advice - Publications - Faculty & Research

17 Jul 2000
What Do You Think?

Where Is the Microsoft Board?

contradict, Jack Welch." As Tom Broge put it, "If someone can figure out how to get people to listen to good advice when they don't want to hear it, now THAT would be something big." Moris Simson's thought-provoking... View Details

Keywords: by James Heskett

05 Apr 2017
Research & Ideas

For Women Especially, It Pays to Know What Car Repairs Should Cost

low cost, and it makes a difference.” Wendy Guild Swearingen is a writer and editor based in Western New York. Related Reading: Fix This! Why is it so Painful to Buy a New Car? Lessons from Running GM’s OnStar Deconstructing the Price Tag Has information and... View Details

Keywords: by Wendy Guild Swearingen; Auto; Service

06 Apr 2016
Research & Ideas

Should Entrepreneurs Pitch Products or Ideas for Products?

her belt, the likelihood of the sale being a spec drops to about 40 percent. Advice for the novice seller Apart from investing in the idea to further resolve uncertainty, other ways for unknown writers to gain access to prospective buyers... View Details

Keywords: by Carmen Nobel; Motion Pictures & Video; Entertainment & Recreation; Banking

24 Nov 2009
First Look

First Look: Nov. 24

decision analysis. Drawing from each of these fields but methodologically distinct from them, negotiation analysis has mainly adopted an "asymmetrically prescriptive/descriptive" orientation. It develops the best possible advice... View Details

Keywords: Martha Lagace

05 Feb 2001
Research & Ideas

The Ten Deadly Mistakes of Wanna-Dots

Then hand over the technical work to them (that way nobody inside has to learn anything new) but refuse to take their advice about how the site should look (after all, you're the industry experts). Use more than one vendor—so you can have... View Details

Keywords: by Rosabeth Moss Kanter

22 Sep 2020
Research & Ideas

Recessions Push Some Entrepreneurs to Launch Too Soon

coupled with the diminished availability of financing, may have a negative impact on entrepreneurs’ ability to obtain cash, exit, and innovate. Silverthorne: What advice would you give to high-tech entrepreneurs facing this launch/no... View Details

Keywords: by Sean Silverthorne

21 Oct 2013
Research & Ideas

Missing the Wave in Ship Transport

continues today. Prices are extremely low, ships are being scrapped, and private equity firms are moving in to invest. Against The Wind The bulk shipping boom-bust trend offers sound advice to investors. "When rates are low and when... View Details

Keywords: by Kim Girard; Transportation

07 Nov 2005
What Do You Think?

Is Less Becoming More?

"I think we should find the answer in consumer psychology rather than in geographical markets, segmentation, and so on. . . . Too much choice is like having no choice, and buyers will start to feel that." What to do about all of this evoked a wide range of... View Details

Keywords: by James Heskett; Consumer Products

26 Jan 2021
Research & Ideas

A New Way to Cut Credit Card Debt: Pay Off One Purchase at a Time

easy way to make a little bit more progress and feel like you're having more control.” About the Author Kristen Senz is the growth editor of Harvard Business School Working Knowledge. [Image: iStockphoto/serts] What's the best financial View Details

Keywords: by Kristen Senz; Financial Services

04 Sep 2001
Research & Ideas

Five Questions for Max Bazerman

the federal level. Would government be better served by having more business leaders in office? A: I don't think that a business school professor can offer unbiased advice on who should run government. However, it is clear that most... View Details

Keywords: Re: Max H. Bazerman

05 Feb 2013
First Look

First Look: Feb. 5

of one-off contributions, constant mentoring and co-authorship with younger colleagues, distillation of advice into accessible and memorable forms, and investment in an institutional legacy. Beyond these aspects, which I elaborated in a... View Details

Keywords: Sean Silverthorne

16 Aug 2010
Lessons from the Classroom

HBS Introduces Marketing Analysis Tools for Managers

(CRM) planning by helping to segment the customer base by their profitability to the firm, so that managers can increase or decrease marketing expenditures to a particular segment. It provides specific advice on how much to spend to... View Details

Keywords: by Sarah Jane Gilbert

21 Apr 2008
Research & Ideas

The New Math of Customer Relationships

during times of economic stress. During such times, the most important advice that one can give is first remember that the service profit chain starts with employees—therefore, preserve that resource; second, consider dividing jobs at... View Details

Keywords: by Sean Silverthorne

23 Apr 2001
Research & Ideas

The Gulf: It’s a Family Affair

succeeding generations have an easier time adapting to their environment. My advice to families in business is to run a very professional business. Take pride in your traditions; at the same time encourage entrepreneurship. Encourage... View Details

Keywords: by Wendy Guild & Andrea Schulman

04 May 2020
Research & Ideas

Predictions, Prophets, and Restarting Your Business

what’s a manager to do given the uncertainty of both predictions and prophets? Here’s some advice to CEOs, CFOs, sales managers, and others who allocate the major resources in most firms. Whatever else you do in thinking about the future... View Details

Keywords: by Frank V. Cespedes

07 Dec 2016
HBS Case

Why Millennials Flock to Fintech for Personal Investing

to continue to offer sophisticated portfolio advice with technological solutions,” says Viceira. “Whether that will happen or not is an open question.” If it does, then expect more disruption in the financial advising industry in the next... View Details

Keywords: by Michael Blanding; Financial Services

03 Feb 2014
Research & Ideas

The Tricky Business of Managing Web Advertising Affiliates

advice to businesses using affiliate marketing programs. His new working paper, written with Wesley Brandi, is titled Information and Incentives in Online Affiliate Marketing. The paper offers ways to help companies make better choices... View Details

Keywords: by Kim Girard; Advertising; Publishing

17 Nov 2003
Research & Ideas

Lessons from a Nasty Trade Dispute

can win. This means hiring the proper consultants and legal advisors, particularly those who are well versed in the workings of the WTO. The last piece of advice is not really an action plan, rather an issue to recognize and keep in one's... View Details

Keywords: by Cynthia Churchwell

03 Jul 2018
What Do You Think?

Should CEO Satya Nadella Cancel Microsoft’s Contract with ICE?

families.” “Dr J Do what is right” put it this way: “The organization’s culture is getting tested My advice would be to quickly hold a series of town hall meetings with employees to gauge what they feel. More importantly, it needs to be a... View Details

Keywords: by James Heskett; Computer; Technology

31 Jan 2011
Research & Ideas

Taking the Fear out of Diversity Policies

aspect." Taking Their Own Advice Ramarajan and Thomas have been taking that positive approach in their research. Ramarajan is currently studying the concept of multiple identities—how people manage all the roles they play in life,... View Details

Keywords: by Carmen Nobel

Publications