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      • July 2001 (Revised February 2004)
      • Case

      Gerdau (A)

      By: Joseph L. Bower, Luiz Felipe Monteiro and Sonja Ellingson Hout
      Gerdau Group is a family-controlled Brazilian manufacturer and distributor of long steel products. Describes the evolution of the company's strategy, organization, and smart management, making it the No. 2 steel producer in Brazil. The company must decide whether to... View Details
      Keywords: Mergers and Acquisitions; Family Business; Decision Choices and Conditions; Developing Countries and Economies; Globalization; Competitive Strategy; Steel Industry; Manufacturing Industry; Brazil; United States
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      Bower, Joseph L., Luiz Felipe Monteiro, and Sonja Ellingson Hout. "Gerdau (A)." Harvard Business School Case 302-016, July 2001. (Revised February 2004.)
      • July 2001 (Revised December 2001)
      • Case

      American Express Interactive

      By: Lynda M. Applegate
      Follows the protagonist, Sonia Sharpe, as she and her American Express Interactive Team attempt to develop and market an interactive, on-line, corporate travel service in a highly competitive environment. Looks at the possible resources and partnerships a company needs... View Details
      Keywords: Corporate Entrepreneurship; Partners and Partnerships; Growth and Development Strategy; Competitive Strategy; Marketing Strategy; Product Positioning; Applications and Software; Technological Innovation; Global Strategy; Expansion; Information Technology; Vertical Integration; Financial Services Industry; Travel Industry
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      Applegate, Lynda M. "American Express Interactive." Harvard Business School Case 802-022, July 2001. (Revised December 2001.)
      • July 2001 (Revised June 2005)
      • Case

      Japan: Beyond the Bubble

      By: Richard H.K. Vietor and Rebecca Evans
      By the summer of 2001, Japan's economy had been generally stagnant for nearly 10 years--since the collapse of the bubble economy in 1990-91. The development strategy that drove the nation during earlier decades was fulfilled, and by 1989 Japan's GDP per capita exceeded... View Details
      Keywords: History; Strategy; Development Economics; Economic Slowdown and Stagnation; Macroeconomics; Japan
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      Vietor, Richard H.K., and Rebecca Evans. "Japan: Beyond the Bubble." Harvard Business School Case 702-004, July 2001. (Revised June 2005.)
      • July 2001 (Revised March 2002)
      • Case

      Nasdaq Stock Market, Inc., The

      By: Andre F. Perold and Austin K Scee
      NASDAQ's mission "to facilitate capital formation" is threatened by the emergence of Electronic Communication Networks, which are not as heavily regulated by the SEC. This case reviews the development of NASDAQ and its evolution from a loose network of broker-dealers... View Details
      Keywords: Capital Markets; Stocks; Financial Markets; Governing Rules, Regulations, and Reforms; Innovation Strategy; Performance Efficiency; Perspective
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      Perold, Andre F., and Austin K Scee. "Nasdaq Stock Market, Inc., The." Harvard Business School Case 202-008, July 2001. (Revised March 2002.)
      • July 2001 (Revised October 2002)
      • Case

      Centra Software

      By: John A. Deighton and Laetitia Pouliquen
      Centra is a pioneer in software eLearning. It is debating how to modify its go-to-market strategy, adding telesales to improve sales force productivity. At the same time, its market is evolving, and management thinks it may be about to "cross the chasm" in Geoffrey... View Details
      Keywords: Applications and Software; Learning; Emerging Markets; Growth Management; Salesforce Management; Conflict Management; Information Technology Industry; Education Industry
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      Deighton, John A., and Laetitia Pouliquen. "Centra Software." Harvard Business School Case 502-009, July 2001. (Revised October 2002.) (request a courtesy copy.)
      • July 2001 (Revised September 2005)
      • Case

      USA TODAY: Pursuing the Network Strategy (A)

      By: Michael L. Tushman, Michael J. Roberts and David Kiron
      Describes the evolution of USA TODAY Online, the electronic version of the newspaper, within the organizational structure of the newspaper. Describes the tensions and issues that develop and the pressure from the Online division to be spun off. At the same time, CEO... View Details
      Keywords: Business Units; Organizational Change and Adaptation; Integration; Internet and the Web; Organizational Design; Groups and Teams; Newspapers; Innovation and Invention; Journalism and News Industry
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      Tushman, Michael L., Michael J. Roberts, and David Kiron. "USA TODAY: Pursuing the Network Strategy (A)." Harvard Business School Case 402-010, July 2001. (Revised September 2005.)
      • July 2001 (Revised August 2005)
      • Case

