Filter Results:
(8,551)
Show Results For
- All HBS Web
(8,551)
- People (32)
- News (1,481)
- Research (5,627)
- Events (36)
- Multimedia (31)
- Faculty Publications (3,784)
Show Results For
- All HBS Web
(8,551)
- People (32)
- News (1,481)
- Research (5,627)
- Events (36)
- Multimedia (31)
- Faculty Publications (3,784)
- 2012
- Article
Wider dem sauren Mund. Beiersdorfs U.S.-Geschaeft mit der Zahnpastamarke Pebeco
By: G. Jones and Christina Lubinski
This article examines the growth and ultimate demise of the toothpaste brand Pebeco, which was created by the German personal care company Beiersdorf in 1903. The brand was an enormous international success, becoming for a time the largest toothpaste brand in the... View Details
Keywords: Growth and Development; Market Entry and Exit; Problems and Challenges; Marketing Strategy; Markets; Change; Customers; Social Psychology; Science; Brands and Branding; Competitive Strategy; Consumer Products Industry; United States; Germany
Jones, G., and Christina Lubinski. "Wider dem sauren Mund. Beiersdorfs U.S.-Geschaeft mit der Zahnpastamarke Pebeco." Hamburger Wirtschafts-Chronik 9 (2012): 141–165.
- 30 Jan 2018
- First Look
January 30, 2018
2017 Annual Review of Economics Agricultural Insurance and Economic Development By: Cole, Shawn A., and Wentao Xiong Abstract—This article provides a review of recent research on agricultural insurance (AI) in View Details
Keywords: Sean Silverthorne
- 01 Sep 2011
- News
Green Day
regulatory approval, the product was ready to launch. This October, the modlet will be honored for its innovation by the nonprofit Alliance to Save Energy. While ThinkEco targets businesses as its primary customers, Shibata (to the right,... View Details
Estee Lauder
Lauder built one of the most successful and exclusive cosmetic companies in the world. She was the pioneer of the “free sample” strategy, which marked a new era of salesmanship. To retain their aura of exclusivity, her products were sold... View Details
Keywords: Personal Care & Home Products
- April 2003 (Revised October 2004)
- Case
Novartis: The Challenge of Success (B)
By: Sandra J. Sucher and Stacy McManus
When Dr. Daniel Vasella learned of the early Phase 1 trial results, he immediately decided what course of action Novartis would take. Students will be able to examine and assess the concrete steps, and the rationale behind them, that Novartis took in response to this... View Details
Keywords: Decision Making; Moral Sensibility; Innovation and Invention; Distribution; Product Development; Production; Problems and Challenges; Research and Development; Biotechnology Industry; Pharmaceutical Industry
Sucher, Sandra J., and Stacy McManus. "Novartis: The Challenge of Success (B)." Harvard Business School Case 603-044, April 2003. (Revised October 2004.)
- 01 Jun 2013
- News
Collective Wisdom
idea is that there are some problems that require collective input and cumulative knowledge-building. Open-source communities are a very powerful way to get that done. We used to think that software had to be developed by lots of... View Details
- Profile
Eryn Schultz
big impact. Watching some of my classmates develop an idea, recruit a team, and raise funding for a business idea made me realize that I have the tools to build something: either inside an existent company or on my own. How did HBS... View Details
- 01 Oct 2001
- News
Jeffery E. Sagansky: That's Entertainment
enthusiasm, "and the Nielsens are our daily report card." A veteran of NBC and CBS, where he helped develop hits such as The Cosby Show, Cheers, and Touched by an Angel, Sagansky, president and CEO of Paxson Communications Corp., is now... View Details
- 01 Apr 1997
- News
Manager's Notebook
In this new series, the Bulletin will feature occasional reports on faculty research in progress. Who Has Your Number? Customer information is the lifeblood of business. Indeed, a company's success often hinges on how well it understands the people purchasing its View Details
Keywords: Judith Ross
- 30 Oct 2018
- First Look
New Research and Ideas, October 30, 2018
https://www.hbs.edu/faculty/Pages/item.aspx?num=54546 Product Quality and Entering Through Tying: Experimental Evidence By: Kim, Hyunjin, and Michael Luca Abstract—Dominant platform businesses often develop... View Details
Keywords: Dina Gerdeman
- 01 Sep 2009
- News
From Bytes to Bites
which built the large machines that automate the production of cardboard boxes. “I’ve always been wired operationally,” says Thomas, who majored in industrial engineering at Stanford University before coming to HBS. That background,... View Details
- 27 Apr 2009
- Research & Ideas
Building Businesses in Turbulent Times
they were converted into securities and sold again and again. We can't fix our current economic problems by simply spending more money to buy bad debt. Rather, we need real innovation that creates jobs and drives productive economic... View Details
Keywords: by Staff
- 11 May 2011
- Research & Ideas
Building a Better Board
behavior, and the technology behind the product or service," he says. "How is the technology developed? What changes or threats are on the horizon? What value does your product create for your... View Details
Keywords: by Carmen Nobel
- 06 Jun 2012
- What Do You Think?
Is Something Wrong with the Way We Work?
their networking devices for one evening of PTO, "predictable time off." There could be no perceived increase in anyone's workload or deterioration in client service resulting from the PTO. She provided the group with a process... View Details
- 24 Apr 2012
- First Look
First Look: April 24
Conclusions. "Teamwork" can refer to many different behavioral processes and emergent states, making it challenging and critical for researchers to develop a theory of teamwork consistent with... View Details
Keywords: Carmen Nobel
- 25 Jan 2000
- Research & Ideas
Strategic Alliances
official followed, and a short time later, the partnership development process began to brew. Starbucks products raised money for CARE, which, in turn, publicly recognized the... View Details
Keywords: by Nancy O. Perry
- April 2000
- Case
Professionals' Quandaries
By: Ashish Nanda, Thomas J. DeLong and Scot H. Landry
Presents five situations in which professionals face ethical dilemmas. View Details
Keywords: Ethics; Personal Development and Career; Human Resources; Management Practices and Processes; Situation or Environment
Nanda, Ashish, Thomas J. DeLong, and Scot H. Landry. "Professionals' Quandaries." Harvard Business School Case 800-371, April 2000.
- 19 Oct 2011
- News
A Good Look
Levy: Ingredients for beauty from an unlikely source. Photo courtesy Kerty Levy A company that manufactures the nutritional ingredients used in animal feed doesn’t seem like the most likely incubator for a beauty products division. But... View Details
- 03 Nov 2009
- First Look
First Look: Nov. 3
Field Experiment in Zambia Authors:Nava Ashraf, James Berry, and Jesse M. Shapiro Publication:American Economic Review (forthcoming) Abstract The controversy over whether and how much to charge for health products in the View Details
Keywords: Martha Lagace
- 01 Jun 2016
- Blog Post
Reflecting and Digesting
developed more critical opinions, and have grown the empathetic side of me. On this journey, I am thankful to have an extremely supportive husband, family, and friends there for me from across the globe. Why Singapore? When deciding what... View Details