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May 1976
Article

Interbrand Choice, Media Mix and Market Performance

By: M. E. Porter

Keywords: Decision Choices and Conditions; Media; Markets; Performance

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May 1997
Case

Center for Women & Enterprise: Looking for a Director of Development with "The Scrappiness Factor"

By: Thomas J. Kosnik and Natalie Zakarian

Andrea Silbert is founder of the Center for Women & Enterprise, a nonprofit with a mission to empower women to become economically self-sufficient and prosperous through entrepreneurship. She must select a new senior sales executive, decide how to share... View Details

Keywords: Decisions; Selection and Staffing; Entrepreneurship

October 2023
Case

Fixie and Conversational AI Sidekicks

By: Jeffrey J. Bussgang and Carin-Isabel Knoop

In March 2023, Fixie Co-Founder and Chief Architect Matt Welsh and co-founders had the kind of meeting no founders want to have. The president of leading artificial intelligence (AI) research and deployment firm OpenAI, which had catapulted into fame with its ChatGPT... View Details

Keywords: Large Language Model; Entrepreneurship; Decision Choices and Conditions; AI and Machine Learning; Technological Innovation; Competitive Strategy; Technology Industry; United States

February 2017
Case

Eve Hall: The African American Investment Fund in Milwaukee

By: Steven Rogers and Alterrell Mills

The case highlights the role of minority chambers of commerce and the background of Eve Hall, a well-regarded multi-sector leader asked to revive Wisconsin's African-American chamber. This case study examines the lending options that a minority chamber of commerce... View Details

March 2015
Case

Tim Keller at Katzenbach Partners LLC (A) (Abridged)

By: Boris Groysberg and James Weber

Tracks the first six months of a recent MBA grad, Tim Keller, at Katzenbach Partners, a boutique consulting firm focused on organizational change and strategy. Covers how Keller initially struggles with his assignment and ends with a question of whether or not he... View Details

Keywords: Interpersonal Relations; Organization Behavior; Superior ＆ Subordinate; Managing Projects; Informal Organization; Consulting; Professional Services; Leadership; Work-Life Balance; Decision Choices and Conditions; Organizations; Rank and Position; Product Development; Service Industry; Consulting Industry

March 2011 (Revised April 2011)
Exercise

The Future of BioPasteur

By: Giovanni Gavetti and Francesca Gino

The purpose of this exercise is to let students experience a few biases that can be deleterious to strategic decision-making. In particular, students are induced to fall into a confirmatory trap, and to experience other biases such as anchoring and sampling bias.... View Details

Keywords: Interpersonal Communication; Decision Choices and Conditions; Outcome or Result; Groups and Teams; Prejudice and Bias; Strategy

November 2005 (Revised April 2009)
Case

RFID at the METRO Group

Introduces radio frequency identification (RFID) as the next generation of automatic identification technologies that is expected to improve the performance of retail supply chains through reduced shrink, increased product availability, and improved labor productivity.... View Details

Keywords: Decision Choices and Conditions; Supply Chain Management; Performance Improvement; Performance Productivity; Technology Adoption

July 1998 (Revised January 2009)
Case

Display Technologies, Inc. (Abridged)

By: H. Kent Bowen and Jonathan West

Display Technologies, Inc. (DTI) is a new joint venture between Toshiba and IBM Japan that is manufacturing the most advanced form of flat panel displays. With success in achieving significant production volumes, DTI has been asked to double its output as quickly as... View Details

Keywords: Joint Ventures; Decision Choices and Conditions; Leadership Style; Production; Outcome or Result; Performance Capacity; Strategy; Hardware; Electronics Industry; Manufacturing Industry; Japan

28 May 2020
News

How to Monitor Your Employees — While Respecting Their Privacy

01 Dec 1998
News

New Releases

boundaries and making the relationship between organizations and markets much more complex." To address such complexities, Jensen, the School's Jesse Isidor Straus Professor of Business Administration, presents a new, integrated theory of... View Details

01 Jun 2015
News

The Military and the MBA: Chris Howard (MBA 2003)

less important than your subordinates. You are less important than the mission. You are less important than the team. The honor to lead is the honor of eating last, the honor of making sure your troops, your airmen, your sailors, your... View Details

