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- 05 Jun 2009
- What Do You Think?
What Does Slower Economic Growth Really Mean?
Summing Up If not useful growth, what are we measuring? And why? This column does not thrive on general agreement. And this past month discussants came close to general agreement on the proposition that economic growth is not measured properly by GDP, gross domestic... View Details
- August 2020 (Revised September 2020)
- Case
Facelift at Olay (A)
By: Sunil Gupta, Rajiv Lal and Olivia Hull
By October 2017, Procter & Gamble’s skincare brand Olay has been struggling with declining sales for several years. The team has tried many remedies, but none has returned the brand to growth. As pressure grows from Olay’s competitors, including hundreds of new... View Details
Keywords: Advertising; Advertising Campaigns; Demographics; Age; Brands and Branding; Marketing Channels; Competitive Advantage; Competitive Strategy; Digital Marketing; Transformation; Marketing Strategy; Social Marketing; Beauty and Cosmetics Industry; United States; Ohio
Gupta, Sunil, Rajiv Lal, and Olivia Hull. "Facelift at Olay (A)." Harvard Business School Case 521-011, August 2020. (Revised September 2020.)
- 10 Sep 2001
- What Do You Think?
Do MBAs Need More Street Smarts?
think? Original Article In recent weeks, I have encountered several situations in which senior managers and investors of all ages have said, "(name) is a really sharp person with a good MBA, but (he or she) just doesn't have street... View Details
Keywords: by James Heskett
- January 2024 (Revised May 2024)
- Case
Uncle Nearest: Creating a Legacy
By: Hise Gibson, Archie L. Jones, Nicole Gilmore and Ai-Ling Jamila Malone
Fawn Weaver, as a Black woman and industry outsider in a capital-intensive, highly regulated, competitive and male-dominated spirits industry, successfully overcame numerous obstacles to launch a premium American whiskey brand, Uncle Nearest in 2017, which became the... View Details
Keywords: Advertising; Business Startups; Customer Focus and Relationships; Decisions; Forecasting and Prediction; Age; Ethnicity; Gender; Entrepreneurship; Working Capital; Innovation Leadership; Innovation Strategy; Intellectual Property; Trademarks; Leadership Style; Growth and Development; Growth and Development Strategy; Product Marketing; Product Launch; Marketing Strategy; Mission and Purpose; Organizational Culture; Private Ownership; Performance Effectiveness; Strategic Planning; Problems and Challenges; Prejudice and Bias; Social Issues; Competition; Competitive Strategy; Expansion; Entrepreneurial Finance; Food and Beverage Industry; Tourism Industry; United States; Tennessee; France
Gibson, Hise, Archie L. Jones, Nicole Gilmore, and Ai-Ling Jamila Malone. "Uncle Nearest: Creating a Legacy." Harvard Business School Case 824-047, January 2024. (Revised May 2024.)
- 04 May 2011
- Research & Ideas
Is Web Surfing Distracting Your Workers?
children below age 9, who were found to be on average 21 percent less productive than the children in the control group—while for children over age 9, there was shown to be no significant difference, a... View Details
Keywords: by Michael Blanding
- 26 Sep 2011
- HBS Case
HBS Cases: Lady Gaga
feel a sense of ownership," Carter says about Lady Gaga's fans. "They rally around her." For entertainment executives reflecting on how the digital age is changing the ways they market their clients, Lady Gaga might... View Details
- 21 Feb 2005
- Op-Ed
Is Business Management a Profession?
