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  • All HBS Web  (1,076)
    • News  (346)
    • Research  (611)
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    • Multimedia  (7)
  • Faculty Publications  (338)

Show Results For

  • All HBS Web  (1,076)
    • News  (346)
    • Research  (611)
    • Events  (1)
    • Multimedia  (7)
  • Faculty Publications  (338)
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  • 19 Feb 2013
  • First Look

First Look: Feb. 19

Business School Case 513-036 As a he gets ready to release second quarter 2012 results, Ron Johnson, the new CEO of department store J.C. Penney, is reconsidering the dramatic changes he initiated for the business model and brand image of... View Details
Keywords: Sean Silverthorne
  • 23 Oct 2006
  • Research & Ideas

Will the “Long Tail” Work for Hollywood?

long-tail view suggests that consumers will purchase an increasing number and a wider variety of videos, everything from Hollywood classics to obscure foreign films. Long-tail proponents believe that consumers have very different tastes, and online View Details
Keywords: by Julia Hanna; Entertainment & Recreation
  • 22 Mar 2017
  • Research & Ideas

What's the Ideal Frequency for a Sales Quota?

them would just give up in the latter half, because there was no way they could make quota.” An ideal setting for a field experiment The retailer was an ideal setting for a field experiment for a few reasons. One, it operated 94 View Details
Keywords: by Carmen Nobel
  • 16 May 2017
  • First Look

First Look at New Ideas and Research, May 16

Performance By: Li, Shelley Xin, and Tatiana Sandino Abstract—Many service organizations empower frontline employees to experiment with different ways to meet diverse customer needs across different locations. We conducted a field experiment in a View Details
Keywords: Re: Multiple Faculty
  • 03 Apr 2012
  • First Look

First Look: April 3

512-004 Domino's Pizza is the world's second largest pizza company with 9,436 stores globally, 95% of which are franchised. Domino's franchisees in the U.S. market were able to purchase fresh dough, cheese, pizza toppings, and other menu... View Details
Keywords: Carmen Nobel
  • 20 Mar 2007
  • First Look

First Look: March 20, 2007

  Working PapersIncorporating Price and Inventory Endogeneity in Firm-Level Sales Forecasting Authors:Saravanan Kesavan, Vishal Gaur, and Ananth Raman Abstract As numerous papers have argued, sales, inventory, and gross margin for a View Details
Keywords: Martha Lagace
  • 29 Apr 2014
  • First Look

First Look: April 29

negative trend. For example, to welcome people back to its stores, J.C. Penney ran deep discount sales for Mother's Day and Veterans Day. By November 2013 the retail stores posted positive sales comparisons... View Details
Keywords: Sean Silverthorne
  • 25 Sep 2018
  • First Look

New Research and Ideas, September 25, 2018

examine whether centralized hiring (in this study, by the head office of a U.S. retail chain) or decentralized hiring (by store managers) leads to better employee-company matches. While centralized hiring... View Details
Keywords: Dina Gerdeman
  • 30 Jan 2006
  • HBS Case

The Case of the Mystery Writer’s Brand

success if it sold 200,000 copies. Today, the bar has been raised to 1.5 million copies, thanks in part to the dominance of "big-box" retailers (such as Wal-Mart and Costco) that only stock twenty or so bestsellers yet are... View Details
Keywords: by Julia Hanna; Entertainment & Recreation; Information; Publishing
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

and complementary effects across channels to provide sales forecasting, promotion planning, and customer relationship management guidance to multichannel managers. We investigate three contingencies in a sales analysis of a leading U.S. View Details
Keywords: Martha Lagace
  • 07 Dec 1999
  • Research & Ideas

Henry Heinz and Brand Creation in the Late Nineteenth Century

was not new to the late nineteenth century. Rural consumers had long bartered butter, eggs, horseradish, and other foodstuffs with storekeepers in exchange for sugar, coffee, and other items that could not be made at home. 55 Retailers... View Details
Keywords: by Nancy F. Koehn
  • 28 Jan 2014
  • First Look

First Look: January 28

Vision: Clearly Different? Ohio-based optical retailer Pearle Vision, part of the vertically integrated Italian eyewear group Luxottica, sold glasses and offered in-store eye exams. Once the largest U.S. optical retailer, Pearle Vision,... View Details
Keywords: Sean Silverthorne
  • 17 Mar 2022
  • Research & Ideas

Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’

example by refurbishing electronic products and selling them in stores to contribute to the recycling effort. “Purpose becomes your lighthouse in the storm,” Barry says. “Purpose is the direction you’re always going to move the company.... View Details
Keywords: by Ranjay Gulati
  • 16 Jul 2024
  • Op-Ed

Corporate Boards Are Failing in Their No. 1 Duty

who doesn’t understand the nuances of the business or how to effectively manage its people. In recruiting Bob Nardelli from GE, Home Depot’s board failed to choose someone who understood the retail business enough to recognize that the... View Details
Keywords: by Bill George
  • 22 Jul 2008
  • First Look

First Look: July 22, 2008

department stores and a new hypermarket—Nagesh was proud of the way the company had taken retail from its roots in simple transactions to a complete "experience" defined by the luxurious ambiance,... View Details
Keywords: Martha Lagace
  • 02 Feb 2004
  • Research & Ideas

Where Does Apple Go From Here?

to shrink, with iPod and iTunes driving their current revenue growth. Q: What do you think of Apple's mall store retail strategy? A: I think of their retail strategy as part of... View Details
Keywords: by Sean Silverthorne
  • 18 Feb 2015
  • First Look

First Look: February 18

http://www.pearsonhighered.com/educator/product/Managerial-Accounting-Decision-Making-and-Motivating-Performance/9780137024872.page February 2015 Rajiv Lal Retail Revolution: Will Your Brick & Mortar View Details
Keywords: Sean Silverthorne
  • 11 Oct 2004
  • Research & Ideas

Four Ways to Create Lasting Change

change initiative more recently? What were the main customer service problems that were harming the company? And what did the "Mystery Shopper" component reveal? A: In the late 1990s, the company's comparable-store sales gains (increases in sales for View Details
Keywords: by Martha Lagace
  • 24 Feb 2009
  • First Look

First Look: February 24, 2009

debts, substantial store closures and workforce reductions, and sufficient new private equity capital to help reposition and revitalize Daiei's retail operations. Overcoming these hurdles in a large and... View Details
Keywords: Martha Lagace
  • 08 Jun 2009
  • Research & Ideas

The Return of the Salesman

aims to make a one-time sale and hence can be quite insistent. This is the door-to-door salesman and the canvasser. Then there is the relationship-oriented salesperson. The classic instance of this was the traveling salesman who worked for a New York or Chicago... View Details
Keywords: by Sean Silverthorne; Retail
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