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Show Results For
- All HBS Web
(666)
- People (4)
- News (161)
- Research (378)
- Events (4)
- Multimedia (9)
- Faculty Publications (338)
- 27 Sep 2021
- News
Sewn with Love
began raising funds to support small businesses within the fashion and garment industries that pivoted their manufacturing to create personal protective equipment and partnered with The RealReal, an e-commerce site for pre-owned luxury... View Details
- 01 Apr 2000
- News
Getting the Message
"Advertising executives in the online marketspace must have different analytical competencies than their counterparts in the traditional offline world," says Law, who helps recruit senior e-commerce executives for Russell Reynolds.... View Details
Keywords: Susan Young
- 29 Sep 2015
- First Look
September 29, 2015
significant changes, but the engineering and economic challenges of the industry made any move into that space a risky bet. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/716401-PDF-ENG Harvard Business School Case 616-003 SF Express: From Delivery to... View Details
Keywords: Sean Silverthorne
- March 2022
- Article
Learning to Rank an Assortment of Products
By: Kris Ferreira, Sunanda Parthasarathy and Shreyas Sekar
We consider the product ranking challenge that online retailers face when their customers typically behave as “window shoppers”: they form an impression of the assortment after browsing products ranked in the initial positions and then decide whether to continue... View Details
Keywords: Online Learning; Product Ranking; Assortment Optimization; Learning; Internet and the Web; Product Marketing; Consumer Behavior; E-commerce
Ferreira, Kris, Sunanda Parthasarathy, and Shreyas Sekar. "Learning to Rank an Assortment of Products." Management Science 68, no. 3 (March 2022): 1828–1848.
- 18 Apr 2005
- Research & Ideas
Prosper with Multi-Channel Retailing
with their best customers. While some retailers at the beginning of the e-commerce phenomenon feared that adding another channel would simply add costs and erode their other channels, she said the opposite is true in many cases.... View Details
- 01 Apr 2001
- News
Edwin Yu: Bidding on the Future
small participation fee. For now, the service is limited to Seoul and the capital’s suburbs. For somebody living on the cutting-edge of the e-commerce revolution, Yu is surprisingly relaxed and good-humored. Still, he isn’t letting his... View Details
- 01 Apr 2001
- News
Beyond Accommodation
operation when Gibbons arrived. He has since led the agency through unprecedented growth to $296 million in sales in FY2000. “I push the organization in a lot of ways it hasn’t been pushed before,” says Gibbons, who also led the effort to launch NIB’s View Details
- 01 Feb 2000
- News
Breaking Down Barriers: The Electronic Wallet
startups taking advantage of this new opportunity, with the traditional giants - American Express, IBM, and Microsoft, for instance - also getting into the act. Brodia, an e-commerce company dedicated to simplifying online shopping for... View Details
Keywords: Judith A. Ross
- September 2019 (Revised December 2019)
- Supplement
Anthony Soohoo: Retrospection on Dot & Bo
By: Thomas R. Eisenmann, Allison M. Ciechanover and George Gonzalez
The case describes the final year of the once-promising furniture e-tailer, Dot & Bo, that included a challenging fundraising market, troubles with logistics and operations, and a team tragedy. The founder looks back at the experience and shares his learnings about... View Details
Keywords: Startups; Furnishing; Leadership; Business Startups; Entrepreneurship; Internet and the Web; Failure; Learning; E-commerce; United States
Eisenmann, Thomas R., Allison M. Ciechanover, and George Gonzalez. "Anthony Soohoo: Retrospection on Dot & Bo." Harvard Business School Supplement 820-037, September 2019. (Revised December 2019.)
- September 2018
- Article
Aggregation of Consumer Ratings: An Application to Yelp.com
By: Weijia Dai, Ginger Jin, Jungmin Lee and Michael Luca
Because consumer reviews leverage the wisdom of the crowd, the way in which they are aggregated is a central decision faced by platforms. We explore this "rating aggregation problem" and offer a structural approach to solving it, allowing for (1) reviewers to vary in... View Details
Keywords: User Generated Content; Crowdsourcing; Yelp; Social and Collaborative Networks; Information; Internet and the Web; Learning; Mathematical Methods; E-commerce
Dai, Weijia, Ginger Jin, Jungmin Lee, and Michael Luca. "Aggregation of Consumer Ratings: An Application to Yelp.com." Quantitative Marketing and Economics 16, no. 3 (September 2018): 289–339.
