Publications

March 2020 (Revised January 2022)
Case

Michelin: Building a Digital Service Platform

By: Sunil Gupta and Christian Godwin

Michelin, a tire company with over a century of experience, attempts to develop a digital service platform for its fleet and dealer customers. The case focuses on the challenges of bringing a large, well-established company into the digital age. Concerned about the... View Details

Keywords: Change; Transformation; Customer Focus and Relationships; Decision Making; Leading Change; Growth and Development; Strategy; Digital Platforms; Internet and the Web; Auto Industry; Travel Industry; Transportation Industry; United States; France

June 2003
Case

In-N-Out Burger

By: Youngme E. Moon, Lucy Cummings, Sonali Sampat, Sam Thakarar and Kerry Herman

In-N-Out Burger is a fast-food chain with 171 company-owned locations in three states--California, Nevada, and Arizona. It has an extremely hardcore customer base and the company appears to be in good financial health. The primary issue in this case concerns expansion:... View Details

Keywords: Customer Relationship Management; Profit; Leadership Development; Brands and Branding; Product Marketing; Distribution; Expansion; Food and Beverage Industry; Arizona; California; Nevada

Ashish Nanda is Senior Lecturer and C. Roland Christensen Distinguished Management Educator at Harvard Business School. From 2018 to 2021, he was course head for the MBA Required Curriculum course in Strategy. Beginning in 2022, he is teaching an MBA Elective... View Details

March 2018 (Revised August 2020)
Case

Alaska Airlines: Empowering Frontline Workers to Make It Right

By: Ranjay Gulati, Andrew O'Connell and Caroline de Lacvivier

This case documents the ongoing efforts by Alaska Airlines to enhance its efforts to become more customer centric by empowering its employees using a service framework. It explores how the airline starts with a completely hands-off approach to empowerment in which... View Details

Keywords: Employee Empowerment; Customer Focus and Relationships; Employees; Service Delivery; Organizational Culture; Integration; Air Transportation Industry

Web

Bibliography - Option Pricing in Theory & Practice: The Nobel Prize Research of Robert C. Merton - Exhibits - Historical Collections

1998. Bodie, Zvi, and Robert C. Merton . "The Informational Role of Asset Prices: The Case of Implied Volatility." In The Global Financial System: A Functional Perspective , by... View Details

May 2013 (Revised July 2017)
Case

Pinckney Street

By: William J. Poorvu, Arthur I Segel, John H. Vogel, Jr., Lisa Strope and Erich Dylus

Although inexperienced in real estate, Edward Alexander hopes in June 2013 that youthful enthusiasm and $240,000 in savings and inheritance will help him enter the real estate business. His experience chronicles the process of finding, evaluating, and acquiring a... View Details

Keywords: Real Estate; Acquisition; Investment; Housing; Real Estate Industry; Boston

January 2019 (Revised November 2019)
Case

Ajeej Capital: Investing in Emerging Markets

By: Luis M. Viceira and Eren Kuzucu

In October 2007, Tarek Sakka and Fouad Dajani launched Ajeej Capital, the first independent investment advisory in the MENA region. Fittingly named ajeej, an Arabic word that translates to “growth and propagation in a chaotic setting,” the firm’s AUM grew from $20... View Details

Keywords: Security Selection; Investments; Growth; Culture; UAE; Finance; Asset Management; Emerging Markets; Capital Markets; Investment; Growth Management; Risk Management; Middle East; Saudi Arabia; Dubai; United Arab Emirates; Egypt; North Africa

May 2013
Case

Education in Brazil: Waiting for a Revolution

By: Aldo Musacchio and Alejandra Meraz Velasco

This case describes the situation of the education system in Brazil circa 2012. The case discusses first some of the problems of the Brazilian education system. Then, the case summarizes the findings of a recent study of high performing schools in Brazil and outlines... View Details

