Publications

22 Feb 2022
News

New Urban Order

Currently an adjunct associate professor at NYU’s Stern School, where he teaches about commercializing carbon-reduction technologies in the course Disruption, Entrepreneurship, and Social Impact, Carty points to the significant potential... View Details

Keywords: Kathleen Fu, Deborah Blagg, Julia Hanna, and Maureen Harmon; illustrations by; energy; environment; sustainability; entrepreneurship; Transit and Ground Passenger Transportation; Transportation; Water, Sewage and Supply Systems; Utilities; Construction of Buildings; Construction; Waste Management and Remediation Services; Corporate Services

June 2020
Case

RBC: Transforming Transformation (A)

By: Ethan Bernstein, Francesca Gino and Aldo Sesia

In 2017, the Royal Bank of Canada (RBC), a Canadian financial icon, mandated a swat team of “enablers of collaboration” (their job description) to support the personal and commercial bank in the enterprise-wide RBC Cultural Transformation initiative. Historically,... View Details

Keywords: Service Delivery; Information Technology; Transformation; Change Management; Collaborative Innovation and Invention; Innovation and Management; Decision Making; Human Resources; Management Systems; Organizational Design; Organizational Structure; Groups and Teams; Management Teams; Banking Industry; Financial Services Industry; Canada

14 Nov 2017
First Look

New Research and Ideas: November 14, 2017

between the real and digital worlds prevents us from fully exploiting the volumes of information now available to us. Augmented reality (AR), a set of technologies that superimposes digital data and images on physical objects and... View Details

Keywords: Carmen Nobel

November 2023 (Revised October 2024)
Supplement

Accounting Outages at Plug Power? (C)

By: Jonas Heese, Joseph Pacelli and James Barnett

Set in June 2023, the C case explores Plug Power’s recovery from its financial restatements, how it benefited from government subsidies, and new strategic alliances. View Details

Keywords: Environmental Accounting; Financial Reporting; Ethics; Finance; Management; Social Enterprise; Energy Industry; Green Technology Industry; United States; Europe

February 2002 (Revised October 2005)
Case

BMWFilms

By: Youngme E. Moon and Kerry Herman

Jim McDowell, VP of marketing at BMW North America, is debating how to follow up the success of his latest marketing campaign, "BMWFilms." This campaign features five short films for the Internet, directed by some of the hottest young directors in Hollywood. By all... View Details

Keywords: Consumer Behavior; Internet and the Web; Marketing Strategy; Film Entertainment; Innovation and Invention; Auto Industry; North and Central America

October 2016 (Revised January 2018)
Case

BlackRock (A): Selling the Systems?

By: Ranjay Gulati, Jan W. Rivkin and Kelly McNamara

As the case opens in 1999, several key leaders at BlackRock, Inc., then a relatively small asset management firm, are trying to convince CEO Larry Fink and others that the firm should begin to offer Aladdin—its proprietary analytics and trading platform—to other asset... View Details

Keywords: Strategy; Competition; Information Technology; Asset Management; Competitive Strategy; Financial Services Industry; United States

01 Sep 2006
News

Marketing Giant Ted Levitt Remembered

Myopia” has sold more than 850,000 reprints, making it one of the best-selling HBR articles of all time. In 1983, Levitt penned another classic with the HBR article “The Globalization of Markets.” Besides popularizing the word “globalization,” he asserted that new... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

07 May 2007
Research & Ideas

Rediscovering Schumpeter: The Power of Capitalism

smart people of that time believed that technology had reached its limits and capitalism had passed its peak. Schumpeter believed the exact opposite, and of course he was right. Q: Schumpeter introduced the term “creative destruction” and... View Details

Keywords: by Sean Silverthorne; Education

2012
Book

The Culture Cycle: How to Shape the Unseen Force That Transforms Performance

By: James Heskett

The contribution of culture to organizational performance is both substantial and quantifiable. This book presents the results of field research that demonstrates how an effective culture can account for up to half of the differential in performance between... View Details

Keywords: Customer Focus and Relationships; Learning; Framework; Policy; Retention; Books; Analytics and Data Science; Innovation and Invention; Management Practices and Processes; Organizational Culture; Performance Expectations; Research

Find at Harvard

Research Summary

Innovating in Energy: Learning from High-Potential Ventures

By: Joseph B. Lassiter

My work at HBS has always focused on high-potential ventures. Most recently, these have been professionally financed start-ups and buyouts in newly emerging energy and cleantech businesses. These ventures tend to be based on innovative insights into technology and... View Details

March 2018
Article

Global Business over Time

By: Geoffrey Jones

This article explores how business enterprises have been powerful actors in the spread of global capitalism between 1840 and the present day. It also shows how global firms, emerging out of industrialized Western economies, created and co-created markets and ecosystems... View Details

Keywords: Global; Multinational; Business History; Globalization; Globalized Firms and Management; Globalized Markets and Industries; Economic Systems

Mikey Dickerson and Haley Van Dyck found themselves far from home and far from certain about where to take the U.S. Digital Service (USDS) next. In the summer of 2015, they had landed in London to meet with Mike Bracken, director of the United Kingdom’s... View Details

January 2022 (Revised August 2022)
Case

Geely SEA: New Electric Vehicle Platforms

By: Willy C. Shih and Shu Lin

Kent Bovellan, the Chief Engineer and Head of the Vehicle Architecture Center for Geely Holding, the Hangzhou, China headquartered global automotive group, was debating the platform choice for an upcoming "D" segment midsized battery electric vehicle (BEV). He had led... View Details

Keywords: Product Innovation; Product Architecture; Product Engineering; Platform Design; Platform Strategy; Information Infrastructure; Digital Platforms; Information Technology; Product Design; Product Development; Cost Management; Decision Making; Competitive Strategy; Industry Structures; Auto Industry; China; Sweden

June 2014
Case

Going Social: Durex in China

By: Mikolaj Jan Piskorski and Aaron Smith

When Reckitt Benckiser (RB), a leading consumer goods company, first entered China, it encountered significant challenges. RB's strategy relied on selling high margin products supported by cost-effective advertising and distribution, but the highly competitive Chinese... View Details

Keywords: Distribution; Multinational Firms and Management; Internet and the Web; Marketing Communications; Brands and Branding; Consumer Products Industry; China