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Publications

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    • All HBS Web  (3,276)
      • Faculty Publications  (706)

      Social ValueRemove Social Value →

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      • 2009
      • Chapter

      Creating Superior Customer Value in a Connected World

      By: Ranjay Gulati
      "In the early twenty-first century, customers are more demanding than ever, and difficult economic times make them all the more so. As customers tighten their wallets and increase their demands, firms face greater pressure to provide superior customer value. Reducing... View Details
      Keywords: Customer Satisfaction; Customer Value and Value Chain; Consumer Behavior; Product Design; Social and Collaborative Networks; Value Creation
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      Gulati, Ranjay. "Creating Superior Customer Value in a Connected World." In Business Network Transformation: Strategies to Reconfigure Your Business Relationships for Competitive Advantage, edited by Jeffrey Word. Jossey-Bass, 2009.
      • 2009
      • Book

      Supercorp: How Vanguard Companies Create Opportunity, Profits, Growth, and Social Good

      By: Rosabeth M. Kanter
      Supercorp is based on a 3-year study involving more than 350 interviews in 20 countries to identify the leadership practices and operating methods of major companies seeking profitable growth through innovation that benefits society. For example, when the tsunami and... View Details
      Keywords: Profit; Leadership; Mission and Purpose; Opportunities; Welfare
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      Kanter, Rosabeth M. Supercorp: How Vanguard Companies Create Opportunity, Profits, Growth, and Social Good. New York: Crown Business, 2009.
      • August 2009
      • Article

      The Reality and Myth of Sacred Issues in Negotiations

      By: A. E. Tenbrunsel, K A. Wade-Benzoni, V. H. Medvec, L. Thompson and M. H. Bazerman
      This paper investigates the role of sacred issues in a dyadic negotiation set in an environmental context. As predicted, when negotiators focus on sacred issues, this negatively impacts the negotiation, producing more impasses, lower joint outcomes, and more negative... View Details
      Keywords: Decision Choices and Conditions; Values and Beliefs; Negotiation Process; Negotiation Tactics; Conflict of Interests; Perception; Cooperation
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      Tenbrunsel, A. E., K A. Wade-Benzoni, V. H. Medvec, L. Thompson, and M. H. Bazerman. "The Reality and Myth of Sacred Issues in Negotiations." Negotiation and Conflict Management Research 2, no. 3 (August 2009): 263–284.
      • 2009
      • Working Paper

      Culture Clash: The Costs and Benefits of Homogeneity

      By: Eric J. Van den Steen
      This paper develops an economic theory of the costs and benefits of corporate culture—in the sense of shared beliefs and values—in order to study the effects of "culture clash" in mergers and acquisitions. I first use a simple analytical framework to show that shared... View Details
      Keywords: Mergers and Acquisitions; Cost vs Benefits; Values and Beliefs; Organizational Change and Adaptation; Organizational Culture; Motivation and Incentives; Theory
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      Van den Steen, Eric J. "Culture Clash: The Costs and Benefits of Homogeneity." Harvard Business School Working Paper, No. 10-003, July 2009.
      • July – August 2009
      • Article

      Restoring American Competitiveness

      By: Gary P. Pisano and Willy C. Shih
      For decades, U.S. companies have been outsourcing manufacturing in the belief that it held no competitive advantage. That's been a disaster, maintain Harvard professors Pisano and Shih, because today's low-value manufacturing operations hold the seeds of tomorrow's... View Details
      Keywords: Competitive Advantage; Value; Production; Innovation and Invention; Product Development; Government and Politics; Social Issues; Management Practices and Processes; Investment; Research and Development; Job Cuts and Outsourcing; Competency and Skills; Service Industry; United States
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      Pisano, Gary P., and Willy C. Shih. "Restoring American Competitiveness." Harvard Business Review 87, nos. 7-8 (July–August 2009). (Winner of McKinsey Award. First Place For the best articles published each year in the Harvard Business Review presented by McKinsey & Company​.)
      • 2009
      • Book

      Social Decision Making: Social Dilemmas, Social Values, and Ethical Judgments

      By: Roderick M. Kramer, Ann E. Tenbrunsel and Max H. Bazerman
      This book, in honor of David Messick, is about social decisions and the role cooperation plays in social life. Noted contributors who worked with Dave over the years will discuss their work in social judgment, decision making, and ethics which was so important to Dave. View Details
      Keywords: Judgments; Ethics; Values and Beliefs; Social and Collaborative Networks; Cooperation
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      Kramer, Roderick M., Ann E. Tenbrunsel and Max H. Bazerman, eds. Social Decision Making: Social Dilemmas, Social Values, and Ethical Judgments. New York: Routledge, 2009.
      • 2009
      • Introduction

      Social Dilemmas, Social Values, and Ethical Judgments: Touchpoints and Touchdowns in a Distinguished Scholarly Career

