Filter Results:
(731)
Show Results For
- All HBS Web
(1,049)
- People (1)
- News (185)
- Research (731)
- Events (5)
- Multimedia (7)
- Faculty Publications (363)
Show Results For
- All HBS Web
(1,049)
- People (1)
- News (185)
- Research (731)
- Events (5)
- Multimedia (7)
- Faculty Publications (363)
Sort by
- 16 Jan 2014
- Research & Ideas
Resolving Patent Disputes that Impede Innovation
to determine what was best for the technology, the process has become increasingly pressurized and competitive - a trend Lerner attributes to industry response to success of companies like Qualcomm in the licensing market. (The company's... View Details
- 06 Mar 2013
- What Do You Think?
Who Should Manage Our Work Time?
overloading forces better time management " KHA attributed part of the problem to the perception that "We love a 'hard worker,'" rewarding effort and time spent at work as much or more than results. Yet another concern,... View Details
Keywords: by James Heskett
- 05 Aug 2010
- What Do You Think?
What Is Customer Opinion Good For?
counter-intuitive product development and marketing efforts—products, for example, that provide breakthroughs by offering less for much less or even more for much less, but products that meet needs that most of us can't even imagine. She describes how, by testing... View Details
- 16 Jun 2003
- Research & Ideas
Researchers Contribute Globalization of Markets Papers
way to combine the best of both? Yes, if marketers are willing to dig below superficial benefits and attributes to connect products and services to emotions and schemes of thoughts that are almost universally shared among human beings.... View Details
Keywords: by Working Knowledge editors
- 02 Jul 2012
- Research & Ideas
Why Good Deeds Invite Bad Publicity
been negligent; it's more notable when a good company screws up. But if the insurance argument held true, then greener companies should at least see more favorable coverage when spills occur, with the media being more likely to attribute... View Details
- 21 Mar 2011
- Research & Ideas
Are We Thinking Too Little, or Too Much?
executive might get caught up in comparing the graphics capabilities and audio quality of various options, when in fact the only factors of importance to users are the size, weight, and security features. Worse yet, even if they narrow down the list of View Details
Keywords: by Carmen Nobel
- 02 Jul 2014
- What Do You Think?
Are Today’s Business Heroes Challenging Our Ideas About Leadership?
the success of their companies (in the eyes of funders). When asked the standard "cash out" question by venture capitalists, "Would you rather be rich or be king?," they must have answered, "Both," and made it work. Should we View Details
Keywords: by James Heskett
- 23 Jun 2014
- Research & Ideas
In Venture Capital, Birds of a Feather Lose Money Together
triggered by them making inefficient decisions or even mistakes that they would otherwise avoid," the researchers write in The Cost of Friendship. They attribute this inefficiency to "groupthink," the psychological phenomenon in which... View Details
- 01 Feb 2012
- What Do You Think?
Is Support for Small Business Misplaced?
Summing Up Do Concerns About Job Creation By Small Businesses Miss The Point? Judging from responses to this month's column, there appears to be a visceral reaction to any suggestion that small business fails to live up to the many promises that have been View Details
Keywords: by James Heskett
- 07 Aug 2007
- First Look
First Look: August 7, 2007
mechanism whereby price partitioning affects a consumer's perception of the secondary (i.e., non-focal) benefits derived from a transaction. Four experiments support the hypothesis that a partitioned price increases the amount of attention paid to secondary View Details
Keywords: Martha Lagace
- 13 Nov 2006
- Research & Ideas
Science Business: What Happened to Biotech?
describe it, has worked well for certain things in the industry, but not so well for others. What are some of the attributes of the anatomy and how has it contributed to performance shortfall? A: Let's take one: the market for know-how. I... View Details
- 28 Aug 2006
- Research & Ideas
Online Match-Making with Virtual Dates
no check box for the attributes we really want to know most about, he says, such as, is this a kind person? "So people search based on income, ethnicity, religion—these things are important and they are all decent predictors of... View Details
- 27 Feb 2007
- First Look
First Look: February 27, 2007
herding behavior in anonymous risky environments. In an experiment similar to information cascade settings, but with no private information, we find no evidence for conformity. On the contrary, we observe a significant amount of non-conforming behavior, which cannot be... View Details
Keywords: Martha Lagace
- 08 Jul 2015
- What Do You Think?
Do Americans Work Too Much and Think About Work Too Little?
would ask, "What are you doing, Tony?" And, always a mischievous type who often made light of the culture, he would take delight in replying, "Nothing." Why do we work too hard and, at times, thoughtlessly? Edward Hare View Details
- 09 Aug 2013
- Research & Ideas
Read All About It: Digital CEO Buys Traditional Media!
requirements are essential for newspapers going forward. It turns out that few companies exemplify these attributes better than Bezos's Amazon. And it's hard to think of another digital CEO who is better at managing across these three... View Details
- 03 Nov 2003
- Research & Ideas
Making Money Making Movies
keen exhibitors are to free up screens on which to show it, how much space foreign journalists allocate to reviewing it, and so on. As conventional wisdom suggests, the key drivers of success in the U.S. also apply to foreign markets. Marketers need to find a mix of... View Details
- 24 Nov 2009
- First Look
First Look: Nov. 24
Organizations Authors:Nicolaj Siggelkow and Jan Rivkin Publication:Administrative Science Quarterly (forthcoming) Abstract Theorists argue that an organization's high-level choices, such as its organizational design or the attributes of... View Details
Keywords: Martha Lagace
- 24 Apr 2006
- Research & Ideas
Managing Alignment as a Process
reviews—with the strategy. Case Study: Sport-Man Inc. We illustrate many of the alignment issues with a disguised case study, Sport-Man Inc. (SMI). The company founded in 1925 to manufacture and market men's work boots. Its early success was View Details
- 29 Oct 2007
- HBS Case
Marketing Maria: Managing the Athlete Endorsement
successful promoter? A: I am not sure there is a secret ingredient. I think it is more about the entire "recipe" being right. Companies try to find athletes with brand attributes that match those of the products the athlete is... View Details
- 29 May 2001
- Research & Ideas
Race Does Matter in Mentoring
promotions of minority managers like James offered little real expansion of responsibilities, as compared with the promotions of minority executives like Williams. Minority executives attributed much of their later success to their... View Details
Keywords: by David A. Thomas