Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (3,020) Arrow Down
Filter Results: (3,020) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (3,020)
    • People  (24)
    • News  (824)
    • Research  (1,599)
    • Events  (15)
    • Multimedia  (41)
  • Faculty Publications  (1,107)

Show Results For

  • All HBS Web  (3,020)
    • People  (24)
    • News  (824)
    • Research  (1,599)
    • Events  (15)
    • Multimedia  (41)
  • Faculty Publications  (1,107)
← Page 27 of 3,020 Results →
  • 27 Sep 2019
  • Video

Ronnie Screwvala

Ronnie Srewvala, who founded the Indian media conglomerate UTV in 1990, discusses how UTV diversified into new areas as it searched for gaps for audiences which could be filled, seeking to pre-empt trends... View Details
  • 2019
  • Working Paper

How Rupert Murdoch Outfoxed Larry Tisch: Ten Enduring Lessons from the Negotiations that Wrested the NFL from CBS

By: James K. Sebenius
A remarkable 1993 negotiation rocked the world of American football with aftershocks that have directly shaped today’s entertainment and media landscapes and even our polarized politics. In December of that year, Rupert Murdoch’s fledgling Fox Network unexpectedly... View Details
Keywords: Bargaining; Football; Negotiation; Sports; Media; Negotiation Tactics
Citation
Read Now
Related
Sebenius, James K. "How Rupert Murdoch Outfoxed Larry Tisch: Ten Enduring Lessons from the Negotiations that Wrested the NFL from CBS." Harvard Business School Working Paper, No. 19-098, March 2019.
  • 03 Dec 2014
  • News

Why malls across America are dying

  • 05 Nov 2021
  • News

Leaders: Stop Confusing Correlation with Causation

  • 13 Nov 2019
  • News

How to spend money to squeeze more joy out of life

  • January 2014 (Revised June 2014)
  • Supplement

Dumb Ways To Die: Advertising Train Safety (C)

By: John Quelch
The case series focuses on Melbourne Trains' viral advertising campaign to improve safe behaviors around trains among young people. This iconic, low budget campaign swept the Cannes Lions advertising awards in 2013 and became a social media sensation. View Details
Keywords: Marketing; Marketing Communication; Viral Advertising; Advertising; Advertising Campaigns; Marketing Strategy; Digital Marketing; Advertising Industry; Public Administration Industry; Transportation Industry; Oceania; Europe
Citation
Purchase
Related
Quelch, John. "Dumb Ways To Die: Advertising Train Safety (C)." Harvard Business School Supplement 514-081, January 2014. (Revised June 2014.)
  • March 2008 (Revised November 2008)
  • Case

Sony Digital Entertainment, Japan

By: Anita Elberse
It is late 2007. So-called cell phone ("keitai") novels have turned into an extremely popular form of entertainment-on-the- go in Japan, in particular among young, female readers. In fact, consisting mostly of love stories written by amateurs in short sentences and... View Details
Keywords: Books; Marketing Strategy; Open Source Distribution; Competition; Mobile Technology; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; Japan
Citation
Educators
Purchase
Related
Elberse, Anita. "Sony Digital Entertainment, Japan." Harvard Business School Case 508-071, March 2008. (Revised November 2008.)
  • 15 Nov 2016
  • News

History (Sometimes) Repeats Itself: Donald Trump Is A New Kind Of President

  • 01 Jun 2021
  • News

The Lab-Leak Hypothesis

  • October 1998 (Revised May 2001)
  • Case

Preview Travel (A)

By: William A. Sahlman, Nicole Tempest, Daniel H Case III and Robert Keller
Preview Travel was a leader in the online travel industry, having generated $80 million in bookings in 1997 and growing at a 34% compound annual growth rate per quarter. This case describes the evolution of Preview Travel's business plan and financing strategy and... View Details
Keywords: Risk and Uncertainty; Business Model; Initial Public Offering; Valuation; Internet and the Web; Business Plan; Capital; Financial Strategy; Travel Industry; United States
Citation
Educators
Purchase
Related
Sahlman, William A., Nicole Tempest, Daniel H Case III, and Robert Keller. "Preview Travel (A)." Harvard Business School Case 899-085, October 1998. (Revised May 2001.)
  • November 2001
  • Case