      By: R. M. Kramer, A. E. Tenbrunsel and M. H. Bazerman
      Keywords: Decision Choices and Conditions; Values and Beliefs; Social Issues; Civil Society or Community
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      Kramer, R. M., A. E. Tenbrunsel, and M. H. Bazerman. "Social Dilemmas, Social Values, and Ethical Judgments: Touchpoints and Touchdowns in a Distinguished Scholarly Career." Introduction to Chap. 1 Social Decision Making: Social Dilemmas, Social Values, and Ethical Judgments, edited by R. M. Kramer, A. E. Tenbrunsel, and M. H. Bazerman, 1–9. Routledge, 2009.
      • June 2009
      • Teaching Note

      The Rise of President Barack Hussein Obama (TN)

      By: David A. Thomas, Laura Morgan Roberts and Stephanie Creary
      Teaching Note for [409115]. View Details
      Keywords: Value; Political Elections; Personal Development and Career; Power and Influence; United States
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      Thomas, David A., Laura Morgan Roberts, and Stephanie Creary. "The Rise of President Barack Hussein Obama (TN)." Harvard Business School Teaching Note 409-134, June 2009.
      • June 2009 (Revised March 2011)
      • Module Note

      The Creative Industries: Managing and Marketing Talent

      By: Anita Elberse
      This module note examines issues concerning the management and marketing of talent in the creative industries. It describes the characteristics of the market for creative talent, discusses how individual talent creates and captures value, and explores how professional... View Details
      Keywords: Talent and Talent Management; Entertainment; Innovation and Management; Marketing; Creativity; Value
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      Elberse, Anita. "The Creative Industries: Managing and Marketing Talent." Harvard Business School Module Note 509-078, June 2009. (Revised March 2011.)
      • May 2009 (Revised January 2011)
      • Case

      HubSpot: Inbound Marketing and Web 2.0

      By: Thomas J. Steenburgh, Jill Avery and Naseem Ashraf Dahod
      This case introduces the concept of inbound marketing, pulling customer prospects toward a business through the use of Web 2.0 tools and applications like blogging, search engine optimization, and social media. Students follow the growth of HubSpot, an entrepreneurial... View Details
      Keywords: Customer Relationship Management; Entrepreneurship; Price; Growth and Development Strategy; Marketing Communications; Social and Collaborative Networks; Segmentation; Web
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      Steenburgh, Thomas J., Jill Avery, and Naseem Ashraf Dahod. "HubSpot: Inbound Marketing and Web 2.0." Harvard Business School Case 509-049, May 2009. (Revised January 2011.)
      • May 2009 (Revised November 2009)
      • Case

      Ralph Nader: When Purpose and Legacy Collide

      By: Nitin Nohria and Umaimah Mendhro
      This case tells the story of Ralph Nader's leadership, from his success as a crusader for consumer interests and active public participation in the political process to his controversial campaigns for the U.S. presidency. View Details
      Keywords: Values and Beliefs; Government and Politics; Leadership; Personal Development and Career; Reputation; Public Opinion; Public Administration Industry
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      Nohria, Nitin, and Umaimah Mendhro. "Ralph Nader: When Purpose and Legacy Collide." Harvard Business School Case 409-117, May 2009. (Revised November 2009.)
      • 2009
      • Chapter

      Collaboration Across Knowledge Boundaries within Diverse Teams: Reciprocal Expertise Affirmation as an Enabling Condition

      By: Amy C. Edmondson, Kate Roloff and Lucy H. MacPhail
      We review research on expertise diversity, psychological safety, team collaboration, and role identity to propose a model in which reciprocal affirmations of expertise identity among team members—a feature of the team environment that we conceptualize as a dimension of... View Details
      Keywords: Interpersonal Communication; Experience and Expertise; Learning; Knowledge Use and Leverage; Groups and Teams; Familiarity; Identity; Cooperation
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      Edmondson, Amy C., Kate Roloff, and Lucy H. MacPhail. "Collaboration Across Knowledge Boundaries within Diverse Teams: Reciprocal Expertise Affirmation as an Enabling Condition." In Exploring Positive Identities and Organizations: Building a Theoretical and Research Foundation, edited by Laura M. Roberts and Jane E. Dutton, 311–332. Psychology Press, 2009.
      • April 2009 (Revised November 2012)
      • Case

      Sermo, Inc.