Keywords: National Security and International Affairs; Government

December 2022 (Revised May 2024)
Background Note

Brief Note on Staggered Boards

By: Lynn S. Paine and Will Hurwitz

This background note discusses the evolution, use, and prevalence of staggered boards. By comparison with unitary boards whose members are all elected annually for one-year terms, staggered boards are divided into subsets of directors, with one subset up for election... View Details

Keywords: Corporate Governance; Governing and Advisory Boards; Business History; Trends; Decision Choices and Conditions; United States

December 2011
Article

Manager-Specific Effects on Earnings Guidance: An Analysis of Top Executive Turnovers

By: Francois Brochet, Lucile Faurel and Sarah McVay

We investigate how managers contribute to the provision of earnings guidance by examining the association between top executive turnovers and guidance. Although firm and industry characteristics are important determinants of guidance, we conclude that CEOs participate... View Details

Keywords: Management Analysis, Tools, and Techniques; Management Teams; Policy; Decisions; Change; Risk and Uncertainty; Leadership

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July 2010
Teaching Note

Hema Hattangady and Conzerv (TN) (A) & (B)

By: Michael L. Tushman and David Kiron

Teaching Note for 409022 and 411012. View Details

Keywords: Leadership Development; Organizational Culture; Decisions; Organizational Structure; Motivation and Incentives; Human Resources; Energy Industry; India

2013
Working Paper

Competing by Restricting Choice: The Case of Search Platforms

By: Hanna Halaburda and Mikolaj Jan Piskorski

Seminal papers recommend that platforms in two-sided markets increase the number of complements available. We show that a two-sided platform can successfully compete by limiting the choice of potential matches it offers to its customers while charging higher prices... View Details

Keywords: Matching Platform; Indirect Network Effects; Limits To Network Effects; Decision Choices and Conditions; Network Effects; Two-Sided Platforms; Marketplace Matching; Competitive Strategy

November 2007 (Revised March 2009)
Case

Allston: Brand vs. Architecture

By: Andre F. Perold, Arthur I Segel and Christopher M. Gordon

Harvard President Lawrence Summers had presided over the final interviews of world-renowned architects being considered for the science complex planned for Harvard's expanded campus in Allston. The selection process had absorbed nine months in 2005 and amplified the... View Details

Keywords: Decision Choices and Conditions; Brands and Branding; Design; Urban Development; Selection and Staffing; Construction Industry; Boston

November 1995 (Revised February 2017)
Supplement

Luna Pen (B)

By: Kathleen McGinn and Michael Wheeler

Presents a series of multiple choice options to be distributed and discussed in class. View Details

Keywords: Decisions; Strategy; Negotiation Tactics; Performance Evaluation; Gender; Culture; Power and Influence; Germany; Taiwan

August 2011 (Revised July 2012)
Case

Sealed Air Corporation: Deciding the Fate of VTID

In mid 2010 the Sealed Air Corporation has to decide on next steps for its novel video tracking technology (called VTID) after unsuccessful attempts to market it in three different industry settings. The company must determine whether its most recent target market, the... View Details

Keywords: Budgets and Budgeting; Customer Focus and Relationships; Decision Choices and Conditions; Technological Innovation; Marketing Strategy; Problems and Challenges; Commercialization; Service Industry

June 2007 (Revised March 2008)
Case

Zoots - Financing Growth (A)

By: Michael J. Roberts, William A. Sahlman and Todd Krasnow

Traces the genesis and founding of Zoots, the largest chain of dry cleaning establishments in the U.S. Founded by some of the founders of the very successful Staples chain, the company raises a very large amount of capital without fully proving its business model, and... View Details

Keywords: Business Startups; Decision Choices and Conditions; Venture Capital; Financial Strategy; Investment Return; Growth and Development Strategy; Valuation; United States

February 2001
Case

PlanetFeedback: The Voice of One ... The Power of Many (A)

By: James L. Heskett

The management of PlanetFeedback in proposes a merger with Intelliseek. Their goal is to create a comprehensive C2B and B2B business focused on the generation and analysis for business clients of consumer feedback data via the Internet, Planet Feedback's board of... View Details

Keywords: Mergers and Acquisitions; Decisions; Information Management; Analytics and Data Science; Business Strategy; Internet and the Web; Information Technology Industry

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