      Medicines Company, The

      By: John T. Gourville
      It is early 2001 and the Medicines Co. just received FDA approval to market Angiomax, a blood thinner to be used during angioplasties and heart procedures. It is intended to be a better alternative to Heparin, an 80-year-old drug that costs less then $10 per dose. The... View Details
      Keywords: Business Model; Change Management; Decision Choices and Conditions; Cost Management; Price; Product Marketing; Product Launch; Product Development; Risk and Uncertainty; Health Industry; Pharmaceutical Industry
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      Gourville, John T. "Medicines Company, The." Harvard Business School Case 502-006, July 2001. (Revised August 2005.)
      • July 2001
      • Teaching Note

      Newell Company: Corporate Strategy TN

      By: Cynthia A. Montgomery
      Teaching Note for (9-799-139). A rewritten version of an earlier teaching note. View Details
      Keywords: Corporate Strategy; Strategy; Diversification; Strategic Planning; Acquisition; Business Conglomerates; Horizontal Integration; Growth and Development Strategy; Business Strategy; Mergers and Acquisitions; Retail Industry
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      Montgomery, Cynthia A. "Newell Company: Corporate Strategy TN." Harvard Business School Teaching Note 702-401, July 2001.
      • June 2001
      • Case

      NESWC (A)

      By: Michael A. Wheeler
      Documents attempts to restructure a public-private partnership between the operator of a $200 million trash-to-energy cogeneration plant and a consortium of two dozen Massachusetts municipalities. Describes the process that led to a one-sided agreement, as well as the... View Details
      Keywords: Private Sector; Public Sector; Energy Generation; Corporate Governance; Governing Rules, Regulations, and Reforms; Negotiation Deal; Negotiation Process; Partners and Partnerships; Wastes and Waste Processing; Energy Industry; Massachusetts
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      Wheeler, Michael A. "NESWC (A)." Harvard Business School Case 801-067, June 2001.
      • June 2001
      • Exercise

      Strategic Human Resource Management Applications Exercise

      By: Michael Beer
      Overview of a method for diagnosing and developing an organization's capability to achieve its goals and implement its strategy, with exercises for application. A rewritten version of an earlier exercise. View Details
      Keywords: Competency and Skills; Goals and Objectives; Management Practices and Processes; Organizational Design; Strategy
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      Beer, Michael. "Strategic Human Resource Management Applications Exercise." Harvard Business School Exercise 401-044, June 2001.
      • June 2001
      • Teaching Note

      Retail Operations TN

      By: Ananth Raman
      Describes the teaching objectives and content of the Retail Operations Module in the Coordinating and Managing Supply Chains elective course at HBS. First describes the motivation for developing a module on retail operations in a supply chain course and then addresses... View Details
      Keywords: Curriculum and Courses; Operations; Supply Chain Management; Motivation and Incentives; Retail Industry
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      Raman, Ananth. "Retail Operations TN." Harvard Business School Teaching Note 601-150, June 2001.
      • June 2001
      • Case

      Bedrock Productions

      By: Michael J. Roberts and Michael L. Tushman
      Describes a young Web consulting firm going through a very rapid period of growth in late 1999 and 2000. The founder/CEO sees himself as a strategist and marketer who is less well-suited to the operational details, that are expanding as the firm grows. A president is... View Details
      Keywords: Leadership Development; Management Teams; Change Management; Managerial Roles; Consulting Industry
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      Roberts, Michael J., and Michael L. Tushman. "Bedrock Productions." Harvard Business School Case 401-045, June 2001.
      • June 2001 (Revised November 2004)
      • Case

      Kingsley Management

      By: Richard G. Hamermesh
      Includes a brief overview of key challenges facing recent HBS graduates seeking funding for a business, followed by a 22-page excerpt from the Kingsley Management business plan. Describes Matthew Lieb and Chris Jones, two of the partners who developed the business plan... View Details
      Keywords: Business Organization; Corporate Entrepreneurship; Business Plan; Opportunities; Investment Return; Organizational Structure
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      Hamermesh, Richard G. "Kingsley Management." Harvard Business School Case 801-474, June 2001. (Revised November 2004.)
      • June 2001 (Revised July 2001)
      • Case