Keywords: Quality Of Education; Federalism; Elementary Education; Quality; Human Capital; Education; Education Industry; Brazil; Korean Peninsula

18 Nov 2014
First Look

First Look: November 18

https://hbr.org/product/indus-towers-from-infancy-to-maturity/415005-PDF-ENG Harvard Business School Case 814-031 Homestrings, Inc.: Diaspora-Based Financing and the Crowd Funding of Development Homestrings... View Details

Keywords: Sean Silverthorne

July 2012 (Revised July 2014)
Case

Warby Parker: Vision of a 'Good' Fashion Brand

By: Christopher Marquis and Laura Velez Villa

In its third year of existence and poised to double its workforce, Warby Parker attributed its success to an innovative approach in the eyewear industry and to the company culture that supported it. With a mission combining social and business goals, the company had... View Details

Keywords: Entrepreneurship; Innovation; Business And Society; Social Responsiblity; Organizational Behavior; Social Entrepreneurship; Growth Management; Corporate Social Responsibility and Impact; Brands and Branding; Organizational Culture; Marketing Strategy; Innovation and Invention; Apparel and Accessories Industry; Health Industry; United States

March 2021 (Revised December 2021)
Supplement

Ant Financial (D)

By: Feng Zhu, Krishna G. Palepu, Kerry Herman and Susie Ma

The (D) case updates the case series from the time of Ant’s planned IPO, and the Chinese government’s regulatory shifts. View Details

Keywords: Finance; Information Technology; Governing Rules, Regulations, and Reforms; Financial Services Industry; Technology Industry; China; Beijing

September 2008 (Revised March 2020)
Supplement

Medtronic: Patient Management Initiative (B)

By: Regina E. Herzlinger

The (B) case provides the denouement to the (A) case about Medtronic's introduction of the Chronicle and remote monitoring business. View Details

Keywords: Health Care and Treatment; Measurement and Metrics; Information Technology; Competitive Strategy; Medical Devices and Supplies Industry

December 2018 (Revised March 2019)
Case

iyzico: Fundraising in Emerging Markets (A)

By: Marco Di Maggio and Gamze Yucaoglu

The case opens in 2016 as Barbaros Ozbugutu, co-founder and CEO of the Istanbul-based payment technology start-up iyzico, contemplates the offers the company received for its Series C round. The case then describes iyzico’s origins and provides a detailed overview of... View Details

Keywords: Iyzico; Fundraising; Business Startups; Venture Capital; Emerging Markets; Private Sector; For-Profit Firms; Management; Information Technology; Growth Management; Corporate Entrepreneurship; Negotiation Offer; Decision Making; Turkey

Program

Owner/President Management

long-established companies are also welcome to attend. Learning and Living at HBS OPM is a highly structured yet deeply personalized experience. From the careful selection of living group members and new HBS View Details

01 Jun 2022
Blog Post

Five Lessons From My First Year at HBS

lives when we find ourselves at crossroads. For me, HBS has been a great opportunity to practice reconnecting with myself, my values, and beliefs for these future crossroads. 4. There’s never a right answer, but have an opinion. The HBS... View Details

2023
Article

Dynamic HTA for Digital Health Solutions: Opportunities and Challenges for Patient-Centered Evaluation

By: Jan B. Brönneke, Annika Herr, Simon Reif and Ariel D. Stern

Germany’s 2019 Digital Healthcare Act (Digitale-Versorgung-Gesetz, or DVG) created a number of opportunities for the digital transformation of the health care delivery system. Key among these was the creation of a reimbursement pathway for patient-centered digital... View Details

Keywords: Digital Transformation; Applications and Software; Product Development; Insurance; Policy; Health Industry; Germany

Read Now

September 2019
Supplement

Accounting Fraud at Tesco Stores (C)

By: Jonas Heese, Suraj Srinivasan and Julia Kelley

This case serves as a complement to the case "Accounting Fraud at Tesco Stores (A)". View Details