Publications

Publications

Filter Results: (1,972) Arrow Down
Filter Results: (1,972) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 27 of 1,972 Results →
  • 04 Feb 2014
  • First Look

First Look: February 4

  Publications August 2013 MIT Sloan Management Review The Art of Strategic Renewal By: Binns, Andy, J. Bruce Harreld, Charles A. O'Reilly, and Michael L. Tushman Abstract—In recent years, we have seen well-established companies such as... View Details
Keywords: Sean Silverthlorne
  • August 10, 2019
  • Editorial

E-Commerce Promised the World. Are We Happy With Our Purchase?

By: Louis Hyman and Kwelina Thompson
It has been 25 years since the first online transaction, but we are still struggling with the balance between convenience and security. View Details
Keywords: Technological Innovation; Technology Adoption; E-commerce; Consumer Behavior; Internet and the Web
Related
  • 23 Feb 2021
  • Research & Ideas

COVID-19 Shines New Light on Working Conditions in Supply Chains

invent their own standards?” he says. “It's because federal and state safety regulators haven’t set up clear rules and guidance.” We recently talked to Toffel, the Senator John Heinz Professor of Environmental Management, about how the pandemic has spurred companies... View Details
Keywords: by Danielle Kost; Apparel & Accessories
  • 09 Oct 2018
  • First Look

New Research and Ideas, October 9, 2018

after our intervention. Entrepreneurs with MBAs or accelerator experience did not respond to this intervention, suggesting that formal training can limit the spread of peer advice. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55072... View Details
Keywords: Dina Gerdeman
  • Spring 2015
  • Article

Bitcoin: Economics, Technology, and Governance

By: Rainer Böhme, Nicolas Christin, Benjamin Edelman and Tyler Moore
Bitcoin is an online communication protocol that facilitates virtual currency including electronic payments. Since its inception in 2009 by an anonymous group of developers, Bitcoin has served tens of millions of transactions with total dollar value in the billions.... View Details
Keywords: Market Platforms; Online Technology; Currency
Related
  • March 1997
  • Background Note

Note on Customer Behavior

By: Gerald Zaltman
A review of selected key concepts that are useful for understanding customers. The importance of understanding customers is also discussed, along with a short description of new frontiers in the study of customer behavior. View Details
Keywords: Knowledge; Marketing; Consumer Behavior
Related
  • October 2017 (Revised October 2022)
  • Case

Jumia Nigeria: from Retail to Marketplace (A)

By: Ramon Casadesus-Masanell and Namrata Arora
Founded in 2012, Jumia Nigeria, a startup effort by Germany-based Rocket Internet, aimed to become an African Amazon. The company entered the nascent market and immediately enjoyed an uptick in consumer spending fueled by the strength of Nigeria’s oil-based economy. By... View Details
Keywords: Retail; Marketplace; Inventory; Ecommerce; Funding; Business Ecosystem; Business Ecosystems; Competition; Business Model; Globalization; Emerging Markets; Expansion; Logistics; Competitive Strategy; E-commerce; Retail Industry; India; Nigeria; Africa
Related
  • September 2016 (Revised February 2017)
  • Case

Angie's List: Ratings Pioneer Turns 20

By: Robert J. Dolan and Ayelet Israeli
In 1995, before people “googled” or “yelped,” Angela Hicks (HBS, 2000) was establishing her Angie’s List as a pioneer in the accumulation and dissemination of consumer rating information. Hicks focused on the home repair and maintenance market and, as she put it,... View Details
Keywords: Pricing; Pricing Strategy; Services; Product Line Management; Growth; Conjoint Analysis; Market Research; Freemium; Growth Strategy; Two Sided Markets; Ecommerce; Platform; Platform Business; Platform Businesses; Platform Strategy; Platforms; Platforms And Ecosystems; Business Model; Internet and the Web; Business Growth and Maturation; Growth and Development Strategy; Price; Strategy; Digital Platforms; E-commerce; Service Industry; United States
Related
  • 06 May 2002
  • Research & Ideas

