Publications

March 2024 (Revised April 2024)
Supplement

From "BIG" Ideas to Sustainable Impact at ICL Group (B)

By: Linda A. Hill and Lydia Begag

In August 2023, Raviv Zoller, CEO of ICL Group, discussed his upcoming business trip to St. Louis with Eduard Croitoru, VP of ICL Corporate Initiatives, to commemorate the construction of ICL's new $400 million advanced manufacturing facility. In preparation for the... View Details

Web

Electricity - Business & Environment

clean electricity. This requires not only dramatically accelerating clean energy development and adopting new business models, but also reinventing deeply engrained business processes and culture.” Molly... View Details

January 2015
Case

Marie Trellu-Kane at Unis-Cité: Establishing Youth Service in France

By: Julie Battilana, Michel Anteby and Anne-Claire Pache

Marie Trellu-Kane is trying to decide how Unis-Cité should respond to French President Jacques Chirac's announcement in 2005 of a new national voluntary civil service program. Since 1994, Trellu-Kane and her co-founders had been creating and overseeing a civil service... View Details

Keywords: Expansion; Leadership; Non-profit Management; Government And Business; Growth and Development Strategy; Organizational Design; Business and Community Relations; Business and Government Relations; Social Enterprise; Paris

June 2007 (Revised December 2008)
Case

Marie Trellu-Kane at Unis-Cite

By: Michel Anteby, Julie Battilana and Anne-Claire Pache

Marie Trellu-Kane is trying to decide how Unis-Cite should respond to French President Jacques Chirac's announcement in 2005 of a new national voluntary civil service program. Since 1994, Trellu-Kane and her co-founders had been creating and overseeing a civil service... View Details

Keywords: Growth and Development Strategy; Organizational Design; Business and Community Relations; Business and Government Relations; Social Enterprise; Paris

August 2009 (Revised August 2010)
Case

Slanket: Responding to Snuggie's Market Entry

By: John A. Deighton and Leora Kornfeld

How does a pioneer in a new product category deal with the runaway success of a follower? Can search engine marketing and social media help? In 2008 Slanket CEO, Gary Clegg, found that his product, a blanket with sleeves, had been eclipsed by The Snuggie, another... View Details

Keywords: Digital Marketing; Brands and Branding; Product Launch; Market Entry and Exit; Social and Collaborative Networks; Internet and the Web

25 Mar 2015
HBS Case

Tate’s Digital Makeover Transforms the Traditional Museum

organizational processes—are good advice for any brand diving into the digital realm. And while ceding control over voice can be nerve-racking for any brand, Tate's experience has shown that it can yield results far from those that show... View Details

Keywords: by Michael Blanding; Education

20 Feb 2020
Blog Post

Black Visionary Leadership and Redefining What's Possible

“Uncharted: Black Visionary Leadership and Redefining What’s Possible,” February 28-29, combines two new events with the African American Student Union’s (AASU) 47th Annual H. Naylor Fitzhugh Conference: the Black Tech Master Series and a... View Details

13 Jun 2019
Blog Post

Expanding My Worldview Through FIELD Global Immersion

and funny material posted on social media, to promote health, beauty, and snack food products. Our job was to develop a new snack food designed for the Korean millennial consumer. The FIELD course began in... View Details

December 2021
Case

Bunge: Building a Sustainable Future?

By: Forest Reinhardt, David E. Bell, Pedro Levindo and Ruth Costas

Bunge, one of the world’s leading agribusiness traders and processors, strives to comply with its commitment to having a deforestation-free value chain by 2025 while it considers potential new business growth areas. After a complex turnaround, which involved one of the... View Details

Keywords: Deforestation; Value Chain; Agribusiness; Values and Beliefs; Growth and Development Strategy; Corporate Social Responsibility and Impact; Environmental Sustainability; Financial Strategy; Agriculture and Agribusiness Industry

October 2010
Article

Unleashing the Power of Marketing

By: Beth Comstock, Ranjay Gulati and Stephen A Liguori

The article examines marketing management at General Electric Co. (GE). The transformation of the company's marketing department into an integral part of product development, product management, and strategic planning after years of relative neglect is considered.... View Details

Keywords: Product Development; Product Marketing; Strategic Planning; Human Resources; Marketing Strategy; Customer Relationship Management; Marketing; Advertising Industry; Technology Industry

Find at Harvard

October 2001
Case

SchoolSuccess.net

By: James E. Austin and Arthur McCaffrey

The mission of the nonprofit Jumpstart for Young Children was to address the problem of school readiness of low-income family preschoolers. It had been growing significantly, and to achieve its projected expansion would require major increases in funding. After... View Details

Keywords: Nonprofit Organizations; Early Childhood Education; Venture Capital; Growth and Development Strategy; Business Startups; Management Teams

Find at Harvard

11 Mar 2001
Research & Ideas

Merchants to Multinationals: British Trading Companies in the Nineteenth and Twentieth Centuries

manufacturing and financial activities around the globe prior to WWI. The British trading companies played a significant role in opening new markets and developing new sources... View Details

Keywords: by Geoffrey Jones

24 Oct 2024
Blog Post

Trailblazing Success with Global Reach and Impact: Scott Wallinger (AMP 82, 1979)

Learn about the career resources available to HBS alumni through HBS Career & Professional Development I didn’t have any formal business training when I came to Harvard Business School’s Advanced Management Program (AMP) Executive... View Details

Web

The Idea of Instant Photography - Edwin H. Land & Polaroid | Harvard Business School

Richard T. Kriebel, December 27, 1943, Polaroid Corporation Research and Development Records, Box II.26, Folder 7, Baker Library, Harvard Business School. 45. Frederick J. Binda, "Mr. Land's New Photographic... View Details

06 Mar 2018
First Look

First Look at Research and Ideas, March 6, 2018

decisions. By June 2017, the platform had 600 regular users, but Luzzi wanted to expand its reach. He considered whether the team should focus on strengthening the platform or devote more resources to custom analytics requests that would allow the team to explore View Details

Keywords: Sean Silverthorne

Web

Bibliography | Baker Library | Bloomberg Center | Harvard Business School

Centennial: Lehman Brothers, 1850–1950. New York: Lehman Brothers, 1950. Archibald, Robert. “Mayer Lehman (1830–1897).” Immigrant Entrepreneurship: German-American Business Biographies, 1720 to the Present , vol. 2. Ed. William J.... View Details

23 Oct 2019
Blog Post

How to Talk Gooder in Business and Life

how emotions influence how we think and interact with others, particularly in the workplace. An award-winning teacher, Alison’s new MBA course, “How to talk gooder in business and life,” will debut in spring 2020. In addition to her... View Details

January 2016 (Revised November 2016)
Case

Uber in China: Driving in the Gray Zone

By: William C. Kirby, Joycelyn W. Eby, Shuang L. Frost and Adam K. Frost

CEO and Founder of Uber Technologies, Travis Kalanick, had made clear to investors and the public that expansion into China was one of his company's major priorities for 2016. Uber had already demonstrated remarkable capacity for rapid, global scaling, and for... View Details

Keywords: China; Uber; Start-up Growth; Regulation; Ride-sharing; Transportation; Business Startups; Growth and Development; Cross-Cultural and Cross-Border Issues; Transportation Industry; Technology Industry; China