Charles Schwab Corp.: Introducing A New Brand

By: Rajiv Lal and David Kiron
As the financial services industry converges, how should Charles Schwab, widely known as a discount brokerage firm, position its brand? This case presents elements of the company's overall brand strategy--including brand assets, choice of target audience, and media... View Details
Keywords: Growth and Development Strategy; Brands and Branding; Marketing Strategy; Financial Services Industry
Citation
Educators
Purchase
Related
Lal, Rajiv, and David Kiron. "Charles Schwab Corp.: Introducing A New Brand." Harvard Business School Case 502-020, November 2001.
  • 12 Nov 2019
  • News

Disney Streaming Outages Mar Its First Day as Netflix Rival

  • December 2019 (Revised September 2020)
  • Case

Facebook Faces the Regulators

By: Debora L. Spar
In the fall of 2019, Facebook and its CEO Mark Zuckerberg are facing increased scrutiny on multiple fronts. Regulators from around the globe are threatening the company with punitive measures. Users are organizing against it. But there is little consensus around what,... View Details
Keywords: Facebook; Regulation; Media; Internet and the Web; Governance; Governing Rules, Regulations, and Reforms; Business and Government Relations; Social Media; Europe
Citation
Educators
Purchase
Related
Spar, Debora L. "Facebook Faces the Regulators." Harvard Business School Case 720-019, December 2019. (Revised September 2020.)
  • 2022
  • Working Paper

Stories, Statistics and Memory

By: Thomas Graeber, Christopher Roth and Florian Zimmermann
For most decisions, we rely on information encountered over the course of days, months or years. We consume this information in various forms, including abstract summaries of multiple data points – statistics – and contextualized anecdotes about individual instances... View Details
Keywords: Decision Choices and Conditions; Information Types; Media; Cognition and Thinking
Citation
Read Now
Related
Graeber, Thomas, Christopher Roth, and Florian Zimmermann. "Stories, Statistics and Memory." Working Paper, December 2022.
  • March 2023
  • Article

Authentic First Impressions Relate to Interpersonal, Social, and Entrepreneurial Success

By: David M. Markowitz, Maryam Kouchaki, Francesca Gino, Jeffrey T. Hancock and Ryan L. Boyd
This paper examines how verbal authenticity influences person perception. Our work combines human judgments and natural language processing to suggest verbal authenticity is a positive predictor of interpersonal interest (Study 1: 294 dyadic conversations), engagement... View Details
Keywords: Authenticity; Impression Formation; Natural Language Processing; First Impressions; Communication; Perception; Success
Citation
Find at Harvard
Related
Markowitz, David M., Maryam Kouchaki, Francesca Gino, Jeffrey T. Hancock, and Ryan L. Boyd. "Authentic First Impressions Relate to Interpersonal, Social, and Entrepreneurial Success." Social Psychological & Personality Science 14, no. 2 (March 2023): 107–116.
  • 10 Jun 2014
  • News

The move that could save Twitter

    Negotiate 1-2-3

    Drawing on my book, The Art of Negotiation, the Negotiation 1-2-3 web project provides business practitioners, MBA students, and other learners, an interactive, online resource for improving their negotiation skills. The site’s numeric name reflects three... View Details

    • 26 Nov 2019
    • News

    In Wake of Protests, Harvard Business School Faculty At Odds Over Divestment

    • 2010
    • Chapter

    The Peculiar Politics of American Disaster Policy: How Television Has Changed Federal Relief

    By: David Moss
    Particularly since the 1960s, the federal government has played a significant role in financing disaster losses in the United States. The federal government may thus be thought of as providing an implicit form of public disaster insurance. However, unlike many... View Details
    Keywords: Insurance; Policy; Government and Politics; Media; Natural Disasters; United States
    Citation
    Related
    Moss, David. "The Peculiar Politics of American Disaster Policy: How Television Has Changed Federal Relief." Chap. 18 in The Irrational Economist: Making Decisions in a Dangerous World, edited by Erwann Michel-Kerjan and Paul Slovic, 151–160. New York: PublicAffairs Books, 2010.

      Jillian J. Jordan

      Jillian Jordan is an Assistant Professor of Business Administration in the Negotiation, Organizations & Markets Unit at Harvard Business School. She teaches Negotiations in the MBA elective curriculum.

      Professor Jordan’s research investigates moral... View Details
      • ←
      • 27
      • 28
      • …
      • 150
      • 151
      • →
      ǁ
      Campus Map
      Harvard Business School
      Soldiers Field
      Boston, MA 02163
      →Map & Directions
      →More Contact Information
      • Make a Gift
      • Site Map
      • Jobs
      • Harvard University
      • Trademarks
      • Policies
      • Accessibility
      • Digital Accessibility
      Copyright © President & Fellows of Harvard College.