A Toolkit for Customer Innovation

collects revenue only after both the client and consumers are fully satisfied. R&D expenses could be just $1,000 for tweaking an existing flavor, but they could go as high as $300,000 for an entirely new family of flavors that require... View Details
Keywords: by Stefan Thomke & Eric Von Hippel
  • 16 Apr 2019
  • First Look

New Research and Ideas, April 16, 2019

consumer demand across the world. Purchase this case:https://hbsp.harvard.edu/product/619008-PDF-ENG Harvard Business School Case 619-029 Amazon Acquires Whole Foods (B) This short case, meant for pairing with HBS No. 615-013,... View Details
Keywords: Dina Gerdeman

    Linda A. Hill

    Linda A. Hill is the Wallace Brett Donham Professor of Business Administration at the Harvard Business School and Faculty Chair of the Leadership Initiative. Hill is regarded as one of the top experts on leadership and innovation. Hill is... View Details

    • 15 Oct 2014
    • Research & Ideas

    Apple Pay’s Technology Adoption Problem

    Bitcoin, a software-based online payment system, and he sees similarities between technology adoption roadblocks Bitcoin has encountered and issues Apple Pay is likely to face. "Apple Pay has the same problems as Bitcoin: There's no... View Details
    Keywords: by Dina Gerdeman; Technology; Retail
    • 01 Dec 2015
    • First Look

    December 1, 2015

    in response to a perceived security threat resulting from the Soviet policy of "Peaceful Coexistence" as well as Soviet misunderstanding and neglect of the anti-colonial revolution. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49812... View Details
    Keywords: Sean Silverthorne
    • January 2025
    • Article

    Reducing Prejudice with Counter-stereotypical AI

    By: Erik Hermann, Julian De Freitas and Stefano Puntoni
    Based on a review of relevant literature, we propose that the proliferation of AI with human-like and social features presents an unprecedented opportunity to address the underlying cognitive and affective drivers of prejudice. An approach informed by the psychology of... View Details
    Keywords: Prejudice and Bias; AI and Machine Learning; Interpersonal Communication; Social and Collaborative Networks
    Related
    • 27 Sep 2011
    • First Look

    First Look: September 27

    the United States. Download the paper: http://www.hbs.edu/research/pdf/12-015.pdf Reviews, Reputation, and Revenue: The Case of Yelp.com Author:Michael Luca Abstract Do online consumer View Details
    Keywords: Sean Silverthorne
    • September 2020
    • Article

    Customer Supercharging in Experience-Centric Channels

    By: David R. Bell, Santiago Gallino and Antonio Moreno
    We conjecture that for online retailers, experience-centric offline store formats do not simply expand market coverage, but rather, serve to significantly amplify future positive customer behaviors, both online and offline. We term this phenomenon “supercharging” and... View Details
    Keywords: Retail Operations; Marketing-operations Interface; Omnichannel Retailing; Experience Attributes; Quasi-experimental Methods; Operations; Internet and the Web; Marketing Channels; Consumer Behavior; Retail Industry
    Related
    • May 2021 (Revised February 2024)
    • Teaching Note

    THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)

    By: Ayelet Israeli and Jill Avery
    THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details
    Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Predictive Analytics; App Development; ＂Marketing Analytics＂; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; United States
    Related
    • 01 Aug 2018
    • What Do You Think?

    Are Free Trade and Free Markets Quaint Ideas From the Past?

    consumers and workers, and the political realities of modern governments. That appears to be a central message conveyed by responses to this month’s column. Ian Brinkley raised the issue of shifting needs of trading partners as a problem... View Details
    Keywords: by James Heskett
    • Teaching Interest

    Strategy and Technology

    Overview

    This course explores the unique aspects of creating effective management and investment strategies for technology-intensive businesses.  What are effective strategies for winning in markets with strong network effects?  How should... View Details

    Keywords: Strategy; Technology
    • 13 Oct 2010
    • Working Paper Summaries

    Employee Selection as a Control System

    Keywords: by Dennis Campbell; Banking