories in different ways, they provide different types of information about products, and they have different procedures for ordering... View Details
- 31 Oct 2004
- Research & Ideas
Bypass Marketing: Are Docs Influenced?
different brands and categories at various stages of market development. Much of the controversy surrounding DTCA involves the question of whether advertising informs rather than persuades. Our present knowledge about the functions of... View Details
Keywords: by Manda Salls
- 30 Jan 2018
- First Look
January 30, 2018
category during a selling season. Namely, by distributing its seasonal catalog of products over multiple assortments rotated throughout the season—as opposed to selling all products in a single assortment—the retailer effectively conceals... View Details
Keywords: Sean Silverthorne
- 30 Aug 2011
- First Look
First Look: August 30
Powerbrands and high growth categories and to nurture the Powerbrands with innovation and roll them out globally. The Powerbrands had steady double digit growth year over year, attracted a devoted customer base, and typically grabbed high... View Details
Keywords: Sean Silverthorne
- 05 Jul 2011
- First Look
First Look: July 5
of declining, she must decide whether to continue her focus on the alarm clock category or to branch out into new categories. If the former, the question is which segments to pursue and what features to develop, and, if the latter, the... View Details
Keywords: Sean Silverthorne
- 01 Aug 2005
- Research & Ideas
How to Choose the Best Deal
presents special strategic and tactical challenges. (See the sidebar "Linked Negotiations" for descriptions of three categories of such talks.) This article focuses on "birds in the bush"—situations in which, like Jim,... View Details
Keywords: by Michael Wheeler
- 12 Feb 2019
- First Look
New Research and Ideas, February 12, 2019
both brick-and-mortar and online retailers. We focus on product categories where consumers may purchase multiple products during a season and investigate a new reason why frequent assortment rotations can be valuable to a retailer.... View Details
Keywords: Dina Gerdeman
- 20 Dec 2016
- First Look
December 20, 2016
contend with the fact that patenting is highly concentrated in certain product categories and that this concentration has been shifting over time. Accounting for secular trends in innovative activities, we find that the impact of the... View Details
Keywords: Carmen Nobel
- 17 Mar 2015
- First Look
First Look: March 17
even rational in making funding decisions. Drawing on a panel of national experts and comprehensive data from the largest crowdfunding site, we examine funding decisions for proposed theater projects, a category where expert and crowd... View Details
Keywords: Sean Silverthorne
- 09 Aug 2004
- Research & Ideas
A Diagnostic for Disruptive Innovation
this category has lower performance along traditional metrics but offers new benefits around convenience, customization, and simplicity that fit squarely with a customer's behavior patterns and priorities. The business model supports... View Details
- 06 Feb 2018
- First Look
First Look at New Research and Ideas: February 6, 2018
chain economy.” Our research shows that by categorizing the economy into supply chain versus business-to-consumer industries, a different picture emerges. The supply chain industries are a distinct category of the economy that is... View Details
- 13 Mar 2018
- First Look
March 13, 2018
relationships in India well beyond its endpoint and that the WWI internment shaped the subsequent perception of and strategic response to the WWII experience. We show that internment aggravated existing staffing challenges, impacted the perception of racial lines of... View Details
Keywords: Sean Silverthorne
- 10 Jun 2014
- First Look
First Look: June 10
differs from experts in judging which ideas to fund, and, indeed, whether the crowd is even rational in making funding decisions. Drawing on a panel of national experts and comprehensive data from the largest crowdfunding site, we examine funding decisions for proposed... View Details
Keywords: Sean Silverthorne
- 13 Nov 2012
- First Look
First Look: November 13
cultivate and maintain customer loyalty, and the strategies it employed to penetrate the highly competitive yogurt and dairy categories nationwide. Throughout, readers will encounter the challenges that Hirshberg, his colleagues, and his... View Details
Keywords: Sean Silverthorne
- 28 Sep 2009
- Research & Ideas
Improving Accountability at the World Bank
Broad definitions of the scope of information subject to disclosure; An obligation to publish proactively key documents and categories of information, even in the absence of a specific request; Clear, accessible mechanisms for the public... View Details
Keywords: by Alnoor Ebrahim
- 08 Dec 2015
- First Look
December 8, 2015
would focus on 10 high-growth categories and divest 100 smaller brands in the portfolio. As of September 2015, Lafley had negotiated the sale of 93 brands. Shareholders were left wondering whether this would be enough. Two days before the... View Details
Keywords: Sean Silverthorne
- 25 Sep 2007
- First Look
First Look: September 25, 2007
Data were analyzed for type of failure and frequency of occurrence. Interviews were conducted with frontline staff. Principal Findings. The two most frequent categories of operational failures, equipment/supplies and facility issues,... View Details
Keywords: Martha Lagace
- 02 Feb 2004
- Research & Ideas
Where Does Apple Go From Here?
is that for the very first time Apple has a non-Macintosh product (the iPod) that has promise. Apple has tried many times, from the Newton to the Pippen, all of which failed. For the very first time they have created a new product View Details
Keywords: by Sean Silverthorne
- 28 Aug 2012
- First Look
First Look: August 28
firm based on social and environmental metrics. We find that the political system, followed by the labor and education system, and the cultural system are the most important NBS categories of institutions that impact CSP. Interestingly,... View Details
Keywords: Sean Silverthorne
- 01 Feb 2011
- First Look
First Look: Feb. 1
BREW, while outlining the new opportunities for Qualcomm in emerging categories such as tablet computers, displays, and new operating systems for smartphones. Purchase this supplement:http://cb.hbsp.harvard.edu/cb/product/711463-PDF-ENG View Details