      Boston Lyric Opera

      By: Robert S. Kaplan and Dennis Campbell
      The Boston Lyric Opera was the fastest growing opera company in North America during the 1990s. Having successfully completed a move to a larger facility in 1999, the board and general director recognize the need to develop a formal strategic planning and governance... View Details
      Keywords: Balanced Scorecard; Strategic Planning; Arts; Growth and Development Strategy; Governing and Advisory Boards; Fine Arts Industry; Massachusetts
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      Kaplan, Robert S., and Dennis Campbell. "Boston Lyric Opera." Harvard Business School Case 101-111, June 2001. (Revised July 2001.)
      • June 2001 (Revised May 2002)
      • Case

      Tradeoffs: Juggling Careers in Professional Services Firms with Private Life

      By: Thomas J. DeLong, Ashish Nanda, Scot Landry and Scott M O'Neil
      Balancing professional and private lives continues to challenge single and committed partners alike. Professionals are expected to work long hours. It is simply part of the ethos of professional service firms. This case focuses on the lives of three couples connected... View Details
      Keywords: Work-Life Balance; Family and Family Relationships; Problems and Challenges; Service Industry
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      DeLong, Thomas J., Ashish Nanda, Scot Landry, and Scott M O'Neil. "Tradeoffs: Juggling Careers in Professional Services Firms with Private Life." Harvard Business School Case 801-463, June 2001. (Revised May 2002.)
      • June 2001 (Revised February 2005)
      • Background Note

      Creative Destruction of Industrial Age Management Principles and Creative Construction of Information Age Management Principles

      By: Richard L. Nolan
      Traces the creative destruction of industrial age management principles and creative construction of new management principles more appropriate for the information age. Includes self-administered questionnaire to permit managers to assess the status of the... View Details
      Keywords: Transformation; Disruptive Innovation; Goals and Objectives; Management Analysis, Tools, and Techniques; Personal Development and Career; System; Information Technology
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      Nolan, Richard L. "Creative Destruction of Industrial Age Management Principles and Creative Construction of Information Age Management Principles." Harvard Business School Background Note 301-153, June 2001. (Revised February 2005.)
      • June 2001
      • Teaching Note

      Teaching IT Executive Education Courses TN

      By: Richard L. Nolan
      In the information age, it is important that IT be addressed in an effective way accessible to practicing executives. Teaching IT to executives continues to change in concepts and content as IT penetrates deeply into every area of business. Driven by Moore's Law, the... View Details
      Keywords: Transformation; Developing Countries and Economies; Business Education; Managerial Roles; Organizational Structure; Performance Effectiveness; Performance Improvement; Information Technology
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      Nolan, Richard L. "Teaching IT Executive Education Courses TN." Harvard Business School Teaching Note 301-151, June 2001.
      • June 2001
      • Case

      Acer America: Development of the Aspire

      By: Christopher A. Bartlett and Anthony St. George
      Keywords: Product Development; Product Launch; Marketing; Global Strategy; Computer Industry
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      Bartlett, Christopher A., and Anthony St. George. "Acer America: Development of the Aspire." Harvard Business School Multimedia/Video Case 301-109, June 2001.
      • June 2001
      • Article

      Organizational Differences in Rates of Learning: Evidence from the Adoption of Minimally Invasive Cardiac Surgery

      By: Gary P. Pisano, Richard Bohmer and Amy C. Edmondson
      Keywords: Organizations; Learning; Health Care and Treatment; Health Industry
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      Pisano, Gary P., Richard Bohmer, and Amy C. Edmondson. "Organizational Differences in Rates of Learning: Evidence from the Adoption of Minimally Invasive Cardiac Surgery." Management Science 47, no. 6 (June 2001): 752.
      • 2001
      • Working Paper

      Situated Knowledge and Learning in Dispersed Teams

      By: Deborah Sole and Amy C. Edmondson
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      Sole, Deborah, and Amy C. Edmondson. "Situated Knowledge and Learning in Dispersed Teams." Harvard Business School Working Paper, No. 01-068, June 2001.
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