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- All HBS Web (8,586)
- Faculty Publications (7,321)
- July 1996 (Revised January 1997)
- Case
Northwest Airlines: Strategic Alliance and Strategic Position--May 1996
By: Leonard A. Schlesinger and Davis Dyer
Describes the strategic position of Northwest Airlines in 1996 and discusses its financial rebound and changes and improvements since the 1993 restructuring agreement. Describes the company's new strategy and its management of principal strategic assets, focusing at... View Details
Keywords: Air Transportation; Restructuring; Alliances; Competitive Strategy; Government Administration; Cooperation; Business Strategy; Air Transportation Industry; United States; Netherlands
Schlesinger, Leonard A., and Davis Dyer. "Northwest Airlines: Strategic Alliance and Strategic Position--May 1996." Harvard Business School Case 897-034, July 1996. (Revised January 1997.)
- 1989
- Chapter
Minguo shiqi Zhongwai jingji jishu hezuo: Meigo zhanshi shengchan quwentuan huan Hua, 1944-1946 [Sino-foreign Economic and Technical Cooporation in Republican China: The U.S. War Production Mission to China, 1944-46]
By: William C. Kirby
Keywords: History; International Finance; International Relations; Cooperation; Developing Countries and Economies; China; United States
Kirby, William C. "Minguo shiqi Zhongwai jingji jishu hezuo: Meigo zhanshi shengchan quwentuan huan Hua, 1944-1946 [Sino-foreign Economic and Technical Cooporation in Republican China: The U.S. War Production Mission to China, 1944-46]." In Minguo dang'an yu minguo shi xueshu taolunhui lunwenji [Proceedings of the Conference on the Archives and History of Republican China], edited by Zhang Xianwen, et al.. Beijing: Dang'an chubanshe [Archives Press], 1989.
- December 1995 (Revised February 1999)
- Case
Toys "R" Us Japan
By: Debora L. Spar
Documents the American retailer's process of entry into the Japanese toy market. Discusses the history of Toys "R" Us in the United States as well as the history of the Japanese toy market, distribution, wholesaling, and retailing systems. Eager to enter the world's... View Details
Keywords: Market Entry and Exit; Cross-Cultural and Cross-Border Issues; Retail Industry; Japan; United States
Spar, Debora L. Toys "R" Us Japan. Harvard Business School Case 796-077, December 1995. (Revised February 1999.)
- September 1993 (Revised March 1997)
- Case
Lucas vs. South Carolina Coastal Council (A)
Emmons, Willis M., III. "Lucas vs. South Carolina Coastal Council (A)." Harvard Business School Case 794-029, September 1993. (Revised March 1997.)
- November 1991 (Revised November 1992)
- Case
New Jersey Solid Waste Crisis
Emmons, Willis M., III. "New Jersey Solid Waste Crisis." Harvard Business School Case 792-003, November 1991. (Revised November 1992.)
- September 1993 (Revised January 1996)
- Case
Kumon Educational Institute USA
The vice president of operations at Kuman Educational Institute USA is faced with the pressures of transferring a successful Japanese educational service concept to the United States. Kumon, a for-profit after-school supplementary educative center, specializes in... View Details
Loveman, Gary W. "Kumon Educational Institute USA." Harvard Business School Case 694-032, September 1993. (Revised January 1996.)
- 2006
- Chapter
Designing Sustainability at BMW Group: The Designworks/USA Experience
By: Kellie McElhaney, Michael W. Toffel and Natalie Hill
McElhaney, Kellie, Michael W. Toffel, and Natalie Hill. "Designing Sustainability at BMW Group: The Designworks/USA Experience." In Strategic Sustainability: The State of the Art in Corporate Environmental Management Systems, edited by J. Sarkis and R. Sroufe. Sheffield, U.K.: Greenleaf Publishing, 2006.
- March 1985 (Revised July 1989)
- Case
New England Critical Care, Inc.
Herzlinger, Regina E. "New England Critical Care, Inc." Harvard Business School Case 185-104, March 1985. (Revised July 1989.)
- February 1985
- Background Note
Note on the Boston Area Teaching Hospitals
By: Joseph L. Bower
Bower, Joseph L. "Note on the Boston Area Teaching Hospitals." Harvard Business School Background Note 185-096, February 1985.
- February 1984
- Supplement
EMP Corp.: Asbury Park Plant (B)
By: Robert H. Hayes
Hayes, Robert H. "EMP Corp.: Asbury Park Plant (B)." Harvard Business School Supplement 684-052, February 1984.
- December 1992 (Revised June 1996)
- Case
Siemens Corporation (A): Corporate Advertising for 1992
By: Stephen A. Greyser and Norman Klein
Describes the approach of the German-based multinational company, Siemens Corp., to establishing an identity in the United States. The specific goals for the 1991-92 corporate advertising campaign are described. Examples of print and television messages are included,... View Details
Keywords: Advertising Campaigns; Trade; Marketing Strategy; Market Entry and Exit; Performance Evaluation; Germany; United States
Greyser, Stephen A., and Norman Klein. "Siemens Corporation (A): Corporate Advertising for 1992." Harvard Business School Case 593-022, December 1992. (Revised June 1996.)
