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Publications

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  • All HBS Web  (820)
    • People  (4)
    • News  (215)
    • Research  (496)
    • Multimedia  (14)
  • Faculty Publications  (306)

Show Results For

  • All HBS Web  (820)
    • People  (4)
    • News  (215)
    • Research  (496)
    • Multimedia  (14)
  • Faculty Publications  (306)
← Page 27 of 820 Results →
  • Profile

Michelle Giguere

In high school, Michelle Giguere, "fell" into the Gap and never left, working part-time at the apparel retailer throughout college and returning full-time after graduation. "I loved the mix of fashion with the energy of... View Details
  • 01 Oct 2001
  • News

The Eyes Have It: Business Plan Winners Pursue Global Vision

of eyeglasses can cost more than a month's wages. That's because much of the world relies on highly trained specialists who use sophisticated and expensive equipment, in a market that provides consumers with choice and fashion in eyewear.... View Details
Keywords: eyeglasses
  • December 2014 (Revised May 2015)
  • Case

Growth Hacking at Bazaart (A)

By: Jeffrey Bussgang and Matthew G. Preble
The four founding members of Bazaart—a young Israeli company whose sole product was its eponymous mobile application (app) which allowed users to create collages from photographs and other images—face an important strategic decision in June 2014. Since its founding... View Details
Keywords: Growth Hacking; Customer Acquisition; Startup Marketing; Startup; Startup Nation; Business Startups; Growth and Development Strategy; Customers; Marketing; Social Marketing; Fashion Industry; Fashion Industry; Israel
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Bussgang, Jeffrey, and Matthew G. Preble. "Growth Hacking at Bazaart (A)." Harvard Business School Case 815-001, December 2014. (Revised May 2015.)
  • July 2023
  • Article

Managerial Quality and Productivity Dynamics

By: Achyuta Adhvaryu, Anant Nyshadham and Jorge Tamayo
Do productivity and managerial quality vary within the firm? If so which managerial traits and practices matter most for team productivity? Combining granular garment production data with survey data on managers across 120 production lines in India, we document... View Details
Keywords: Productivity; Non-cognitive Skills; Learning By Doing; Ready-made Garments; Management; Management Practices and Processes; Management Skills; Performance Productivity; Fashion Industry; Fashion Industry; India
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Adhvaryu, Achyuta, Anant Nyshadham, and Jorge Tamayo. "Managerial Quality and Productivity Dynamics." Review of Economic Studies 90, no. 4 (July 2023): 1569–1607.
  • December 2014 (Revised May 2015)
  • Supplement

Growth Hacking at Bazaart (B)

By: Jeffrey Bussgang and Matthew G. Preble
"Growth Hacking at Bazaart (B)" provides a brief update of what has transpired at Bazaart since the timing of "Growth Hacking at Bazaart (A)". View Details
Keywords: Growth Hacking; Customer Acquisition; Startup Marketing; Startup Nation; Business Startups; Social Marketing; Marketing; Growth and Development; Customers; Fashion Industry; Fashion Industry; Israel
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Bussgang, Jeffrey, and Matthew G. Preble. "Growth Hacking at Bazaart (B)." Harvard Business School Supplement 815-077, December 2014. (Revised May 2015.)
  • November 2014
  • Case

Taryn Rose Launches Dresr: Street Marketing a Luxury Brand

By: Lena G. Goldberg, Marcel Saucet and Christine Snively
Serial entrepreneur and shoe designer Taryn Rose, M.D., prepared to launch a new e-commerce platform, Dresr, which would connect shoppers with tastemakers online. Dresr would bring the service element found in brick and mortar luxury stores into the online shopping... View Details
Keywords: E-commerce; Online Platforms; Online Marketing; Footwear; Legal Aspects Of Business; Street Marketing; Entrepreneurship; Internet and the Web; Luxury; Marketing Strategy; Digital Platforms; Legal Liability; Fashion Industry; Fashion Industry
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Goldberg, Lena G., Marcel Saucet, and Christine Snively. "Taryn Rose Launches Dresr: Street Marketing a Luxury Brand." Harvard Business School Case 315-025, November 2014.
  • 30 May 2017
  • First Look

First Look at New Research and Ideas, May 30

These findings challenge previous recommendations for optimal advice-seeking behavior. Harvard Business School Case 617-059 Flashion: Art vs. Science in Fashion Retailing Kate Wilson, retail analytics manager at Flashion, a View Details
Keywords: Sean Silverthorne
  • 05 Aug 2010
  • What Do You Think?

