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  • 22 Jan 2019
  • First Look

New Research and Ideas, January 22, 2019

about innovation. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55477 November–December 2018 Organization Science Slack Time and Innovation By: Agrawal, Ajay, Christian Catalini, Avi... View Details
Keywords: Dina Gerdeman
  • 07 Nov 2017
  • First Look

New Research and Ideas: November 7, 2017

Harvard Business School Case 118-014 Predicting Purchasing Behavior at PriceMart This case was written for the EC course “Managing with Data Science.” The course provides MBA students with no programming experience an introduction to the... View Details
Keywords: Carmen Nobel
  • 21 Mar 2016
  • Blog Post

MBA/MPA-ID: The Intersection of Policy and Business

the new highways, buildings and malls on one side, contrasted against the slums and street vendors on the other.  I came to the MPA-ID program at the Kennedy School hoping to wrap my head around some... View Details
  • 24 Jul 2018
  • First Look

New Research and Ideas, July 24, 2018

contest. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54708 June 2018 Management Science Personal and Social Usage: The Origins of Active Customers and Ways... View Details
Keywords: Dina Gerdeman
  • July 2015
  • Article

BYOB: How Bringing Your Own Shopping Bags Leads to Treating Yourself, and the Environment

By: Uma R. Karmarkar and Bryan Bollinger
As concerns about pollution and climate change have become more central in public discourse, shopping with reusable grocery bags has been strongly promoted as environmentally and socially conscious. In parallel, firms have joined policy makers in using a variety of... View Details
Keywords: Grocery Shopping; Reusable Bags; Licensing; Priming; Goals; Hedonic; Marketing Strategy; Consumer Behavior; Environmental Sustainability; Retail Industry
Related
  • 01 Sep 2018
  • News

September 2018 Alumni and Faculty Books

all industries, Calkins inspires his readers to create and deliver effective business presentations and pitches. Master Growth Hacking: The Best-Kept Secret of New-Age Indian Start-Ups by Apurva Chamaria... View Details
  • 02 Oct 2018
  • First Look

New Research and Ideas, October 2, 2018

forthcoming Annual Review of Economics History, Micro Data and Endogenous Growth By: Akcigit, Ufuk, and Tom Nicholas Abstract—Economic growth is concerned with long-run... View Details
Keywords: Dina Gerdeman
  • 23 Apr 2019
  • First Look

New Research and Ideas, April 23, 2019

readers? Use data science. Make money by doing deals with television and filmmakers and book publishers. The case describes the challenges of matching readers to stories View Details
Keywords: Dina Gerdeman
  • 01 Sep 2016
  • News

Alumni and Faculty Books for September 2016

“gray area” problems, situations where analysis of the facts and data fails to provide a clear answer. Gray areas test managers’ skills and humanity. Professor Badaracco... View Details
  • 2017
  • Working Paper

Why and How Investors Use ESG Information: Evidence from a Global Survey

By: Georgios Serafeim
Using survey data from a sample of senior investment professionals from mainstream (i.e., not SRI funds) investment organizations, we provide insights into why and how investors use reported environmental, social, and governance (ESG) information. The primary reason... View Details
Keywords: Investment Management; Sustainability; ESG; ESG (Environmental, Social, Governance) Performance; Investment Fund; Investment Strategy; Corporate Accountability; Activist Shareholder; Engagement; Environment; Climate Change; Customers; Customer Satisfaction; Employee Engagement; Global Warming; Investment; Decision Making; Environmental Sustainability; Performance Expectations
Related
  • 03 Jun 2021
  • News

Insurance to Mitigate the Risk of AI Systems Coming into View

  • September 2023 (Revised January 2024)
  • Case

AB InBev: Brewing Up Forecasts during COVID-19

By: Mark Egan, C. Fritz Foley, Esel Cekin and Emilie Billaud
In July 2021, the CEO of AB InBev's European operations and his team strategized to position the company for success post-pandemic. As the world's largest beer company, boasting over 500 brands, revenue of $46 billion, and a workforce of 160,000 in 2020, AB InBev... View Details
Keywords: Beer; Forecasting; COVID-19; Decision; Forecasting and Prediction; Analytics and Data Science; Crisis Management; Decisions; Financing and Loans; Investment Return; Resource Allocation; Distribution; Production; Business Processes; Strategic Planning; Health Pandemics; Digital Transformation; Markets; Food and Beverage Industry; Belgium; Europe; Latin America; North and Central America
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  • 18 Sep 2018
  • First Look

New Research and Ideas, September 18, 2018

in designing and assessing policy. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=54968 Large-Scale Demand Estimation with Search Data By: Amano, Tomomichi, Andrew Rhodes, View Details
Keywords: Dina Gerdeman
  • 01 Dec 2022
  • News

Educating, Connecting, and Mobilizing Around Climate Change

opportunities, measuring and analyzing purpose inside organizations, ESG data analytics and strategies, and the... View Details
Keywords: Jennifer Gillespie

    Seth Neel

    Seth Neel is an Assistant Professor housed in the Department of Technology and Operations Management (TOM) at HBS, and a Faculty Affiliate in Computer Science at SEAS. He is Principal Investigator of the Trustworthy AI Lab in Harvard's new View Details
    • December 2020 (Revised April 2021)
    • Case

    IBM Watson at MD Anderson Cancer Center

    By: Shane Greenstein, Mel Martin and Sarkis Agaian
    After discovering that their cancer diagnostic tool, designed to leverage the cloud computing power of IBM Watson, needed greater integration into the clinical processes at the MD Anderson Cancer Center, the development team had difficult choices to make. The Oncology... View Details
    Keywords: Decision Making; Innovation Strategy; Knowledge Management; Knowledge Use and Leverage; Operations; Failure; Information Technology; Applications and Software; Health Care and Treatment; Product Development; Health Industry; Information Technology Industry; Technology Industry; United States; Houston; Texas
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    • 01 Dec 2018
    • News

    Alumni and Faculty Books for December 2018

    by Alex Sherman and Mike Sherman (MBA 1986) Amazon Digital Services LLC This book provides 52 real-life anecdotes that illustrate important learnings about customer analytics. It draws from the worlds of big View Details
    • 2008
    • Working Paper

    Concentration Levels in the U.S. Advertising and Marketing Services Industry: Myth vs. Reality

    By: Alvin J. Silk and Charles King III

    This paper analyzes changes in concentration levels in the U.S. Advertising and Marketing Services (A&MS) industry using publicly released data that have been largely ignored in past discussions of the industrial organization of this industry, namely those available... View Details

    Keywords: Advertising; Mergers and Acquisitions; Revenue; Analytics and Data Science; Surveys; Marketing; Measurement and Metrics; Rank and Position; Competition; Advertising Industry; Service Industry; United States
    Related
    • March 2023
    • Supplement

    Allianz Türkiye (B): Adapting to a Changing World

    By: John D. Macomber and Fares Khrais
    Keywords: Insurance And Reinsurance; Natural Disasters; Turkey; Insurance; Climate Change; Analytics and Data Science; Insurance Industry; Financial Services Industry; Turkey
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    • 01 Jun 2016
    • News

    Making It Possible to Explore and Grow

    doctorate, I started out as a biologist with an interest in biofuels,” he says. “Then I began working half-time on the science and half-time on business development. I discovered that building the narrative... View Details