- September 1991 (Revised August 1996)
- Case
Procter & Gamble Co., The: Lenor Refill Package
By: John A. Quelch
The assistant brand manager for Lenor, Procter & Gamble Germany's fabric softener brand, was preparing a presentation on the national launch of an environmentally friendly refill package. View Details
Keywords: Multinational Firms and Management; Environmental Sustainability; Product Launch; Brands and Branding; Consumer Products Industry; Germany; United States
Quelch, John A., Minette E. Drumwright, and Julie Yao. "Procter & Gamble Co., The: Lenor Refill Package." Harvard Business School Case 592-016, September 1991. (Revised August 1996.)
- June 1989 (Revised May 1993)
- Supplement
Rossin Greenberg Seronick & Hill, Inc. (C)
By: John A. Quelch
Teaching objectives: 1) to consider legal and other obligations advertising agencies owe to their clients, 2) to show how aggressive marketing can lead to allegations of misconduct, 3) to explore conflicts of interest which may arise for professional service companies... View Details
Keywords: Conflict of Interests; Ethics; Lawsuits and Litigation; Marketing; Advertising; Advertising Industry; New England
Quelch, John A. "Rossin Greenberg Seronick & Hill, Inc. (C)." Harvard Business School Supplement 589-126, June 1989. (Revised May 1993.)
- June 1989 (Revised May 1993)
- Case
Rossin Greenberg Seronick & Hill, Inc. (A)
By: John A. Quelch
Rossin Greenberg Seronick & Hill (RGSH), a New England advertising agency, was keen to secure the account of Microsoft Corp. The case describes the bid for the account, which included the submission of a "flier" referring to knowledge of a competitor's plans, as a... View Details
Quelch, John A. "Rossin Greenberg Seronick & Hill, Inc. (A)." Harvard Business School Case 589-124, June 1989. (Revised May 1993.)
- July 1987 (Revised May 1993)
- Case
Atlas Copco (A): Gaining and Building Distribution Channels
Atlas Copco, a Swedish company, holds the highest market share for air compressors worldwide. However, its attempts to enter U.S. markets have been unsuccessful. The case describes a series of strategic distribution maneuvers implemented by the company which enable it... View Details
Keywords: Growth and Development; Marketing Channels; Market Entry and Exit; Market Participation; Distribution Channels; Failure; Industrial Products Industry; Sweden; United States
Rangan, V. Kasturi. "Atlas Copco (A): Gaining and Building Distribution Channels." Harvard Business School Case 588-004, July 1987. (Revised May 1993.)
- 1998
- Book
The Multinational Traders
By: Geoffrey Jones
This book examines the history and theory of multinational trading companies. The essays in this volume demonstrate the importance of trading companies in trade and investment flows in the world economy from the nineteenth century to the present day. The empirical... View Details
Keywords: Company History; Trade; Globalization; Books; Organizational Structure; Perspective; Diversification; Theory; Asia; Europe; United States
Jones, Geoffrey, ed. The Multinational Traders. Routledge International Studies in Business History. London: Routledge, 1998.
- October 1991 (Revised November 1996)
- Case
Gordon Cain and the Sterling Group (A)
By: Michael C. Jensen
A Houston-based LBO firm makes two petrochemical acquisitions that benefit from improved industry conditions and improved organizational performance. The LBOs generate huge increases in value, creating problems for managers, who have large, undiversified equity... View Details
Keywords: Organizational Change and Adaptation; Value Creation; Business Exit or Shutdown; Leveraged Buyouts; Chemical Industry; Houston
Jensen, Michael C. "Gordon Cain and the Sterling Group (A)." Harvard Business School Case 492-021, October 1991. (Revised November 1996.)
- January 1999
- Case
Bell Atlantic and the Union City Schools (C1): Project Explore
By: Rosabeth M. Kanter and Ellen Pruyne
The third in a five-part series about Bell Atlantic Corp.'s technology-in-education partnership with the Union City, New Jersey school system. Describes Bell Atlantic's efforts to identify an appropriate site for testing emerging telecommunications technology and its... View Details
Keywords: Partners and Partnerships; Education; Business and Community Relations; Wireless Technology; Education Industry; Telecommunications Industry; New Jersey
Kanter, Rosabeth M., and Ellen Pruyne. "Bell Atlantic and the Union City Schools (C1): Project Explore." Harvard Business School Case 399-065, January 1999.
- September 1998 (Revised April 2001)
- Case
Sealed Air Taiwan (A)
By: Lynn S. Paine and Robert J. Crawford
The general manager for U.S.-based Sealed Air Corp.'s Taiwan subsidiary must decide whether he's hired the right person to bridge the gap between Sealed Air's corporate culture and Taiwan's business culture. This case details Bob Kayser's experiences in trying to... View Details
Keywords: Organizational Change and Adaptation; Organizational Culture; Cross-Cultural and Cross-Border Issues; Relationships; Service Operations; Motivation and Incentives; Management Skills; Compensation and Benefits; Taiwan; United States
Paine, Lynn S., and Robert J. Crawford. "Sealed Air Taiwan (A)." Harvard Business School Case 399-058, September 1998. (Revised April 2001.)
- June 1998
- Teaching Note
Orthoteks USA Series TN
Teaching Note for (9-384-057), (9-384-058), (9-384-059), (9-384-060), (9-384-061), and (9-384-062). View Details