      By: Thomas R. Eisenmann and Lars Peter Christian Nielsen
      Sermo operates the leading online professional network for physicians in the United States. Doctors use Sermo free of charge to post surveys regarding diagnostic and treatment concerns and to discuss these concerns, as well as challenges with managing their practices.... View Details
      Keywords: Entrepreneurship; Health Care and Treatment; Knowledge Sharing; Two-Sided Platforms; Conflict and Resolution; Social and Collaborative Networks; United States
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      Eisenmann, Thomas R., and Lars Peter Christian Nielsen. "Sermo, Inc." Harvard Business School Case 809-142, April 2009. (Revised November 2012.)
      • April 2009
      • Teaching Note

      SKS Microfinance (TN)

      By: Shawn A. Cole
      Teaching Note for [208137]. View Details
      Keywords: Venture Capital; Investment; Financing and Loans; Valuation; Social Enterprise; Equity; Financial Markets; Microfinance; For-Profit Firms; Financial Services Industry; India
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      Cole, Shawn A. "SKS Microfinance (TN)." Harvard Business School Teaching Note 209-132, April 2009.
      • Article

      A Blueprint for Pharmacy Benefits Managers to Increase Value

      By: William Shrank, Michael E. Porter, Sachin H. Jain and Niteesh K. Choudhary
      Pharmacy benefits managers (PBMs) have a unique opportunity to promote public health and generate value in the healthcare system. However, PBMs are largely evaluated on their ability to control costs rather than improve health. PBMs should be evaluated along three... View Details
      Keywords: Opportunities; Health; System; Cost Management; Partners and Partnerships; Motivation and Incentives; Value; Innovation and Invention; Performance Effectiveness; Health Industry; Pharmaceutical Industry
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      Shrank, William, Michael E. Porter, Sachin H. Jain, and Niteesh K. Choudhary. "A Blueprint for Pharmacy Benefits Managers to Increase Value." American Journal of Managed Care 15, no. 2 (February 2009).
      • January 2009
      • Case

      Creating The Partnership Solutions Group at Lehman Brothers

      By: David A. Thomas and Stephanie Creary
      Explores how two senior Wall St. executives created a successful commercial opportunity for Lehman Brothers that focused on building relationships with minority- and women-owned financial services firms. Illustrates how Patricia Miller Zollar and Nadja Fidelia aligned... View Details
      Keywords: Diversity; Gender; Partners and Partnerships; Power and Influence; Value Creation; Financial Services Industry
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      Thomas, David A., and Stephanie Creary. "Creating The Partnership Solutions Group at Lehman Brothers." Harvard Business School Case 409-042, January 2009.
      • January 2009 (Revised June 2014)
      • Case

      CityCenter (A): Vision and Design

      By: A. Eugene Kohn, John D. Macomber and Ben Creo
      CityCenter is a $9 billion project for MGM MIRAGE. The project's star architects have a major disagreement about a critical design issue. Bill Smith, head of the MGM MIRAGE Design Group, must resolve this issue to the satisfaction of all the project's stakeholders.... View Details
      Keywords: Buildings and Facilities; Cost vs Benefits; Design; Construction; Projects; Business and Stakeholder Relations; Conflict Management; Value Creation
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      Kohn, A. Eugene, John D. Macomber, and Ben Creo. "CityCenter (A): Vision and Design." Harvard Business School Case 209-052, January 2009. (Revised June 2014.)
      • 2009
      • Chapter

      Entrepreneurship and the History of Globalization

      By: G. Jones and R. Daniel Wadhwani
      In this article, we build on the recent efforts of scholars to reintroduce entrepreneurship into the research agenda of business historians. We examine the value and limitations of adapting recent social scientific theories and methods on entrepreneurship to research... View Details
      Keywords: History; Multinational Firms and Management; Resource Allocation; Research; Entrepreneurship; Cognition and Thinking; Growth and Development Strategy
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      Jones, G., and R. Daniel Wadhwani. "Entrepreneurship and the History of Globalization." In The Act of Accumulation. Essays in Honor of Gyorgy Kover, edited by J. Klement, K. Halmos, A. Pogany, and B. Tomka. Budapest: Századvég Kiadó, 2009.
      • Article

      When Dreaming Is Believing: The (Motivated) Interpretation of Dreams

      By: Carey K. Morewedge and Michael I. Norton
      This research investigated laypeople's interpretation of their dreams. Participants from both Eastern and Western cultures believed that dreams contain hidden truths (Study 1) and considered dreams to provide more meaningful information about the world than similar... View Details
      Keywords: Anchoring; Attribution; Dreams; Motivated Reasoning; Unconscious Thought; Communication Intention and Meaning; Judgments; Values and Beliefs; Information; Behavior; Cognition and Thinking; Motivation and Incentives
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      Morewedge, Carey K., and Michael I. Norton. "When Dreaming Is Believing: The (Motivated) Interpretation of Dreams." Journal of Personality and Social Psychology 96, no. 2 (February 2009): 249–264. (Winner of Society for Personality and Social Psychology. Theoretical Innovation Prize For an article or book chapter judged to provide the most innovative theoretical contribution to social/personality psychology within a given year presented by Society for Personality and Social Psychology​.)
      • December 2008
      • Teaching Note

      LinkedIn Corp., 2008 (TN)

      By: David B. Yoffie
      Teaching Note for [709426]. View Details
      Keywords: Internet and the Web; Social and Collaborative Networks; Rank and Position; Job Search; Revenue; Competition; Valuation; Financing and Loans; Mergers and Acquisitions
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      Yoffie, David B. "LinkedIn Corp., 2008 (TN)." Harvard Business School Teaching Note 709-432, December 2008.
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