implicated in recent acts of corporate malfeasance—could have become so depraved, this is probably the wrong question. Given that human nature does not change much from age to age, the real issue is the effectiveness of the constraints... View Details
- 20 Oct 2010
- Op-Ed
Export Competitiveness: Reversing the Logic
Foreign investment introduced capital and provided jobs for people previously occupied in agriculture. At an aggregate level, capital intensity rose, productivity grew, and prosperity improved, and poverty levels dropped dramatically. With close to half of the working... View Details
Keywords: by Christian Ketels
- 15 Jan 2014
- Research & Ideas
Managing the Family Business: It Takes a Village
Nelson's successful and smooth transfer of his CEO role at age 58 to his very capable nephew, Eduardo Melzer, 40. Nelson remains chairman of the board with clear responsibilities. RBS is stable and poised for more great performance. My... View Details
- 01 Feb 2010
- Research & Ideas
The ‘Luxury Prime’: How Luxury Changes People
bequeath themselves expensive office facilities and luxurious corporate jets make different business decisions than those who do not? In this age of Wall Street excesses, these are pertinent questions that could further our understanding... View Details
Keywords: by Sarah Jane Gilbert
- 24 Jan 2018
- Research & Ideas
How to Get People Addicted to a Good Habit
A few years ago, Reshmaan Hussam and colleagues decided to find out why many people in the developing world fail to wash their hands with soap, despite lifesaving benefits. Every year more than a million children under the age of five die... View Details
Keywords: by Carmen Nobel
- July 2025
- Case
Osteoboost: Go-To-Market Strategy in a Healthcare Startup
Osteoboost focuses on how a health care Medtech startup with a new device for treating osteopenia. The firm decides among alternative go-to-market strategies, including B2B (the firm to healthcare providers), DTC (directly to consumers), or some combination of the two... View Details
- 05 Mar 2012
- Research & Ideas
Is JC Penney’s Makeover the Future of Retailing?
Ron Johnson's latest undertaking has the makings of a perfect business school case study. As the new CEO of J.C. Penney he's charged with transforming an aging department store chain with lagging market share. The sweeping plan begun... View Details
- 17 Jan 2019
- Research & Ideas
Why Business Should Support Employees Who Are Caregivers
Companies face a growing yet largely undetected threat to their worker productivity, employee retention and, ultimately, competitive advantage: the needs of employees who are caregivers. The aging population, an increasingly female... View Details
- 29 Nov 2017
- Research & Ideas
How to Succeed in Business (According to a 15th Century Trade Merchant)
Cotrugli, the appropriate age for retirement was not 65 or 70, but 50 (life expectancy was shorter in those days and Cotrugli himself would die at 53). At 50, the merchant’s “natural fervor abates, his blood calms down, his intelligence... View Details
Keywords: by Julia Hanna
- 11 Oct 2006
- What Do You Think?
How Do We Respond to the “Dependency Ratio” Dilemma?
pension starting from a young age ." Vernon McKenzie and Akhil Mehta described successful efforts to do just that in Australia and India, respectively. In Australia, "Every employee, by law, must contribute 9 percent of the... View Details
Keywords: by Jim Heskett
- 11 Feb 2020
- Sharpening Your Skills
10 Rules Entrepreneurs Need to Know Before Adopting AI
Related Reading Rethinking Business Strategy in the Age of AI Don't Turn Your Marketing Function Over to AI Just Yet Use Artificial Intelligence to Set Sales Targets That Motivate Where will artificial intelligence and machine learning... View Details
Keywords: by Rocio Wu
- 20 May 2014
- Research & Ideas
Managing the Family Business: Survival’s Secret Sauce
returns you need. I'm studying family wealth creators around the world. The best, like Alex Birman at Arezzo, often show an interest in business between the ages of 8-14. Develop these wealth generators by providing the right... View Details
- 03 Jul 2008
- What Do You Think?
Are Followers About to Get Their Due?
without good followers. This question may be particularly significant in an age when followers find it easier to organize by means of the Internet at the same time that, in Kellerman's opinion, "cultural constraints against taking on... View Details
Keywords: by Jim Heskett
- 03 May 2022
- Research & Ideas
Desperate for Talent? Consider Advancing Your Own Employees First
Job openings in the United States continue to hover at record high levels, exacerbated by the Great Resignation and a sputtering emergence from the pandemic. Competition remains fierce among companies struggling to find qualified workers. Yet many employers,... View Details
Keywords: by Rachel Layne