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  • All HBS Web  (2,798)
    • People  (2)
    • News  (354)
    • Research  (1,940)
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    • Multimedia  (14)
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  • September–October 2019
  • Article

How Purchase Probability Scales Can Shed Light on Consumer Purchase Intentions

By: Rene Befurt and Alvin J. Silk
Market researchers generally, and survey experts specifically, study consumers to learn about their behavior: What are consumers’ opinions, attitudes, thoughts, and actions at the various stages of the buying process? Especially in litigation cases, these and other... View Details
Keywords: Purchase Intentions; Buying Process; Consumer Behavior; Surveys
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Befurt, Rene, and Alvin J. Silk. "How Purchase Probability Scales Can Shed Light on Consumer Purchase Intentions." Landslide: Advancing Intellectual Property Law 12, no. 1 (September–October 2019): 51–54.
  • June 2007 (Revised July 2008)
  • Case

Kinder Morgan, Inc. - Management Buyout

Kinder Morgan, Inc., was a leader in the transportation and distribution of energy throughout North America, managing a master limited partnership with over $35 billion in infrastructure assets. In the summer of 2006, Richard Kinder, the founder and chairman of Kinder... View Details
Keywords: Leveraged Buyouts; Fairness; Governing and Advisory Boards; Privatization; Partners and Partnerships; Conflict of Interests; North America
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El-Hage, Nabil N., Leslie Pierson, Ewa Bierbrauer, and Francine Chew. "Kinder Morgan, Inc. - Management Buyout." Harvard Business School Case 207-123, June 2007. (Revised July 2008.)
  • April 2019 (Revised April 2021)
  • Case

Wayfair

By: Jeffrey F. Rayport, Susie L. Ma and Matthew G. Preble
In 2016 Niraj Shah and Steve Conine, founders of online home goods retailer Wayfair, are faced with a decision about how to improve user experience on their e-commerce sites. A key driver of consumer interest and conversion to purchase in the home category is visual... View Details
Keywords: Visual Assets; Corporate Entrepreneurship; Decision Making; Business or Company Management; Growth Management; Innovation and Invention; Operations; Strategy; Technology; Retail Industry; Service Industry; United States; Massachusetts
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Rayport, Jeffrey F., Susie L. Ma, and Matthew G. Preble. "Wayfair." Harvard Business School Case 819-045, April 2019. (Revised April 2021.)
  • 2008
  • Simulation

Strategic Innovation Simulation: Back Bay Battery

By: Willy C. Shih and Clayton Christensen
This online simulation allows students to play the role of a business unit manager at Back Bay Battery Company who faces the dilemma of balancing a portfolio of investment strategies across products in the rechargeable battery space. Players have to manage R&D... View Details
Keywords: Competitive Strategy; Disruptive Innovation; Growth and Development Strategy; Innovation and Management; Investment; Product Development; Research and Development; Battery Industry
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Shih, Willy C., and Clayton Christensen. "Strategic Innovation Simulation: Back Bay Battery." Simulation and Teaching Note. Watertown, MA: Harvard Business School Publishing, 2008. Electronic. (2656-HTM-ENG.)
  • 2015
  • Other Teaching and Training Material

Marketing Reading: Digital Marketing

By: Sunil Gupta and Joseph Davin
Digital technology has changed how consumers search for information, interact with each other, and buy products. The popularization of these technologies has made it possible for companies to have a better understanding of their customers' decision journey and... View Details
Keywords: Advertising; Buzz Marketing; Internet Marketing; Marketing; Marketing Management; Social Media; Social Networks; Viral Marketing; Word-of-mouth Marketing; Digital; Internet; Marketing Channels; Marketing Reference Programs; Online Advertising; Advertising Industry
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Gupta, Sunil, and Joseph Davin. "Marketing Reading: Digital Marketing." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8224, 2015.
  • January 2014 (Revised June 2015)
  • Case

Amgen Inc.: Pursuing Innovation and Imitation? (A)

By: Ian W. Mackenzie
Set in 2009, the (A) case explores whether Amgen, a leading innovator of biotech-based drugs, should enter the emerging business of biosimilars (BS), which are essentially 'me-too' products. There appear to be sound reasons to explore this related diversification:... View Details
Keywords: Corporate Strategy; Pharmaceutical Industry; Biotechnology Industry; United States
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Mackenzie, Ian W. "Amgen Inc.: Pursuing Innovation and Imitation? (A)." Harvard Business School Case 714-424, January 2014. (Revised June 2015.)
  • January 2010 (Revised February 2010)
  • Case

