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Publications

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  • All HBS Web  (1,167)
    • People  (3)
    • News  (144)
    • Research  (848)
    • Events  (7)
  • Faculty Publications  (308)

Show Results For

  • All HBS Web  (1,167)
    • People  (3)
    • News  (144)
    • Research  (848)
    • Events  (7)
  • Faculty Publications  (308)
← Page 28 of 1,167 Results →
  • Web

Frequently Asked Questions | HBS Online

of Digital Innovation and Strategy CORe AI Essentials for Business Alternative Investments Business Analytics Business and Climate Change Business Strategy Creating Brand Value Design Thinking and Innovation Digital Marketing Strategy... View Details
  • 12 Feb 2020
  • Blog Post

Trying Out New Career Options with SIPs (Short Intensive Programs)

Rising” will offer big picture understandings of the continent, and the ways in which its past informs the present.  Effective Strategic Philanthropy  Faculty: Brian Trelstad  Non-profit organizations and social enterprises play an... View Details
  • 18 Nov 2015
  • Research & Ideas

Who Really Determines CEO Salary Packages?

It stands to reason that every major company has a unique set of strategic goals. Consequently, it stands to reason that the chief executive’s compensation package should be uniquely designed to align to those goals, while addressing the... View Details
Keywords: by Carmen Nobel; Consulting
  • Web

Marketing Awards & Honors - Faculty & Research

Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers.” 2020 Eva Ascarza : Selected as a Marketing Science Institute Scholar in 2020. Jill J. Avery : Winner of the 2020 Case Centre Award in the Marketing Category for... View Details
  • 01 Jun 2024
  • News

Leveraging Generative AI

Four decades after HBS became the first business school in the country to require the use of personal computers in the MBA Program, the School is undergoing a different kind of technological transformation, one that leverages generative artificial intelligence (GenAI)... View Details
Keywords: Jennifer Gillespie
  • 19 Dec 2017
  • First Look

New Research and Ideas, December 19, 2017

creating a luxury brand and reconciling several strategic imperatives: the need to build a strong and desirable brand identity, grow the business but also protect the brand integrity and exclusivity. The case also provides an opportunity... View Details
Keywords: Carmen Nobel
  • 27 Oct 2015
  • News

Sweet Success

responsible for overall investment, strategic planning, and asset management. Looking for the perfect location for a family vacation retreat in 2009, Turner and his wife, Lydia, found and purchased 400 acres of pristine land in Dover... View Details
Keywords: Deborah Blagg
  • 03 Oct 2005
  • Research & Ideas

The Box Office Power of Stars

interested in playing can join the simulation. New HSX traders receive "Hollywood dollars" and can increase the value of their portfolio by, among other things, strategically trading "MovieStocks." The prices of those... View Details
Keywords: by Sarah Jane Gilbert; Entertainment & Recreation; Motion Pictures & Video
  • 18 Nov 2014
  • First Look

First Look: November 18

business model and analyzes how his firm evolved into a diversified business group. The research supports prevailing explanations of business groups, which identify the role of institutional voids, government policies, and contact... View Details
Keywords: Sean Silverthorne
  • 20 Nov 2012
  • First Look

First Look: November 20

reviewed and directions for further research are discussed. How Concentrated Is the U.S. Advertising and Marketing Services Industry: Myth vs. Reality? Authors:Alvin J. Silk and Charles King III Publication:Journal of Current Issues and Research in Advertising... View Details
Keywords: Sean Silverthorne
  • 20 Oct 2011
  • Research & Ideas

Getting the Marketing Mix Right

which strategies to use in their marketing mix. Steenburgh, Liu, and Gupta argue that the tools that have been used in the past to analyze the effectiveness of different marketing activities—called discrete choice models—can skew the... View Details
Keywords: by Dina Gerdeman
  • Web

Sustainable Business Strategy Course | HBS Online

Syllabus Enrollment Stories FAQs Enroll Now Key Concepts Understand and analyze the business models that drive change Communicate the competitive advantages of being a purpose-driven leader to management, leadership, and other key... View Details
  • 01 Aug 2017
  • First Look

First Look at New Research and Ideas, August 1

general emergence of modern business enterprise in Asia, Latin America, and Africa. Many governmental policies after 1945 designed to facilitate catch-up ended up crippling such emergent business enterprises without putting effective View Details
Keywords: Sean Silverthorne
  • 03 Oct 2007
  • Research & Ideas

Dealing with the ‘Irrational’ Negotiator

experienced negotiators, and the ability to structure and execute negotiations strategically and systematically. "All of the strategies you have described work when you're dealing with people who will listen to reason," an... View Details
Keywords: by Deepak Malhotra & Max H. Bazerman
  • Web

Entrepreneurial Management Awards & Honors - Faculty & Research

Rembrand M. Koning : Winner of the 2024 Distinguished Paper Award from the Strategic Management Division of the Academy of Management for “The Uneven Impact of Generative AI on Entrepreneurial Performance” with Nicholas Otis, Rowan... View Details
  • 28 Apr 2003
  • Research & Ideas

Supply Chain Risk: Deal With It

out of commission by such an event is to identify an alternate supplier. But such steps double back on the very measures implemented to remove supply chain costs. "Because everyone operates more leanly today, the cost of a [supply... View Details
Keywords: by David Stauffer
  • 09 Mar 2015
  • Research & Ideas

Why Entrepreneurs Should Go Work for Government

School who has created a new MBA course, Public Entrepreneurship. "The course allows students to consider the alternative that government can work—or they can help make it work." “We have many talented people in government, but... View Details
Keywords: by Michael Blanding
  • 12 Jun 2012
  • First Look

First Look: June 12

employees, rather than simply issuing orders, leaders can promote operational flexibility, employee engagement, and tight strategic alignment. Groysberg and Slind have identified four elements of organizational conversation that reflect... View Details
Keywords: Sean Silverthorne
  • Web

Business Economics Online Course | HBS Online

markets and analyze the impact of market changes 12 hrs Module 2 Strategies for Assessing and Increasing Demand Appreciate how complements and network effects impact demand and evaluate techniques to increase demand and measure the... View Details
  • 10 Oct 2011
  • Research & Ideas

Retailing Revolution: Category Killers on the Brink

retailers will need to reconfigure as vast spaces become unproductive. The most obvious victims so far of this shift are music, video, and book retailers—these categories are virtually nonexistent outside the Internet channel. Barnes & Noble is continuously trying... View Details
Keywords: by Rajiv Lal & Jose B. Alvarez; Retail
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