Publications

14 Feb 2005
Research & Ideas

Desktop Search and Revenue Streams

Yahoo is able to collect data, such as click patterns, from its users and use the information to individually "tune" searches to users' personal tendencies. Such product improvements, Horowitz said, will change the nature of... View Details

Keywords: by Julie Jette

Research Summary

Global Supply Chains: The Looming “Great Reallocation”

By: Laura Alfaro

Global supply chains have come under unprecedented stress as a result of US-China trade tensions, the Covid-19 pandemic, and geopolitical shocks. We document shifts in the pattern of US participation in global value chains over the last four decades, in terms of... View Details

Web

Reconceiving Products & Markets - Institute For Strategy And Competitiveness

Three Levels of CSV Reconceiving Products & Markets Redefining Productivity in the Value Chain Improving the Local & Regional Business Environment Reconceiving Products & ... Reconceiving Products & Markets... View Details

Web

Continuity of Strategic Direction - Institute For Strategy And Competitiveness

Value Chain Continuity of Strategic Direction Continuity of Strategic ... Continuity of Strategic Direction Strategy is about making choices. The hardest thing for many companies is sticking to those choices... View Details

Fast Answer

Black Business Leaders and Entrepreneurship

2019-2020 report has a section on African-American consumers. Consumer & Business Demographics Demographic profiles of potential target customers including jobs and occupations, educational... View Details

15 Apr 2011
News

Something for the weekend

10 Jan 2005
Research & Ideas

Motivation and the Cross-Sector Alliance

alliances are built. By motivations, we mean the conscious values and explicit purposes that initially drive individuals and organizations to explore the possibility of working... View Details

Keywords: by James Austin, Ezequiel Reficco & SEKN research team

2023
Working Paper

Culture as a Signal: Evidence from a Natural Field Experiment

By: Wei Cai, Dennis Campbell and Jiehang Yu

The importance of culture as an informal management control system is increasingly acknowledged in academia. While prior research mainly focuses on the value of culture on internal stakeholders (e.g., employees), we examine whether culture serves as a credible signal... View Details

Keywords: Organizational Culture; Groups and Teams; Customer Focus and Relationships

SSRN

April 1996 (Revised April 2004)
Case

Virtual Vineyards

By: Jeffrey F. Rayport, Alvin J. Silk, Lisa Klein Pearo and Thomas A. Gerace

Virtual Vineyards markets wine from small California vineyards directly to consumers through its site on the World Wide Web. It also facilitates fulfillment of customer orders. The case focuses on the ways in which Virtual Vineyards provides value to end consumers... View Details

Keywords: Customer Focus and Relationships; Technological Innovation; Management; Service Operations; Internet and the Web

03 Oct 2023
Research Event

Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips

wants. Now remember you're if you're at HBS you're doing plenty of math. For you Divinity School students, remember back to high school. Sorry. And you can raise, you can raise the value of a fraction by... View Details

Keywords: by HBS Staff

February 2013 (Revised May 2013)
Case

Juan Valdez: Innovation in Caffeination

By: Michael I. Norton and Jeremy Dann

Corporate entrepreneurs attempt to revive Colombia's famous Juan Valdez brand in the age of Starbucks, with café chain and packaged coffee ventures. In the 1970s and 80s, the iconic "Juan Valdez" ingredient brand was the most recognized in the world of coffee. The... View Details

Keywords: Innovation; Branding; Global Business; Sales; Marketing; Retailing; Corporate Strategy; Organizational Change; Corporate Entrepreneurship; Brands and Branding; Innovation and Invention

April 2000
Case

Financing of Project Achieve, The (A)

By: Mihir A. Desai

An entrepreneur is forced to analyze the tradeoffs between different equity providers through a detailed analysis of venture financing terms and cash flow forecasts. The founder of a Web-based IMS for schools must negotiate a term sheet, determine funding needs, value... View Details

Keywords: Business Startups; Forecasting and Prediction; Venture Capital; Cash Flow; Equity; Negotiation Deal; Valuation

December 2011 (Revised October 2014)
Background Note

Business Model Analysis for Entrepreneurs

By: Thomas Eisenmann

This note defines a business model and its major elements: a customer value proposition, a technology and operations management plan, a go-to-market plan, and a profit formula. For each element, the note lists questions that an entrepreneur must address when evaluating... View Details

Keywords: Business Model

21 Jun 2010
Research & Ideas

Strategy and Execution for Emerging Markets

firms should create value wherever they are. But when we ask what kind of value and for whom, who are the relevant stakeholders, how is work actually going to be implemented on... View Details

Keywords: by Martha Lagace

July 2005 (Revised August 2006)
Case

Amagansett Funds (A)

Amagansett Funds has had a troubled history with its customer relationship management (CRM) system. Sales agents feel that they derive no value from it and that it is a "tax on their jobs." Amagansett is investigating whether CRM can be improved by making its data... View Details

Keywords: Management; Customer Relationship Management; Information Technology; Financial Services Industry