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Show Results For
- All HBS Web
(2,802)
- People (5)
- News (719)
- Research (1,606)
- Events (7)
- Multimedia (23)
- Faculty Publications (1,158)
- February 2022
- Case
US Foods: Driving Post-Pandemic Success?
By: David E. Bell, Olivia Hull and Amy Klopfenstein
In November 2021, US Foods CEO Pietro Satriano must decide his company’s trajectory following the COVID-19 pandemic. US Foods suffered due to business closures and social distancing during the height of the pandemic. While the situation improved following the return of... View Details
Keywords: COVID-19 Pandemic; Agribusiness; Food; Goods and Commodities; Jobs and Positions; Job Design and Levels; Job Offer; Labor; Employment; Human Capital; Wages; Working Conditions; Operations; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Product Development; Diversification; Product Design; Service Delivery; Service Operations; Supply Chain Management; Social Psychology; Motivation and Incentives; Transportation; Truck Transportation; Transportation Networks; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; United States
Bell, David E., Olivia Hull, and Amy Klopfenstein. "US Foods: Driving Post-Pandemic Success?" Harvard Business School Case 522-023, February 2022.
- 09 Sep 2024
- HBS Case
McDonald’s and the Post #MeToo Rules of Sex in the Workplace
It was a brief dalliance, just a few weeks in length, over text and video only. The end of the affair was nonetheless just the beginning for Stephen Easterbrook, the McDonald’s CEO who went from being hailed as the company’s “savior” by... View Details
- 09 Jun 2022
- HBS Case
From Truck Driver to Manager: US Foods’ Novel Approach to Staff Shortages
In 2021, US Foods faced a problem that has become all too familiar: As thousands of Americans re-evaluated their work lives in the middle of the pandemic, the company—one View Details
Keywords: by Pamela Reynolds
- April 2006
- Teaching Note
Nestle and Alcon - The Value of a Listing (TN)
By: Mihir A. Desai and Kathleen Luchs
Keywords: Food and Beverage Industry
- October 1994 (Revised November 1994)
- Case
Alcoma: The Strategic Use of Frozen Concentrated Orange Juice Futures
By: Ray A. Goldberg, Phil Herndon and Katherine L. Morris
Increases in orange tree production led to an orange juice surplus. How does one manage price risk in the orange juice industry under these conditions? View Details
Keywords: Hedging; Plant-Based Agribusiness; Price; Risk Management; Futures and Commodity Futures; Food and Beverage Industry
Goldberg, Ray A., Phil Herndon, and Katherine L. Morris. "Alcoma: The Strategic Use of Frozen Concentrated Orange Juice Futures." Harvard Business School Case 595-029, October 1994. (Revised November 1994.)
- March 1991 (Revised May 1995)
- Case
Kraft General Foods: The Merger (A)
By: David J. Collis
Describes Philip Morris' acquisitions of General Foods in 1985 and Kraft, Inc. in 1989, focusing on the integration of Kraft and General Foods that forms a $30 billion food subsidiary. Details the steps required to merge these two large companies, emphasizing the... View Details
Keywords: Mergers and Acquisitions; Business Subsidiaries; Business or Company Management; Managerial Roles; Business Processes; Cooperation; Integration; Food and Beverage Industry
Collis, David J. "Kraft General Foods: The Merger (A)." Harvard Business School Case 391-139, March 1991. (Revised May 1995.)
- January 2000
- Case
The Dimensions of Brand Equity for Nestlé Crunch Bar: A Research Case
By: Jill Avery and Gerald Zaltman
An in-depth study of consumers' thoughts and feelings about a branded candy bar. View Details
Keywords: Brand Management; Brand Equity; Brand Communication; Brand ＆ Product Management; Brand Building; Brand Positioning; Brand Storytelling; Brand Strategy; Brand Value; Branding; Marketing; Advertising; Customer Satisfaction; Brands and Branding; Consumer Behavior; Food and Beverage Industry; Food and Beverage Industry
Avery, Jill, and Gerald Zaltman. "The Dimensions of Brand Equity for Nestlé Crunch Bar: A Research Case." Harvard Business School Case 500-083, January 2000.
- 2021
- Case
Walmart's Blockchain Quest: Integrating New Technology into a Complex Supply Chain
By: Andrew J. Hoffman
Blockchain is a digital, distributed, immutable ledger designed to build trust among parties without requiring an independent, third-party arbitrator or intermediary. The technology has potential to improve a variety of industries, including the complex, fragmented,... View Details
Hoffman, Andrew J. "Walmart's Blockchain Quest: Integrating New Technology into a Complex Supply Chain." William Davidson Institute Case 4-290-769, 2021.
- 21 Aug 2000
- Lessons from the Classroom
Under the Magnifying Glass: The Benefits of Being a Case Study
exists." "What better way is there to approach questions?" observed Jonathan Coles, whose company, Mavesa, a Venezuela-based food manufacturer, has been the subject of seven different cases.... View Details
Keywords: by Martha Lagace
- January 2019
- Case
Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case
By: Jill Avery and Gerald Zaltman
In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the terms of the Nestlé acquisition, each of the purchased... View Details
Keywords: Brand Equity; Marketing; Market Research; Qualitative Research; Marketing Communication; Customer Satisfaction; Brands and Branding; Consumer Behavior; Marketing Communications; Marketing Strategy; Food and Beverage Industry; United States; North America; Italy
Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case." Harvard Business School Case 519-061, January 2019.