IFP, Indonesia

By: Roy D. Shapiro
IFP, Ltd. is a Europe-based multinational mining and minerals company contemplating an investment to produce forest products in Indonesia. The primary case decisions are 1) how to assess political and operating risk, 2) how to integrate economic and political risk... View Details
Keywords: Developing Countries and Economies; Investment; Geographic Location; Risk Management; Supply Chain Management; Business and Government Relations; Forest Products Industry; Indonesia
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Shapiro, Roy D. "IFP, Indonesia." Harvard Business School Case 610-052, January 2010. (Revised February 2010.)
  • January 1999 (Revised April 2004)
  • Case

Infox System GmbH

Apax, a private equity firm, has an opportunity to invest in a travel-related print-materials distribution business in Germany. Infox is typical of many buyout opportunities. One of the founders seeks to exit the business, and recently hired managers will have to... View Details
Keywords: Private Equity; Leveraged Buyouts; Entrepreneurship; Investment; Financial Services Industry; Germany
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Kuemmerle, Walter, M. Frederick Paul, and Chad S Ellis. "Infox System GmbH." Harvard Business School Case 899-061, January 1999. (Revised April 2004.)
  • January 1988 (Revised January 1997)
  • Case

Digital Equipment Corp.: The Endpoint Model (A)

By: David A. Garvin
Describes a comprehensive manufacturing strategy designed to reduce substantially the cycle time of orders (i.e. the time between the placement of an order by a customer and its delivery to the customer). To launch the strategy Digital has adopted manufacturing... View Details
Keywords: Business Plan; Information; Time Management; Production; Strategic Planning; Strategy; Manufacturing Industry
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Garvin, David A. "Digital Equipment Corp.: The Endpoint Model (A)." Harvard Business School Case 688-059, January 1988. (Revised January 1997.)
  • 11 Aug 2015
  • Working Paper Summaries

Structural GARCH: The Volatility-Leverage Connection

Keywords: by Robert F. Engle & Emil N. Siriwardane
  • June 2025
  • Case

Accounting for OpenAI at Microsoft

By: Jonas Heese, Joseph Pacelli, Nicole Zelazko and Michael Norris
In early 2025, Microsoft was evaluating the impact of its $14 billion investment in OpenAI. As OpenAI’s computing needs expanded, Microsoft positioned Azure as the exclusive provider for training and inference of their large language models. Despite the scale of the... View Details
Keywords: Accounting; Financial Reporting; Revenue Recognition; Corporate Finance; Capital; Investment; Revenue; AI and Machine Learning; Valuation; Governance; Technology Industry; Financial Services Industry; Web Services Industry; Information Technology Industry; United States
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Heese, Jonas, Joseph Pacelli, Nicole Zelazko, and Michael Norris. "Accounting for OpenAI at Microsoft." Harvard Business School Case 125-118, June 2025.
  • May 2022
  • Article

Complex Disclosure

By: Ginger Zhe Jin, Michael Luca and Daniel Martin
We present evidence that unnecessarily complex disclosure can result from strategic incentives to shroud information. In our lab experiment, senders are required to report their private information truthfully, but can choose how complex to make their reports. We find... View Details
Keywords: Disclosure; Experiments; Naiveté; Overconfidence; Corporate Disclosure; Policy; Information; Complexity; Strategy; Consumer Behavior
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Jin, Ginger Zhe, Michael Luca, and Daniel Martin. "Complex Disclosure." Management Science 68, no. 5 (May 2022): 3236–3261.
  • December 2019 (Revised June 2020)
  • Case

The New LAX: Ready for Takeoff?

By: Boris Groysberg, Kerry Herman and Carin-Isabel Knoop
Chair of LAX Board Sean Burton and LAX CEO Deborah Flint have made progress on streamlining and modernizing LAX's complex capital projects ($12 billion worth) while reorganizing and retooling Los Angeles World Airport (LAWA) staff resources, management processes, and... View Details
Keywords: Leadership And Change Management; Leadership; Change Management; Performance Improvement; Strategic Planning; Air Transportation; Outcome or Result; Air Transportation Industry; Los Angeles
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Groysberg, Boris, Kerry Herman, and Carin-Isabel Knoop. "The New LAX: Ready for Takeoff?" Harvard Business School Case 420-025, December 2019. (Revised June 2020.)
  • 2015
  • Chapter

Reliable Sustainability Ratings: The Influence of Business Models on Information Intermediaries

