Filter Results:
(1,437)
Show Results For
- All HBS Web
(1,437)
- People (4)
- News (580)
- Research (681)
- Events (3)
- Multimedia (34)
- Faculty Publications (495)
Show Results For
- All HBS Web
(1,437)
- People (4)
- News (580)
- Research (681)
- Events (3)
- Multimedia (34)
- Faculty Publications (495)
W. Earl Sasser
Earl Sasser is a Baker Foundation Professor at Harvard Business School and has been a member of the faculty there since 1969. He received a B.A. in Mathematics from Duke University in 1965, an MBA from the University of North Carolina in 1967, and a Ph.D. in... View Details
- 19 Mar 2014
- Research & Ideas
A Brand Manager’s Guide to Losing Control
sports some 80 million likes. Nutella has 23 million on its Facebook page. If fan communities feel supported by their brand, they are that much more likely to come to its defense when attacked. "Your best defense against the haters... View Details
- 04 Feb 2002
- Research & Ideas
How a Juicy Brand Came Back to Life
marketing, having developed Gatorade into a powerhouse national brand by skillfully executing a plan drawn straight from the marketing textbooks. After purchasing the sports drink from Stokely-Van Camp in 1983, Quaker introduced it into... View Details
- 01 May 2020
- Blog Post
5 Reasons to Join a Club at HBS
Student Organization (LASO), sports clubs like the B-School Blades, professional clubs like Entrepreneurship Through Acquisition (ETA), and interest clubs like the Wine & Cuisine Society. With classes moving online for the remainder... View Details
- 08 Apr 2019
- Sharpening Your Skills
The Life of Luxury and How to Sell It
subject of a case study showing that luxury and sustainability need not be mutually exclusive. The Ferrari WaySecretive sports car maker Ferrari opens up about how it bucked industry trends to achieve success. How Would You Price One of... View Details
- 04 Nov 2009
- What Do You Think?
What is the Role of Government Vis-à-Vis Capitalism?
sports analogy apply here, with government setting and enforcing the rules even-handedly through officials in its employ? Or is government's role instead to let market mechanisms and the "invisible hand" do their best? Have... View Details
Keywords: by Jim Heskett
- 20 Aug 2014
- Research & Ideas
Why the ALS Ice Bucket Challenge is a Social Media Blockbuster
Sports teams are not far behind. In fact, almost everyone who is challenged by a friend, coworker, or family member joins in. If ice buckets can help fund research to shed light on a terrible disease, such as ALS, more power to them, and... View Details
Keywords: by John Deighton
- 26 Jan 2022
- News
Making Peace with Anger
efforts in the world to show up, to be there for a sports game, for a concert recital, whatever the case might be. But I wasn’t really there mentally. I wasn’t engaged in being present for the boys, I was there to sort of carry the flag.... View Details
- Profile
Melcolm Ruffin
Growing up on the west side of Chicago, Melcolm Ruffin was immersed in three things: "a loving family that nurtured me," an emphasis on education, and a passion for basketball. "I loved sports and was a big basketball... View Details
Keywords: Entertainment/Media
- 21 Aug 2017
- Lessons from the Classroom
Companies Love Big Data But Lack the Strategy To Use It Effectively
to reshape their companies, and explored how they can put data to work for them in ways that create value for their own businesses. The data advantage in sports Big data is already being used heavily in the View Details
Keywords: by Dina Gerdeman
- 01 Mar 2024
- News
Alumni and Faculty Books and Podcasts
research, Michael Norton shows that rituals play a role in healing communities experiencing a great loss, marking life’s major transitions, driving a stadium of sports fans to ecstasy, and helping us rise to challenges and realize... View Details
- Web
Industry Information - Alumni
theoretical and empirical on cross-border banking, as well as information on regulatory initiatives. Reuters: Finance Breaking news on the banking industry delivered by Reuters journalists. + – Business of Sports Business of View Details
- 09 May 2023
- Blog Post
Celebrating Asian American and Pacific Islander Heritage Month at HBS (part 1)
between people from diverse backgrounds, celebrating the uniqueness of every individual and fostering a spirit of inclusivity wherever I go. Whether it's through hosting meals, cheering on my favorite sports teams, or running marathons, I... View Details
- 26 Oct 2018
- Blog Post
Making the Switch from Finance to Fitness
go to an indoor cycling class with her. I didn’t understand. The bikes didn’t move – why would I do this? Nevertheless, I went to a class at Flywheel Sports and left feeling better, physically and mentally. While I grew up playing... View Details
- 27 May 2015
- Blog Post
What is an HBS Section?
Sports (basketball, volleyball, flag football, squash, section Olympics, IM trivia) Group Travel (spring break in Costa Rica and Machu Pichu, long weekends in Iceland and Nashville) Section Retreats (long weekends in Cape Cod or ski... View Details
- Web
Marketing Awards & Honors - Faculty & Research
award for "contributions within the sports and entertainment industry," voted on by female sports and entertainment industry professionals, in 2018. Sunil Gupta : Finalist for the 2018 Paul E. Green Award... View Details
- 01 Oct 1999
- News
Banking on Success
time for vacations. What was your first job? I was a paperboy in Hartsdale, New York, for a few years, delivering the Reporter Dispatch. In high school, I sold sporting goods at E.J. Korvettes, a New York metropolitan area discount chain.... View Details
Keywords: Deborah E. Blagg
- January 2022 (Revised August 2022)
- Case
Jackie Robinson: Changing the World
By: Robert Simons and Max Saffer
This case traces the rise of Jackie Robinson from the poor streets of Pasadena, California to one of the most famous people in America after he overturned the color barrier in baseball. The case describes how as a youth he excelled at basketball, football, baseball,... View Details
Keywords: Diversity; Power And Influence; Personal Characteristics; Values And Beliefs; Mission And Purpose; Sports; Entrepreneurship; Leadership; Leading Change; Personal Development and Career; United States
Simons, Robert, and Max Saffer. "Jackie Robinson: Changing the World." Harvard Business School Case 122-042, January 2022. (Revised August 2022.)
- 17 Oct 2018
- Research & Ideas
Pro Basketball Coaches Display Racial Bias When Selecting Lineups
valio84sl As the National Basketball Association kicks off its regular season this week, a recent study makes a surprising discovery: Coaches favor players of their own race, giving them slightly more playing time than might be expected. And in follow-on research soon... View Details
- 28 Jun 2022
- Book
The Moral Enterprise: How Two Companies Profit with Purpose
How can government and business work together in this fractious political moment, when finding solutions to pressing problems like inequality and climate change are more urgent than ever? Rebecca Henderson, Harvard University’s John and Natty McArthur University... View Details
Keywords: by Avery Forman