- 07 Sep 2014
- News
An MBA That Served up a Big Slice of the Snack Market
Ray A. Goldberg
A native of North Dakota, Dr. Goldberg received his A.B. from Harvard University in 1948, his MBA from the Harvard Graduate School of Business Administration in 1950 and his Ph.D. in Agricultural Economics from the University of Minnesota in 1952.
... View Details
- 01 Jun 2021
- What Do You Think?
Are Employers Ready for a Flood of 'New' Talent Seeking Work?
talent that we know is on the way. A personal experience, however anecdotal it is, may provide food for thought. Last month, a female acquaintance with a long work record, a positive attitude, a high level View Details
Keywords: by James Heskett
- November 1997 (Revised December 2000)
- Case
Corn Products International, Inc.
By: Ray A. Goldberg and Tom Clay
A firm that started in corn processing and moved up the value-added food chain decides to spin-off the original commodity part of the business. How does the new spin-off survive and how does it develop a strategy? Firms in the food system are separating out their... View Details
Keywords: Transformation; Growth and Development Strategy; Brands and Branding; Marketing Strategy; Product Development; Service Delivery; Vertical Integration; Food and Beverage Industry
Goldberg, Ray A., and Tom Clay. "Corn Products International, Inc." Harvard Business School Case 598-051, November 1997. (Revised December 2000.)
- December 2003 (Revised January 2004)
- Case
7-Eleven, Inc.
By: David E. Bell and Hal Hogan
Can 7-Eleven United States replicate the successful experience of 7-Eleven Japan in selling fresh foods through convenience stores? Describes the Japanese system and shows the steps the company is taking to try to achieve the same success in the United States. View Details
Keywords: Distribution; Adoption; Success; Sales; Food; Food and Beverage Industry; Food and Beverage Industry; Japan; United States
Bell, David E., and Hal Hogan. "7-Eleven, Inc." Harvard Business School Case 504-057, December 2003. (Revised January 2004.)
- 20 Nov 2018
- Cold Call Podcast
Building a Nonprofit Marketplace to Feed America
- 2022
- Working Paper
Getting on the Map: The Impact of Online Listings on Business Performance
By: Michael Luca, Abhishek Nagaraj and Gauri Subramani
We evaluate the extent to which small businesses maintain an online presence, looking at restaurant listings on a major online review platform. While the majority of restaurants have an online presence, we find that roughly 18 percent in our sample have no presence as... View Details
Keywords: Small Business; Internet and the Web; Revenue; Digital Marketing; Food and Beverage Industry
Luca, Michael, Abhishek Nagaraj, and Gauri Subramani. "Getting on the Map: The Impact of Online Listings on Business Performance." Harvard Business School Working Paper, No. 23-031, December 2022.
- April 2000 (Revised September 2005)
- Case
Coca-Cola Company (A), The: The Rise and Fall of M. Douglas Ivester
By: Michael D. Watkins, Carin-Isabel Knoop and Cate Reavis
Chronicles M. Douglas Ivester's 26-month term as chairman and CEO of The Coca-Cola Co., and how he navigated the company through a series of what some considered "small crises." View Details
Keywords: Personal Development and Career; Crisis Management; Management Teams; Food and Beverage Industry
Watkins, Michael D., Carin-Isabel Knoop, and Cate Reavis. "Coca-Cola Company (A), The: The Rise and Fall of M. Douglas Ivester." Harvard Business School Case 800-355, April 2000. (Revised September 2005.)
- 2024
- Article
Beyond the 510(k): The Regulation of Novel Moderate-Risk Medical Devices, Intellectual Property Considerations, and Innovation Incentives in the FDA’s De Novo Pathway
By: Mateo Aboy, Cristina Crespo and Ariel Stern
Moderate-risk medical devices constitute 99% of those that have been regulated by the U.S. Food and Drug Administration (FDA) since it gained authority to regulate medical technology nearly five decades ago. This article presents an analysis of the interaction between... View Details
Keywords: Governing Rules, Regulations, and Reforms; Health Care and Treatment; Technology Adoption; Technological Innovation; Safety; Medical Devices and Supplies Industry; United States
Aboy, Mateo, Cristina Crespo, and Ariel Stern. "Beyond the 510(k): The Regulation of Novel Moderate-Risk Medical Devices, Intellectual Property Considerations, and Innovation Incentives in the FDA’s De Novo Pathway." Art. 29. npj Digital Medicine 7 (2024).
- February 2011
- Article
The Underdog Effect: The Marketing of Disadvantage and Determination Through Brand Biography
By: Neeru Paharia, Anat Keinan, Jill Avery and Juliet B. Schor
We introduce the concept of an underdog brand biography (UBB) to describe an emerging trend in branding in which firms author an historical account of their humble origins, lack of resources, and determined struggle against the odds. We identify two essential... View Details
Keywords: Marketing; Brand Management; Brands; Brand Building; Brand Positioning; Competitive Positioning; Advertising; Marketing Communication; Biography; Brands and Branding; Product Marketing; Emerging Markets; Network Effects; Demand and Consumers; Marketing Communications; Cost vs Benefits; Perspective; Advertising Campaigns; Marketing Strategy; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry
Paharia, Neeru, Anat Keinan, Jill Avery, and Juliet B. Schor. "The Underdog Effect: The Marketing of Disadvantage and Determination Through Brand Biography." Journal of Consumer Research 37, no. 5 (February 2011): 775–790. (Finalist, 2014 Best Article Award for a paper published in JCR in 2011.)