By: Robert G. Eccles, Jock Herron and George Serafeim
A new generation of corporate reporting—integrated reporting—is emerging that will help investors and other key stakeholders such as employees, customers, suppliers, and NGOs develop a deeper and more comprehensive appreciation of corporate performance than what is... View Details
Keywords: Sustainability; Business Models; Business Model
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Eccles, Robert G., Jock Herron, and George Serafeim. "Reliable Sustainability Ratings: The Influence of Business Models on Information Intermediaries." Chap. 48 in The Routledge Handbook of Responsible Investment, edited by Tessa Hebb, James Hawley, Andreas Hoepner, Agnes Neher, and David Wood. Routledge, 2015.
  • August 2009 (Revised February 2013)
  • Case

Eddie Bauer (A)

By: Paul Healy, Sharon Katz and Aldo Sesia
In June 2005, Eddie Bauer, the specialty apparel retailer, emerged from bankruptcy. Under the plan of reorganization former creditors converted their debt into common shares, taking 100% ownership in the reconstituted company. Large banks-including Bank of America and... View Details
Keywords: Financial Statements; Mergers and Acquisitions; Restructuring; Insolvency and Bankruptcy; Stock Shares; Valuation; Apparel and Accessories Industry; Retail Industry; United States
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Healy, Paul, Sharon Katz, and Aldo Sesia. "Eddie Bauer (A)." Harvard Business School Case 110-008, August 2009. (Revised February 2013.)
  • December 2003 (Revised February 2008)
  • Background Note

Law and Legal Reasoning: An Introduction

By: Henry B. Reiling
Gives prominence to Mr. Justice Holmes' Prediction Theory of the law as a practical--and by analogy to forecasting in finance and other functional areas of business--comfortable, and familiar way for businesspeople to think about the law. Law is defined as a forecast... View Details
Keywords: Forecasting and Prediction; Law; Theory
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Reiling, Henry B. "Law and Legal Reasoning: An Introduction." Harvard Business School Background Note 204-080, December 2003. (Revised February 2008.)
  • September 2023
  • Supplement

Design and Evaluation of Targeted Interventions

By: Eva Ascarza
Targeted interventions serve as a pivotal tool in business strategy, streamlining decisions for enhanced efficiency and effectiveness. This note delves into two central facets of such interventions: first, the design of potent decision guidelines, or targeting... View Details
Keywords: Marketing; Design; Business Strategy; Policy; Retail Industry; Apparel and Accessories Industry; Technology Industry; Financial Services Industry; Telecommunications Industry
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Ascarza, Eva. "Design and Evaluation of Targeted Interventions." Harvard Business School Spreadsheet Supplement 524-703, September 2023.
  • October 2023 (Revised February 2024)
  • Technical Note

Design and Evaluation of Targeted Interventions

By: Eva Ascarza and Ta-Wei (David) Huang
Targeted interventions serve as a pivotal tool in business strategy, streamlining decisions for enhanced efficiency and effectiveness. This note delves into two central facets of such interventions: first, the design of potent decision guidelines, or targeting... View Details
Keywords: Marketing; Customer Relationship Management; Analysis; Design; Business Strategy; Retail Industry; Apparel and Accessories Industry; Technology Industry; Financial Services Industry; Telecommunications Industry
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Ascarza, Eva, and Ta-Wei (David) Huang. "Design and Evaluation of Targeted Interventions." Harvard Business School Technical Note 524-034, October 2023. (Revised February 2024.)
  • Fall 2022
  • Article

Are the West’s Sanctions on Russia Working?

By: Rawi Abdelal and Alexandra Vacroux
Russia invaded Ukraine, first in 2014 and then again in February 2022. The United States and Europe—the West—imposed waves of sanctions on Russian individuals, firms, and the country itself. Six months into the West’s efforts to isolate Russia, it is reasonable to ask... View Details
Keywords: Russia; Sanctions; War; International Relations; Trade; Russia; Ukraine; Europe; United States
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Abdelal, Rawi, and Alexandra Vacroux. "Are the West’s Sanctions on Russia Working?" Just Money Roundtables (Fall 2022).
  • April 2013 (Revised March 2014)
  • Case

Value Partners and the Evergrande Situation

By: Paul Healy and Keith Chi-ho Wong
In June 2012, Cheah Cheng-Hye and his colleagues at Value Partners, a Hong-Kong-based investment firm, received a copy of a short-seller report alleging that Evergrande, one of China's largest property developers, was using fraudulent accounting and paying bribes to... View Details
Keywords: Financial Analysis; Value Investing; China; Asset Management; Crime and Corruption; Financial Services Industry; China
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Healy, Paul, and Keith Chi-ho Wong. "Value Partners and the Evergrande Situation." Harvard Business School Case 113-113, April 2013. (Revised March 2014.)
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