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Show Results For
- All HBS Web
(7,343)
- People (21)
- News (1,564)
- Research (4,722)
- Events (70)
- Multimedia (18)
- Faculty Publications (2,669)
- 30 Mar 2018
- News
Alibaba founders bet on US subscription clothing pioneer
- 2021
- Working Paper
Trade and the Single Car Market: The EC-Japan Elements of Consensus, 1985–1999
By: Grace Ballor
In 1991, in the midst of the program to create a liberal Single European Market and in the context of a new Joint Declaration for cooperation with Japan, the European Commission brokered a private deal to restrict Japanese imports into the European Community for nearly... View Details
Keywords: Market; Protectionism; Liberalization; Trade; Markets; International Relations; Auto Industry; Europe; European Union; Japan
Ballor, Grace. "Trade and the Single Car Market: The EC-Japan Elements of Consensus, 1985–1999." Harvard Business School Working Paper, No. 21-145, June 2021.
- 09 Apr 2001
- Research & Ideas
Marketing a Country: Promotion as a Tool for Attracting Foreign Investment.
organizations tended to be created for the purpose of marketing countries as investment sites and not with the primary objectives of screening investment or negotiating with... View Details
Keywords: by Louis T. Wells & Alvin G. Wint
- May 2004
- Article
Disclosure Practices of Foreign Companies Interacting with U.S. Markets
We analyze the disclosure practices of companies as a function of their interaction with the U.S. markets for a group of 794 firms from 24 countries in Asia-Pacific and Europe. Our analysis uses the Transparency and Disclosure scores developed recently by Standard &... View Details
Keywords: Management Practices and Processes; Markets; Investment; Size; Performance; Cross-Cultural and Cross-Border Issues; Corporate Governance; Corporate Disclosure; Trade; United States; Asia; Europe
Khanna, Tarun, Krishna G. Palepu, and Suraj Srinivasan. "Disclosure Practices of Foreign Companies Interacting with U.S. Markets." Journal of Accounting Research 42, no. 2 (May 2004).
- 18 Oct 2018
- Research & Ideas
How to Use Free Shipping as a Competitive Weapon
ablokhin Free shipping is an increasingly important tool in the online retailer's marketing arsenal, but few sellers understand the intricacies... View Details
- 09 Nov 2016
- Op-Ed
6 Lessons from Donald Trump's Winning Marketing Manual
promising to recreate it as the better tomorrow. The word "Again" is no accidental addition to the Make America Great slogan. Remember View Details
Keywords: by John A. Quelch
- 22 Mar 2024
- Blog Post
Driving Impact in Emerging Markets with HBS Alum Nneka Chime (MBA 2015)
analysis of your skills. Nneka’s key skills are creative problem-solving and building relationships, so she sought out opportunities to use those skills in the market. Other... View Details
- 15 Apr 2017
- News
Bringing Markets to Myanmar
that I think comes to each of us a few times in our life, where all of a sudden, all of the work that we've done over the years and all View Details
- 02 Mar 2017
- What Do You Think?
Is China About to Overtake the US for World Trade Leadership?
concentrate on fostering a stronger trade partnership between the US and China rather than thinking about it primarily as a competition. Janik Kersten commented that “China today is not yet taking part View Details
Keywords: by James Heskett
- 03 Mar 2008
- Research & Ideas
Marketing Your Way Through a Recession
advertisements by shifting from 30-second to 15-second advertisements, substituting radio for television advertising, or increasing the use of direct marketing, which gives more immediate sales impact. 4.... View Details
Keywords: by John Quelch
- 03 Apr 2019
- News
Do Your Experiential Marketing Moves Produce Enough ROI?
- Web
Events - Creating Emerging Markets
the interviews undertaken by the Creating Emerging Markets project can be used in research. View Details
- 01 Dec 2013
- News
To Market, to Market
donor), the Blavatnik Biomedical Accelerator identifies early-stage, highly promising technologies developed by Harvard University faculty, then helps those selected navigate the early stages of development... View Details
- 10 Nov 2015
- Blog Post
Using an MBA for a Career Change
I applied to MBA programs because I wanted to change careers. I went from spending six years at one company to trying out a number of industries and function areas in two years. During that time I learned two important things: 1. Maybe... View Details
- 2014
- Other Teaching and Training Material
Marketing Reading: Sales Force Design and Management
By: Doug J. Chung and Das Narayandas
This Core Curriculum Reading introduces students to (1) the importance of sales force design in implementing organizational strategy, and (2) the role of sales force management in linking structures and processes to behaviors. The material combines theoretical... View Details
Keywords: Sales Budget; Sales Compensation; Sales Cycle; Sales Force Management; Sales Forces; Sales Management; Sales Operations; Sales Organization; Sales Planning; Sales Strategy
Chung, Doug J., and Das Narayandas. "Marketing Reading: Sales Force Design and Management." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8213, 2014.
- 19 Oct 2012
- Research & Ideas
Digital Technology’s Profound Game Change for Marketers
software eating the world. Software is disrupting industry after industry and transforming large swathes of the economy. When I was an entrepreneur in View Details
- 08 Aug 2013
- News
Cause Marketing Gets Personal
says. A natural at fundraising and policy-making, Langer excelled at establishing cause-related marketing at NABCO. "I used to think I'd be terrible at marketing, until I realized how different it is to sell... View Details
- July 2007
- Article
Geographical Segmentation of U.S. Capital Markets
Demographic variation in savings behavior can be exploited to provide evidence on segmentation in US bank loan markets. Cities with a large fraction of seniors have higher volumes of bank deposits. Since many banks rely heavily on deposit financing, this affects local... View Details
Keywords: Age; Economy; Capital Markets; Banks and Banking; Financing and Loans; Local Range; United States
Becker, Bo. "Geographical Segmentation of U.S. Capital Markets." Journal of Financial Economics 85, no. 1 (July 2007): 151–178.
Business of Emerging Markets
economies, including issues of corporate reputation and responsibility in business. Right now I’m working on business involvement in education CSR initiatives, using View Details
- November 2022
- Teaching Note
Proximie: Using XR Technology to Create Borderless Operating Rooms
By: Ariel D. Stern, Alpana Thapar and Menna Hassan
Founded by Nadine Hachach-Haram in 2016, Proximie was a digital medicine platform that used mixed reality and a host of digital audio and visual tools to enable clinicians, proctors, and medical device company personnel to be virtually present in operating rooms (ORs),... View Details