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Professional Development - Alumni

letter can give the recruiter a clear indication of whether or not you would be best suited for the position. Browse our guidelines, tips, examples and templates to ensure you make a strong first impression. Considering Retirement There... View Details

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Marketing Awards & Honors - Faculty & Research

Retention Management: Review, Key Issues, and Future Directions” ( Customer Needs and Solutions , 2018) with Scott A. Neslin, Oded Netzer, Zachery Anderson, Peter S. Fader, Sunil Gupta, Bruce G.S. Hardie, Aurélie Lemmens, Barak Libai,... View Details

02 Nov 2021
Research & Ideas

Why COVID-19 Probably Killed More People Than We Realize

leaders need to be brave and not afraid of criticism." The research team didn’t study data in 2021, so it’s unclear whether government officials are continuing to underreport COVID deaths. But Rouen hopes... View Details

Keywords: by Michael Blanding

08 Feb 2010
HBS Case

Looking Behind Google’s Stand in China

Google, the "do no evil" company, gained entry into the Chinese search engine market last decade by agreeing to ban search results on topics deemed sensitive by the Chinese government. To Google's way of thinking, it could do... View Details

Keywords: by Sean Silverthorne; Technology

04 Jul 2005
What Do You Think?

How Can Business Schools Be Made More Relevant?

research, Paula Thornton commented that "trying to get professors to pick up studies that are needed by the business community has been frustrating." Arthur Fullerton includes on his list of... View Details

Keywords: by James Heskett

Profile

Claudia Hill

Coming to HBS is like... Being on a rollercoaster: the initial fear turns into thrill, its unpredictable at every turn, and you enjoy the ride as much as the feeling of elation when you get to the end. What is your most memorable... View Details

30 May 2005
Research & Ideas

Six Steps for Making Your Threat Credible

increasing your costs fundamentally changes the game being played. If your threat is not credible because the costs of following through are visibly high, you may need to lower those costs and make sure your... View Details

Keywords: by Deepak Malhotra

17 Jan 2019
Research & Ideas

Why Business Should Support Employees Who Are Caregivers

Companies face a growing yet largely undetected threat to their worker productivity, employee retention and, ultimately, competitive advantage: the needs of employees who are caregivers. The aging... View Details

Keywords: by Danielle Kost; Health

Profile

Mark McNeill

best of leaders have areas of weakness. The key is that they are aware of these weaknesses and actively look to others to augment them. These highly self-aware leaders we... View Details

Blog

Eight Steps to Board Success for Female Executives

will be valued by the company. Be realistic about whether you are a good match for at least some of what the company is seeking. Step 2: Prepare Your Personal Elevator Pitch You will need materials that... View Details

October 2021
Case

Yildiz Holding's Corporate Strategy: Managing Diversification for Growth

By: Juan Alcácer and Esel Çekin

The case opens in May 2018 with Nurtaç Ziyal Afridi, chief strategy and growth officer of Yıldız Holding, a Turkish conglomerate, reflecting on the group’s diversification journey. In ten years, the group had achieved a remarkable growth through diversification: seven... View Details

Keywords: Strategy; Diversification; Growth Management; Mergers and Acquisitions; Global Strategy; Restructuring; Food and Beverage Industry; North America; United Kingdom; Turkey; Asia

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March 2023
Case

Between Two Minds: The Staglin Family

By: Lauren Cohen, Ronnie Stangler and Grace Headinger

Garen Staglin, Founder and Chairman of One Mind, reflected on his life’s work in brain health. As he contemplated stepping down in the next few years, he weighed how to pass along this legacy to his son, Brandon Staglin, the impetus behind and next generation of the... View Details

Keywords: Nonprofit Organizations; Well-being; Management Succession; Family Ownership; Mission and Purpose; Health Industry

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Many professionals aspire to work for a start-up. Executives from large companies view them as models to help them adapt to today’s dynamic innovation economy. Yes, start-ups look magical, but they can also be chaotic and inaccessible. Many books are written for... View Details

30 Jun 2003
Research & Ideas

Are You Supporting Your B Players?

overall agenda, but no more than a total of ten agenda items. Create a support system. It can consist of close friends or people close to you in your organization who will help you if you stumble. "You... View Details

Keywords: by Martha Lagace

09 Jun 2008
Lessons from the Classroom

Monetizing IP: The Executive’s Challenge

value of their intellectual property. Q: How effective are copyright law and patent law, both here and globally, in protecting IP? What are the weaknesses that companies need to think about? A: The range... View Details

Keywords: by Sean Silverthorne; Video Game; Web Services

Article

A Prescriptive Analytics Framework for Optimal Policy Deployment Using Heterogeneous Treatment Effects

By: Edward McFowland III, Sandeep Gangarapu, Ravi Bapna and Tianshu Sun

We define a prescriptive analytics framework that addresses the needs of a constrained decision-maker facing, ex ante, unknown costs and benefits of multiple policy levers. The framework is general in nature and can be deployed in any utility maximizing context, public... View Details

Keywords: Prescriptive Analytics; Heterogeneous Treatment Effects; Optimization; Observed Rank Utility Condition (OUR); Between-treatment Heterogeneity; Machine Learning; Decision Making; Analysis; Mathematical Methods

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We define a prescriptive analytics framework that addresses the needs of a constrained decision-maker facing, ex ante, unknown costs and benefits of multiple policy levers. The framework is general in nature and can be deployed in any utility maximizing... View Details

17 Aug 2021
Research & Ideas

Can Autonomous Vehicles Drive with Common Sense?

and helping the flow of traffic third. But you also need to know when to violate these rules and by how much in order to drive in ways that are more practical.” As an example, if a truck is parked in the... View Details

Keywords: by Michael Blanding; Auto

September 2021 (Revised December 2021)
Case

STARZPLAY: Shooting for the Stars

By: Elie Ofek, Marco Bertini and Alpana Thapar

In mid-2021, Maaz Sheikh, cofounder and CEO of STARZPLAY, a Dubai-based subscription video on demand (SVOD) provider that catered to the Middle East and North Africa region, was wrestling with how to find the right balance between continued subscriber growth and... View Details

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Article

Capturing Value from Intellectual Property (IP) in a Global Environment

By: Juan Alcácer, Karin Beukel and Bruno Cassiman

Globalization should provide firms with an opportunity to leverage their know-how and reputation across countries to create value. However, it remains challenging for them to actually capture that value using traditional Intellectual Property (IP) tools. In this paper,... View Details