What Is Customer Opinion Good For?

book of five years ago, Blue Ocean Strategy, to check my recollection of what the authors had to say about the role of the customer in fashioning a strategy that would enable an enterprise to escape from red, blood-strewn, competitive... View Details
Keywords: by Jim Heskett; Technology
  • 01 Sep 2024
  • News

3-Minute Briefing: Kruti Patel Goyal (MBA 2004)

Depop, it’s our mission to make fashion circular with a platform that allows anyone to sell what’s in their closet. It’s really amazing to work at a company where the social mission and the business impact are 100 percent aligned, because... View Details
Keywords: Sarah Wyman
  • 01 Dec 2008
  • News

Faculty Books

a French aeronautic plant and shows how these spaces function as regulating mechanisms within workplaces, fashioning workers’ identity and self-esteem while allowing management to maintain control. On Competition, Updated and Expanded... View Details
  • 01 Apr 2001
  • News

Books: Brand New

products, organizations, and brands. She explains how they used their brands as strategic tools to create best-of-class companies that maintained close connections with customers and to fashion new markets for their products. These... View Details
Keywords: Startbucks; HP, Hewlett-Packard, Microsoft, Dell, eBay; Estee Lauder; John Heinz (MBA 1963); Publishing Industries (except Internet); Information
  • 01 Dec 2013
  • News

Plugged In

have a notion of what an electric car should be, and they are open to new technologies." And even if the youth market isn't ready for high-end wheels, changing the perception of the Cadillac brand among that crowd, he notes, can pay dividends when they eventually... View Details
Keywords: Transportation Equipment Manufacturing; Manufacturing
  • 08 Jun 2011
  • News

George Yeo: A Matter of Degrees

When Singapore’s George Yeo (MBA ’85) was a young man, his intellect and achievement made clear to his country’s leaders that he was destined to become an important national resource. Indeed, he has fashioned an impressive career built on... View Details
Keywords: Garry Emmons; Executive, Legislative, and Other General Government Support; Government
  • 21 Feb 2020
  • News

Style for Everyone

Nadia Boujarwah and Lydia Gilbert (both MBA 2013) cofounded Dia & Co right out of HBS, producing fashion and online services for plus-size women. In this interview, they talk about the inspiration for the idea and the need it serves. “Dia... View Details
Keywords: Apparel Manufacturing; Manufacturing
  • Profile

Bei Guo

before starting her own venture. "It's all a matter of timing," she says. Bei's dream business involves design and fashion retail in China. "There are many mature models in the West," says Bei, "but there are lots... View Details
  • 04 Jan 2010
  • Research & Ideas

Best of HBS Working Knowledge 2009

reduce their purchases of items when they see their friends buying them. This negative social effect reduces the revenue for this group by more than 14 percent. This finding is consistent with the typical fashion cycle wherein opinion... View Details
Keywords: by Staff
  • 22 Jun 2021
  • News

Looking at Losses in Gender Equity in Post-COVID Canada

will require support for women at every level of the labor force. “We really are at a turning point for the global economy,” Collenette adds. “Post-pandemic, either we fashion a world where women take their rightful place in every seat at... View Details
  • 01 Sep 2020
  • News

Giving Amazon the Boot

all of these things have been areas of great concern and have caused challenges for the fashion industry, because obviously it’s an industry built on premium brands, authenticity, and strong customer relationships,” he says. “Amazon is... View Details
Keywords: Lisa Scanlon Mogolov; Miscellaneous Store Retailers; Retail Trade
  • 01 Sep 2013
  • News

The New Rules of E-Commerce

thing. Shoppers want value but also a stimulating experience, or "discovery shopping." Rakuten helps its vendors, many of them small-shop owners, use social media to offer unique content, such as the fashion shop that chronicles its... View Details
Keywords: Sean Silverthorne; e-commerce; News, Library, Internet, and Other Services; Information; Miscellaneous Store Retailers; Retail Trade
  • Profile

Abhay Saboo

together India, China, Indonesia and the US," he says. Immediately after graduation, that may mean management roles with leading Indian companies such as Tata or Reliance. Later, Abhay hopes to create his own business and has "already started making plans for... View Details
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