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  • 29 Jun 2011
  • News

London's Olympic ticketing deserves a medal

  • 28 Jun 2016
  • First Look

June 28, 2016

businesses. The strategy literature uses real option theory to explain the transition to scale, but does not consider the complex relationships between corporate ventures and their parent organizations. By comparing six longitudinal cases... View Details
Keywords: Sean Silverthorne
  • September 2008
  • Case

Pfizer Inc: Building an Innovation Center

By: Stefan H. Thomke and Ashok Nimgade
The case describes Pfizer's efforts to build and run an innovation center in Cambridge, Massachusetts. As the center goes through different periods of leadership and strategic models, its relationship with the corporation and other research sites is explored. The case... View Details
Keywords: Innovation and Management; Innovation Strategy; Leadership; Organizational Culture; Research and Development; Pharmaceutical Industry; Cambridge
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    Youngme Moon

    Youngme Moon is the Donald K. David Professor of Business at Harvard Business School. Professor Moon's research sits at the intersection of brand strategy and culture, with a particular focus on the emergent AI economy. She is the author of the bestselling book, View Details

    Keywords: advertising; automobiles; automotive; clothing; communications; computer; consumer products; e-commerce industry; electronics; entertainment; fashion; high technology; home video games; information; information technology industry; internet; marketing industry; music; pharmaceuticals; toy; video games
    • Research Summary

    Research: Shareholder Value in Europe

    Marc L. Bertoneches research involves a series of empirical studies on value creation among Europes leading companies and the role of different models of corporate governance. He is also developing cases on European companies (Jazztel, Allianz, etc.). View Details
    • 17 Jun 2015
    • News

    How Maria Sharapova Became the World’s Wealthiest Female Athlete

    • 01 Aug 2006
    • First Look

    First Look: August 1, 2006

    vital area. Download working paper: http://www.hbs.edu/research/pdf/06-060.pdf   Cases & Course MaterialsBig Bazaar Harvard Business School Case 606-099 Describes a high-growth Indian retailer, Pantaloon... View Details
    Keywords: Sean Silverthorne
    • 09 Dec 2010
    • News

    Institute for Strategy and Competitiveness at Harvard Business School to Map Clusters in U.S. Regions

    • Research Summary

    Evolution of Competitive Advantage

    Anita M. McGahan is studying the evolution of competitive advantage among firms in a cross section of industries. She is particularly interested in the structural conditions that enable firms to develop an enduring competitive advantage in new markets. McGahan has... View Details
    • September 2019
    • Supplement

    Adaptive Platform Trials: The Clinical Trial of the Future? (B)

    By: Ariel D. Stern and Sarah Mehta
    This case provides an update to the (A) case, which introduces students to adaptive platform trials, an ambitious, more efficient type of clinical trial that increases access to therapies. The (A) case centers on Dr. Brian Alexander’s efforts to launch an adaptive... View Details
    Keywords: Clinical Trials; Drug Trials; Drug Testing; Cancer Trials; Glioblastoma; Platform Trials; Adaptive Trials; Adaptive Platform Trials; Health Testing and Trials; Health Care and Treatment; Financing and Loans; Business Strategy; Health Industry; United States
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    • June 2017
    • Case

    Harmonie Water: Refreshing the World Naturally

    By: John A. Quelch and John L. Teopaco
    The marketing director of Harmonie Mineral Water—the second-best selling bottled water in the world—is using findings from two project studies to assess how to establish a global brand identity for Harmonie via television advertising. He must decide what product... View Details
    Keywords: Brands and Branding; Advertising; Marketing Communications; Global Strategy; Food and Beverage Industry
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    • April 2020
    • Supplement

    Open Innovation at Fujitsu (C)

    By: Amy C. Edmondson and Jean-François Harvey
    This follow-on case study provides a multi-year update on the achievements of the Open Innovation Gateway (OIG). Over time, OIG honed a process that enabled open innovation. It developed three streams of activities, namely co-creation projects with major customers and... View Details
    Keywords: Open Innovation; Inter-organizational Relationships; Collaborative Innovation and Invention; Change Management; Relationships; Leadership Development
    Related
    • October 2017 (Revised September 2018)
    • Supplement

    Jumia Nigeria: from Retail to Marketplace (B)

    By: Ramon Casadesus-Masanell and Namrata Arora
    This follow up case study explores the ramifications of Jumia's decision to move from a retail-led to a markplace business model for its e-commerce platform. The case visits the company's successes as well as its many failures when adopting this vendor-led strategy. ... View Details
    Keywords: Retail; Marketplace; Inventory; Funding; Business Ecosystems; Business Ecosystem; Competition; Business Model; Globalization; Emerging Markets; Expansion; Logistics; Retail Industry; India; Nigeria; Africa
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    • June 1999 (Revised December 2003)
    • Case

    Snapple

    By: John A. Deighton
    Tells the story of Snapple's rise and fall, and poses the question "Can it recover?" Many soft-drink brands flourished in the 1980s serving New York's Yuppies, but only Snapple made the big time. It went from local to national success and was poised to go international... View Details
    Keywords: Strategic Planning; Industry Growth; Failure; Brands and Branding; Food and Beverage Industry
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    • 26 Feb 2018
    • News

    The quest to win over Amazon

    • February 2013
    • Article

    Institutions and Venture Capital

    By: Josh Lerner and Joacim Tag
    We survey the literature on venture capital and institutions and present a case study comparing the development of the venture capital market in the United States and Sweden. Our literature survey underscores that the legal environment, financial market development,... View Details
    Keywords: Venture Capital; Organizations; Taxation; Entrepreneurship; Financial Markets; United States; Sweden
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    • 2011
    • Working Paper

    Risky Trust: How Multi-entity Teams Develop Trust in a High Risk Endeavor

    By: Faaiza Rashid and Amy C. Edmondson
    This paper explicates the challenge of risky trust, which we define as trust that exists between parties vulnerable to high economic, legal, or reputational risks at individual or organizational levels. Drawing from analyses of data collected in a grounded case study... View Details
    Keywords: Interpersonal Communication; Leadership; Business Processes; Groups and Teams; Risk and Uncertainty; Trust; Construction Industry; United States
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    • 27 Sep 2018
    • Research & Ideas

    Religion in the Workplace: What Managers Need to Know

    monkeybusinessimages How to handle religion in the workplace is a contentious and litigious issue that many business leaders struggle with. The subject is so third-rail hot that even Harvard Business School has devoted relatively few courses and View Details
    Keywords: by Dina Gerdeman; Food & Beverage; Apparel & Accessories

      Nancy F. Koehn

      Nancy F. Koehn is a historian at the Harvard Business School where she holds the James E. Robison chair of Business Administration. Koehn's research focuses on crisis leadership and how leaders and their teams rise to the challenges of high-stakes situations. Her... View Details

      Keywords: beauty products; clothing; consumer products; entertainment; fashion; marketing industry; retailing; health care; advertising; media

        V. Kasturi Rangan

        Kash Rangan is the Malcolm P. McNair Professor of Marketing at the Harvard Business School. Formerly the chairman of the Marketing Department (1998-2002), he is now the co-chairman of the school's Social Enterprise Initiative. He has taught in a wide variety of MBA... View Details

        Keywords: advertising; agribusiness; apparel; automobiles; computer; consumer products; e-commerce industry; high technology; industrial goods; marketing industry; pharmaceuticals