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  • 08 May 2006
  • Lessons from the Classroom

Writing the Case for Public School Reform

The state of public education in the United States is a perennial hot-button topic, with rhetoric often outpacing any real sense of progress. The Public Education Leadership Project (PELP), a 2003 joint initiative of HBS and Harvard's... View Details
Keywords: by Julia Hanna; Education
  • 07 Dec 1999
  • Research & Ideas

Henry Heinz and Brand Creation in the Late Nineteenth Century

strategic rationale of branding and its importance to competing effectively on the demand side of the economy. In a young market, he realized, consumers had to be able to identify a particular product's source, functional attributes, and perceived quality relative to... View Details
Keywords: by Nancy F. Koehn
  • 23 May 2016
  • Research & Ideas

A Little Understanding Motivates Copyright Abusers to Pay Up

enforce, they are going to frustrate their photographers,” says Mortimer, speaking with Luo at a recent faculty seminar at HBS. “On the other hand, if they go after infringers in the wrong way, they may upset their customer base.” For... View Details
Keywords: by Michael Blanding; Media & Broadcasting; Publishing
  • 04 Nov 2008
  • First Look

First Look: November 4, 2008

and lower their ambitions when rejected. We derive the comparative statics with respect to the sellers' initial reputation, the probability of fortuitous disclosure, the sellers' self-knowledge and impatience, and the concentration of the... View Details
Keywords: Martha Lagace
  • 21 Nov 2016
  • Research & Ideas

It Matters That Your CEO Doesn't Know Much About Sales

more specialists are needed to stay up to date with functional best practices. The problem that this influx of specialists creates, Cespedes says, is that fewer senior executives are responsible for integrating activities across the multiple activities that determine... View Details
Keywords: by Michael Blanding
  • 03 Nov 2009
  • First Look

First Look: Nov. 3

economic downturn. The sharing of customer information across units and its use in the creative process are key initiatives analyzed in the case. CEO Robert Polet joined the high-end fashion Gucci Group in... View Details
Keywords: Martha Lagace
  • September 2023 (Revised September 2023)
  • Supplement

On

By: Ramon Casadesus-Masanell, Karolin Frankenberger, Sascha Mader, Jordan Mitchell and Karen Elterman
Slides to support the teaching of the On case, 723-430. On is a premium performance running shoe company founded in Switzerland in 2010. The company rapidly gained traction through its unique CloudTec cushioning technology, its innovative midsole plate called the... View Details
Keywords: Brands and Branding; Business Growth and Maturation; Business Model; Business Startups; Business Strategy; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customer Focus and Relationships; Customer Satisfaction; Digital Marketing; Disruptive Innovation; Distribution Channels; Entrepreneurship; Environmental Sustainability; Global Strategy; Initial Public Offering; Innovation and Invention; Innovation Strategy; Market Entry and Exit; Marketing Strategy; Product Design; Product Development; Product Marketing; Social Media; Strategy; Supply Chain Management; Technological Innovation; Apparel and Accessories Industry; Consumer Products Industry; Manufacturing Industry; Retail Industry; Sports Industry; Europe; Germany; Switzerland; United States
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Casadesus-Masanell, Ramon, Karolin Frankenberger, Sascha Mader, Jordan Mitchell, and Karen Elterman. "On Slides." Harvard Business School PowerPoint Supplement 724-376, September 2023. (Revised September 2023.)
  • 26 Apr 2016
  • First Look

April 26

Greening Walmart: Progress and Controversy In 2005, Walmart, the world’s largest retailer, launched a sustainability initiative aimed at reducing waste and making the company more environmentally and socially conscious. By 2015, the... View Details
Keywords: Sean Silverthorne
  • 17 Aug 2010
  • First Look

First Look: August 17

Lynch. Negotiations for the acquisition had begun a few months earlier, during the disastrous week in September in which Lehman Brothers declared bankruptcy. Initially both Merrill and BofA viewed their agreement favorably, but in the... View Details
Keywords: Martha Lagace
  • 10 Sep 2008
  • Research & Ideas

Long-Tail Economics? Give Me Blockbusters!

by focusing on bigger films that require a bigger commitment." Jeff Robinov believes in blockbusters and his strategy is to create more of them. The pharmaceutical and entertainment industries are similar. R&D costs in both are high. Results are unpredictable.... View Details
Keywords: by John Quelch; Entertainment & Recreation; Pharmaceutical
  • 05 Jun 2013
  • Op-Ed

Corporate Leaders Need to Step Up on Climate Change

Green initiatives are ubiquitous these days, implemented with zeal at companies like Dupont, IBM, Walmart, and Walt Disney. The programs being rolled out—lighting retrofits, zero-waste factories, and carpool incentives—save money and... View Details
Keywords: by Michael Toffel & Auden Schendler
  • 25 Sep 2018
  • First Look

New Research and Ideas, September 25, 2018

not increase the quality of employee-company matches but is associated with relatively higher employee departure rates in stores where the manager is likely to be more informed than headquarters (stores that serve repeat customers, stores that serve View Details
Keywords: Dina Gerdeman
  • 16 Dec 2015
  • Research & Ideas

What Happens When Zambian Schoolgirls Receive Negotiation Training

separated into three groups: a “negotiation group” in which female Zambian coaches used the customized curriculum to teach negotiation skills during after-school sessions, a “safe space group” that attended group game and study sessions... View Details
Keywords: Re: Kathleen L. McGinn
  • 25 Feb 2015
  • Lessons from the Classroom

Scholars and Students Unpack the Digital Business Revolution

Think of Harvard Business School's recently launched the Digital Initiative (D/I) as a giant laboratory, where leading scholars and practitioners convene to research, teach, and put into practice new understandings about the relentless... View Details
Keywords: by Julia Hanna; Education; Technology
  • 08 Jun 2009
  • Research & Ideas

The Return of the Salesman

devoted much attention to the subject of selling and marketing, but relatively little to salespeople until the 1990s. Why the initial neglect? What rekindled renewed interest in the peddler? A: It's as if Arthur Miller's Death of a... View Details
Keywords: by Sean Silverthorne; Retail
  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

short term, but produces complementary effects in both the catalog and the online channels in the long term; the complementary effects, which are magnified in the online channel, more than overcome the initial losses in the catalog... View Details
Keywords: Martha Lagace
  • 17 Jul 2012
  • First Look

First Look: July 17

increases that would solve these problems are not expected in the near- or medium-term. The paper outlines first a number of directions for effecting improvement through marginal capacity increases and better management of demand and available capacity. It then... View Details
Keywords: Sean Silverthorne
  • 10 Feb 2015
  • First Look

First Look: February 10

315-060 The Basic LCA Framework No abstract available. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/315060-PDF-ENG Harvard Business School Case 214-055 Restructuring JAL Hideo Seto, the recently appointed chairman of the investment committee of the... View Details
Keywords: Sean Silverthorne
  • 23 Jun 2003
  • Research & Ideas

Psychology, Pathology, and the CEO

market share. Its Mach3 shaving system was a blockbuster product, but the company was suffering the effects of its own reliance on trade loading—the practice of offering discounts to retail customers at the end of a quarter in order to... View Details
Keywords: by Rosabeth Moss Kanter
  • 28 Aug 2006
  • Research & Ideas

Online Match-Making with Virtual Dates

Literally millions of people have found dates through online match-making services, so who says the Internet is isolating? The problem for many users, however, is that initial matches are often imperfect—even frustrating—because the... View Details
Keywords: by Martha Lagace; Publishing
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