Publications

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30 Aug 2016
First Look

August 30, 2016

viable business out of their groundbreaking technology. The case raises issues in entrepreneurship and B2B marketing such as analyzing economic value to the customer, designing optimal price metrics, aligning pricing with marketing... View Details

Keywords: Carmen Nobel

07 Apr 2015
News

Digital Summit Explores the New Economy

17 Jun 2016
Op-Ed

Companies Need to Start Marketing Security to Customers

Recent events in Orlando underscore an important marketing truth: consumer safety and security are mission critical. A popular nightclub, Pulse, known as a safe place for the LGBT community, is put out of business at least temporarily by... View Details

Keywords: by John A. Quelch; Entertainment & Recreation

09 Aug 2013
Research & Ideas

Read All About It: Digital CEO Buys Traditional Media!

that Bezos has shown in his leadership at Amazon, including constant commitment to the customer and a long-term approach to innovation, are good news for DC's paper of record. Three Ingredients For Success By: Bharat Anand Henry R. Byers Professor of View Details

Keywords: by Jim Aisner; Journalism & News; Publishing

October 2013 (Revised July 2025)
Teaching Note

Amazon in 2025

By: Sunil Gupta

Amazon launched its website in July 1995 to sell books online and by 2020 it has grown to become a digital giant with over $280 billion in annual sales. A large part of its growth came from expanding into a variety of businesses that some see as unrelated. Has it... View Details

Keywords: Internet and the Web; Marketing Strategy; Competitive Advantage; Business Model; Competitive Strategy; Growth and Development Strategy; Retail Industry

November 2008 (Revised January 2009)
Case

Arcapita - 2002

In 2002, Arcapita Bank, B.S.C., then known as First Islamic Investment Bank, or FIIB, faced a liquidity crunch. Aracapita offered Islamic-compliant private equity, real estate, and venture capital products. In the wake of the 9/11 terrorist attack, however, Islamic... View Details

Keywords: Business Model; Private Equity; Financial Liquidity; Investment; Globalized Firms and Management; National Security; Religion; Financial Services Industry

June 2010
Background Note

A Note on Corporate Entrepreneurship: Challenge or Opportunity?

This note provides an overview of the rationale and the challenges associated with building new businesses within established companies. It provides a framework for understanding why corporations pursue entrepreneurial ventures and the various levers that they employ.... View Details

Keywords: Business Plan; Corporate Entrepreneurship; Innovation and Invention; Problems and Challenges; Opportunities

11 May 2009
Research & Ideas

The IT Leader’s Hero Quest

Richard L. Nolan are professors at Harvard Business School while Shannon O'Donnell is a consultant with Cutter Consortium's Innovation Practice and a PhD fellow at Copenhagen View Details

Keywords: by Martha Lagace

Web

Environmental Quality - Institute For Strategy And Competitiveness

HBS ISC Research Areas Research Areas Antitrust & Competition Policy CEO Leadership Environmental Quality Innovation & Innovative Capacity Philanthropy Social Progress Index Environmental Quality... View Details

05 May 2022
Blog Post

Celebrating Asian American & Pacific Islander Heritage Month at HBS

May is Asian American & Pacific Islander (AAPI) Heritage Month. The Asian Affinity Business Association (AABA), in collaboration with students and organizations across campus, is proud to share and honor the stories of our community... View Details

May 2024
Case

HarvEast

By: Jeremy Friedman and Natalie Kindred

In late 2023, Dmitry Skornyakov, CEO of Ukrainian agribusiness HarvEast, was navigating the turmoil caused by Russia’s invasion of Ukraine that began in 2014 and escalated into full-scale war in February 2022. Before the full-scale invasion, HarvEast managed 127,000... View Details

Keywords: Goods and Commodities; Natural Resources; Food; Problems and Challenges; Adaptation; Innovation and Management; Crisis Management; Logistics; Supply Chain; Risk and Uncertainty; Loss; Trust; Human Needs; War; Agriculture and Agribusiness Industry; Chile; South America; Latin America; Ukraine

Web

Online Management Course | HBS Online

and shape organizational processes to your advantage Influence the context and environment in which decisions get made Implement strategies, plans, and projects on time, on budget, and at the highest quality Spearhead learning initiatives that enable your organization... View Details

October 2023 (Revised February 2024)
Case

Bizongo and e-B2B in India

By: Álvaro Rodríguez Arregui and Radhika Kak

Bizongo, an Indian e-B2B platform was co-founded by three college graduates in 2015 with the goal of creating the "Alibaba of India" when the B2B e-commerce landscape was practically non-existent. The founders saw a significant opportunity in connecting mid-sized... View Details

Keywords: Business Startups; Decision Choices and Conditions; Entrepreneurship; Digital Platforms; E-commerce; Business Strategy; India