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Publications

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  • All HBS Web  (1,489)
    • People  (7)
    • News  (461)
    • Research  (694)
    • Events  (4)
    • Multimedia  (18)
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Show Results For

  • All HBS Web  (1,489)
    • People  (7)
    • News  (461)
    • Research  (694)
    • Events  (4)
    • Multimedia  (18)
  • Faculty Publications  (311)
← Page 27 of 1,489 Results →
  • Web

2023 Reunion Presentations - Alumni

look like? Fueled by advances in digital technology, will a select few superstars in media and sports come to have a bigger impact on popular culture than they do now, and how will they use their power? Will we see bigger bets on likely... View Details
  • 17 Dec 2012
  • Research & Ideas

Teaming in the Twenty-First Century

smart cities, related to health care simply cannot be solved without cross-disciplinary collaboration," says Edmondson. To illustrate, she tells the story of the execution of a CT scan, a process that took four days to unfold in one... View Details
Keywords: by Maggie Starvish
  • 16 Nov 2016
  • Research & Ideas

Turning One Thousand Customers into One Million

integrated social media. Eventually, Etsy fostered an ecosystem of more than 150 third-party apps and tools to empower and support the sellers. Shifting from supply to demand As these platforms began acquiring new customers using View Details
Keywords: by Thales S. Teixeira and Michael Blanding; Retail; Transportation; Accommodations
  • Web

Podcast - Business & Environment

Fisher-Pinkert, Director of Digital Strategy at Harvard T.H. Chan School of Public Health Brady Seals, Manager of RMI’s Carbon-Free Buildings program Drew Michanowicz, senior scientist, PSE Healthy Energy... View Details
  • 30 Jun 2022
  • HBS Case

Peloton Changed the Exercise Game. Can the Company Push Through the Pain?

world went into lockdown, droves of people who couldn’t go to a health club turned their homes into one with Peloton’s pricey bikes and treadmills. Exercise enthusiasts used them with a devotion that earned them the nickname... View Details
Keywords: by Lane Lambert; Health; Health; Health
  • 27 Dec 2010
  • Research & Ideas

HBS Faculty on 2010’s Biggest Business Developments

Bill George, Professor of Management Practice Social networking is the most significant business development of 2010, topping the resurgence of the U.S. automobile industry. During the year social networking morphed from a personal communications View Details
Keywords: by Staff
  • Web

Technology & Operations Management - Faculty & Research

thousands of Chinese suppliers, we find that suppliers in cities with more wage-related activism increased compliance with MNEs’ wage-related standards but tempered improvement in occupational health and safety. This tradeoff is more... View Details
  • 19 Feb 2019
  • First Look

New Research and Ideas, February 19, 2019

behavioral health economics, focusing on insurance markets and product markets in health care. We argue that the prevalence of choice difficulties and biases leading to mistakes in these markets establish a... View Details
Keywords: Sean Silverthorne
  • 26 May 2015
  • First Look

First Look: May 26

http://hrleadsbusiness.org/rise-of-hr-e-book May 2015 JAMA, the Journal of the American Medical Association Medicine's Continuous Improvement Imperative By: Huckman, Robert S., and Ananth Raman Abstract— Maintaining quality and spurring innovation have long been... View Details
Keywords: Sean Silverthorne
  • 22 Feb 2024
  • Research & Ideas

How to Make AI 'Forget' All the Private Data It Shouldn't Have

Trustworthy AI Lab at the Digital Data Design Institute at Harvard. Neel shared insights on the nascent field that focuses on wiping the powerful technology’s virtual memory. “Increasingly, these models are trained on very large datasets... View Details
Keywords: by Rachel Layne; Technology; Information Technology
  • Web

Online Business Courses & Certifications | HBS Online

Credential New Personal Branding Professor Jill Avery Develop the tools to define and express your purpose, values, and points of differentiation and make your personal brand your competitive edge. 3 weeks, 2-4 hrs/week Pay by September... View Details
  • Web

Latin America - Global

entrepreneurs so that they can navigate the complexities of their environment more effectively. October 2024 EVENT Revitalize, Reinvent, Reskill: Unlocking Workforce Productivity Event in Medellín In October, in collaboration with the View Details
  • 17 Aug 2020
  • Research & Ideas

What the Stockdale Paradox Tells Us About Crisis Leadership

even excluding COVID-19 deaths) Mental health crises Secondary health problems from neglect/postponement of routine/preventative care Mass unemployment Dining, entertainment, arts, tourism industries—the... View Details
Keywords: by Boris Groysberg and Robin Abrahams
  • 29 Jul 2019
  • Research & Ideas

How Companies Benefit When Employees Work Remotely

student Cirrus Foroughi and Barbara Larson, executive professor of management at Northeastern University. While digital technology has made workers more efficient and accessible than ever before, many companies have been slow to let... View Details
Keywords: by Kristen Senz
  • 28 Oct 2011
  • Working Paper Summaries

Fairness, Efficiency, and Flexibility in Organ Allocation for Kidney Transplantation

Keywords: by Dimitris Bertsimas, Vivek F. Farias & Nikolaos Trichakis; Health
  • Web

Frameworks - Institute For Strategy And Competitiveness

HBS ISC Resources Resources Video Courses Data Events & Presentations Frameworks News Publications Frameworks Frameworks Michael Porter has developed a series of frameworks to support the expanse of his research areas. Value-Based Health... View Details
  • 18 Sep 2007
  • Research & Ideas

How Brand China Can Succeed

Its double digit economic growth rates—especially for a country of over a billion people—have been enviable. China has become factory to the world. The Chinese are rightly proud of their achievements and the 2008 Olympics promise to be... View Details
Keywords: by John Quelch
  • April 2013 (Revised October 2013)
  • Case

National Instruments

By: Lynda M. Applegate, Keri Pearlson and Natalie Kindred
This case explores the use of social media to support product design, customer support, marketing and HR activities at National Instruments (NI). Based in Austin, Texas, with over $1 billion in 2011 sales, NI designs, produces, and sells software and hardware platforms... View Details
Keywords: Organizational Structure; Applications and Software; Organizational Culture; Technological Innovation; Digital Platforms; Innovation and Management; Media; Management Systems; Social and Collaborative Networks; Information Technology Industry; Service Industry; Texas
Citation
Educators
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Related
Applegate, Lynda M., Keri Pearlson, and Natalie Kindred. "National Instruments." Harvard Business School Case 813-001, April 2013. (Revised October 2013.)
  • Web

Biography - Institute For Strategy And Competitiveness

competition, the environment, and health care. His approach is based on understanding the overall economics and structure of complex systems, in contrast to particular elements or parts. His extensive research is widely recognized in... View Details
  • Working Paper

AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance

By: Yannick Exner, Jochen Hartmann, Oded Netzer and Shunyuan Zhang
Generative AI’s recent advancements in creating content have offered vast potential to transform the advertising industry. This research investigates the impact of generative AI-enabled visual ad creation on real-world advertising effectiveness. For this purpose, we... View Details
Keywords: Digital Marketing; AI and Machine Learning; Advertising; Consumer Behavior; Advertising Industry
Citation
SSRN
Related
Exner, Yannick, Jochen Hartmann, Oded Netzer, and Shunyuan Zhang. "AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance." SSRN Working Paper Series, No. 5096969.
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