- 24 Jul 2000
- Research & Ideas
Linking the Globe: The Role of Media and Communications
e-commerce is really about," said Job, "is reducing the gap between thought and action, between when you know something and when you do something about it." Third, he said, is a relevant brand that gives people confidence... View Details
- 01 Dec 2000
- News
Vivek Ranadivé
provides the infrastructure (or"middleware") that makes e-commerce work across disparate computer systems. His meaning, however, is just the opposite.. "The concept of e-business will disappear because every business will be an... View Details
- 01 Apr 2000
- News
Q & A: A Conversation with IRS Chief Charles Rossotti
private-sector employees? There are differences in compensation and entrepreneurship, although the employees who work on our Web site are just as creative and excited about their work as folks at any e-commerce business! Overall, there... View Details
Keywords: Garry Emmons
- 19 Dec 2017
- First Look
New Research and Ideas, December 19, 2017
e-Commerce Brand at Wayfair Wayfair, Inc. comprised five home goods, furniture, and décor e-commerce brands. Wayfair.com, the main brand, which was responsible for the majority of sales, targeted the... View Details
Keywords: Carmen Nobel
- 01 Sep 2016
- News
The Taxi Wars of Jakarta
prices. Incomes were soaring, and by some measures about 1,000 new cars were being added to Jakarta streets every day. Not long after his graduation in 2011, Makarim joined Germany-based e-commerce investment firm Rocket Internet as its... View Details
- January 2015 (Revised October 2016)
- Case
onefinestay: Building a Luxury Experience in the Sharing Economy
By: Jill Avery, Anat Keinan and Liz Kind
onefinestay was a two-sided marketplace that offered high-end home rentals to travelers who sought a more authentic and local experience than a typical upscale hotel might provide. After five years of rapid growth, it was time to do a comprehensive analysis of the... View Details
Keywords: Luxury Goods; Brand Building; Brand Management; Hospitality; Hotels; Digital Marketing; Brand Positioning; Luxury Service; Airbnb; Sharing Economy; Collaborative Consumption; Disruptive Business Model; Travel; Alternatives To Hotel; Branding; Customer Service; Exceeding Consumer Expectations; Client Acquisition; Reputation Management; Word Of Mouth; 2-way Business Model; Marketing; Marketing Strategy; Brands and Branding; Luxury; Disruption; Business Model; Entrepreneurship; E-commerce; Accommodations Industry; Tourism Industry; Travel Industry; United Kingdom
Avery, Jill, Anat Keinan, and Liz Kind. "onefinestay: Building a Luxury Experience in the Sharing Economy." Harvard Business School Case 515-072, January 2015. (Revised October 2016.)
- 29 Jan 2025
- Blog Post
Finding professional purpose: Building an impactful career that reflects your values with Lisa Tanzer (MBA 1993)
properties (Hasbro), contributed to taking an early e-commerce company in the educational toy space through an IPO and strategic exit (SmarterKids.com), and helped develop TV shows and product lines for major networks like PBS, Disney,... View Details
- 03 Aug 2015
- Research & Ideas
Why Fierce Competitors Apple and Amazon Became ’Frenemies’ Over eReaders
frenemies limited to the Apple-Amazon example. The same pattern may emerge when competing platforms with asymmetric profit strategies. For example, Amazon recently listed its Chinese e-commerce site as a virtual store on the massive... View Details
- 28 Mar 2017
- First Look
First Look at New Research, March 28
Shippo, prepares her pitch for a Series A funding round following a successful seed round. Customer adoption of Shippo’s e-commerce dashboard application, which allows small and medium retailers to compare delivery rates between shipping... View Details
Keywords: Sean Silverthorne
- 07 May 2018
- Research & Ideas
Why Online Retailers Should Hide Their Best Discounts
e-commerce world is a brutal competitive environment,” says Harvard Business School marketing professor Thales Teixeira. “One of the biggest levers retailers have at their disposal to bring in customers is price.” More discounts, however,... View Details