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- Faculty Publications (5,401)
- December 1978 (Revised March 1992)
- Case
Archdiocese of New York
By: Stephen A. Greyser and John A. Quelch
A print media campaign to improve attitudes toward the Catholic priesthood and to indirectly increase vocations is evaluated through a comparison of pretest and post-test data. View Details
- August 1978 (Revised May 1993)
- Case
Community Television of Southern California: KCET
- February 1978
- Case
Sierra Log Homes, Inc. (A)
Describes the history and evolution of the log home manufacturing industry, a rapidly growing embryonic industry capitalizing on the back-to-basics lifestyle changes in the United States. Focuses on one of the leading firms in the industry, but allows a discussion of... View Details
- 01 Jan 1978
- Conference Presentation
United States Aid and Foreign Direct Investment in Egypt
By: L. T. Wells Jr.
- November 1977 (Revised October 1980)
- Case
Commonwealth of Massachusetts
- November 1977 (Revised March 1984)
- Case
Continental Can Co. of Canada Ltd. (B)
By: John P. Kotter
Keywords: Canada
- 1977
- Book
Studies in Canadian Industrial Organization
By: R. E. Caves, M. E. Porter, A. M. Spence and J. T. Scott
- 17 Jun 1977
- Conference Presentation
Working and Loving America: Work Systems as a Source of Constraints on Families
By: R. M. Kanter
- May 1977 (Revised April 1978)
- Teaching Note
Project Nantucket, Teaching Note
Keywords: Massachusetts
- March 1977
- Case