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Show Results For
- All HBS Web
(1,428)
- People (4)
- News (492)
- Research (868)
- Multimedia (2)
- Faculty Publications (61)
- 12 Nov 2008
- Research & Ideas
The Marketing of a President
Marketing of a President. Barack Obama's campaign is a case study in marketing excellence. True, it was always going to be a Democratic year. An unpopular war, an incumbent Republican president with rock bottom approval ratings, and many... View Details
Keywords: by John Quelch
- 22 Aug 2019
- News
Getting There
as one of the largest tech startups in Southeast Asia. The cofounders sat next to one another in Business at the Base of the Pyramid at HBS, where case discussions focused their attention on building businesses with double or triple View Details
- Profile
Laura Sandoval
in ecommerce with Zarbee’s Naturals (now a consumer brand of Johnson & Johnson), Laura turned her attention to an MBA. “I saw big gaps in the pursuit of the ‘triple bottom line: finding ways to use... View Details
- 01 Sep 2007
- News
Back from the Brink
MILLS: Sometimes when the bottom falls out of the bottom line, the only place to go is up. Harold Mills (MBA ’98) is CEO of ZeroChaos, an IT staffing and human- resources outsourcing firm based in Orlando,... View Details
- 01 Jan 2008
- News
John Doerr, MBA 1976
ages 11 and 17, Doerr puts family as his top priority. Growing up in a tight-knit middle-class family in St. Louis, John Doerr was influenced by his entrepreneurial father. “My parents worked hard to give all five of their children... View Details
- 04 Sep 2019
- News
Deep Dive
“You get to the top and at first it’s just a sense of relief: Oh, thank God, we did it. Then it kind of hits you, and you’re going, Oh, my gosh, I’m actually up here. Then you get down to business: What’s here to see?” Vescovo spent more... View Details
- 04 Nov 2002
- What Do You Think?
What’s Best for the Corporate Brain?
Summing Up Those offering insights into ways to make the corporate brain function more effectively suggest that the corporate brain may be as complex as its biological counterpart. Respondents alternatively focused on learning, constant... View Details
Keywords: by James Heskett
- 01 Mar 2007
- News
Courting the Poor
assistance of LARC senior researcher Ricardo Reisen de Pinho (PMD 74, 1999), Frei was soon on her way to researching and writing “Magazine Luiza: Building a Retail Model of ‘Courting the Poor.’ ” “Magazine Luiza has made a business of targeting the View Details
- 06 Oct 2011
- What Do You Think?
How Will the ‘Moneyball Generation’ Influence Management?
think the data exists." (In these instances, I came up with estimates and went on with the necessary calculations.) I wasn't surprised. How many of us have sat in on board meetings where the analysis of historical financial data went... View Details
Keywords: by James Heskett
- 03 Apr 2009
- What Do You Think?
How Much Obsolescence Can Business and Society Absorb?
existing organization communication patterns" [such as bottom up plus top down, outside in—from customers—plus inside out, etc.]. Challenges of new information technologies and how to deal with them... View Details
- 18 Sep 2000
- Research & Ideas
Getting It Done: Improving Nonprofit Performance
For many years, Americans have shown their generosity to myriad nonprofit organizations. And 1999 was no exception, as charitable giving in this country reached a record high of just over $190 billion. At the same time, however, there is some concern about whether... View Details
Keywords: by James E. Aisner
- Profile
Yi-An Huang
business. The nonprofit sector is all about conscience—but with limited accountability to the bottom line. The private sector is the opposite, but you can end up being paid to do the wrong things. In my... View Details
Keywords: Health Care
- 31 Oct 2004
- What Do You Think?
Should the Wisdom of Crowds Influence Our Thinking About Leadership?
Summing Up Whether or not this month's respondents represent a self-selected sample of enthusiasts for the book, The Wisdom of Crowds, they agree that the findings it presents have strong implications for leaders, particularly those in... View Details
Keywords: by James Heskett
- 14 Sep 2016
- Research & Ideas
Web Surfers Have a Schedule and Stick to It
In most markets, products and services compete for the consumer’s money. On the internet, however, the coin of the realm is time, not money—websites and other online services fight for the attention of visitors. So understanding when,... View Details
- 01 Mar 2009
- News
The Case for Studying Financial History
HISTORY LESSONS: Ferguson shares his views on the global financial crisis with an attentive crowd at the Harvard Book Store in Cambridge. Professor Niall Ferguson, born in Glasgow and educated at Oxford and Cambridge universities, argues... View Details
- 19 Nov 2010
- Research & Ideas
The Landscape of Integrated Reporting: An E-Book
334-page e-book, The Landscape of Integrated Reporting, can be downloaded in .pdf format from the link at the bottom of the story. Selected remarks to the group made by HBS Dean Nitin Nohria are reprinted here. I am truly excited to have... View Details
- Profile
Monica Dodi
firm’s fiduciary responsibility to investors. Dodi’s past entrepreneurial experiences as cofounder of MTV Europe and CEO of AOL’s Entertainment Asylum keep her focused on the bottom line. She points to research that indicates gender... View Details
- 24 Apr 2014
- News
In the business of empowering women entrepreneurs
firm’s fiduciary responsibility to investors. Dodi’s past entrepreneurial experiences as cofounder of MTV Europe and CEO of AOL’s Entertainment Asylum keep her focused on the bottom line. She points to research that indicates gender... View Details
- 18 Apr 2007
- HBS Case
How Magazine Luiza Courts the Poor
"Magazine Luiza: Building a Retail Model of 'Courting the Poor.'" "Magazine Luiza has made a business of targeting the bottom of the pyramid and is beloved as a company by employees and customers alike," Frei says.... View Details
- 01 May 2020
- In Practice
COVID-19’s Hard Lessons Might Prepare Business for Climate Change
The coronavirus pandemic caught the business world by surprise, but the catastrophe might force companies to face a crisis that has been unfolding in plain sight: climate change. We asked faculty members affiliated with the Business and Environment Initiative at... View Details
Keywords: by Danielle Kost